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Home/Insights/Retailers/herbancowboy.com
TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

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8.1K
Revenue
Nov 25
2.6K
Sessions
Nov 25
3.5-4.0%
Conv. rate
Nov 25
$75-100
AOV
Nov 25
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Herbancowboy.com is an online platform providing an assortment of natural, organic, and eco-friendly products. Their inventory includes a diverse range of items, such as personal care products, clothing, accessories, and home goods. The website offers a convenient and sustainable shopping experience, promoting an environmentally conscious lifestyle.

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herbancowboy.com Annual Revenue and Growth

herbancowboy.com's annual sales on its online store amounted to $201.9K in 2024, up 50%+ from the previous year. For 2025, revenue is expected to decline by 5-10%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$201.9K
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
herbancowboy.com revenue by year

herbancowboy.com's monthly revenueOVER TIME
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Over the past three months, herbancowboy.com revenue has experienced growth of 12%, compared to the preceding three months.

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herbancowboy.com revenue growth for last six months
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OVERVIEW
In November 2025, herbancowboy.com generated $8,062 in online sales with a conversion rate of 3.00-3.50%, compared to the BEAUTY AND COSMETICS median of $52,547 and a high conversion benchmark of 5.32%. The average order value (AOV) ranged between $75-100, significantly lower than the industry high of $204, while sessions totaled 2,602, well below the median of 19,748. In this competitive landscape, herbancowboy.com continues to develop its presence, facing challenges against major players like ulta.com, which boasts revenues of $145,643,880 and sephora.com with 76,114,809 sessions.
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herbancowboy.com competitors

In November 2025, herbancowboy.com generated $8,062 in revenue from 91 transactions and 2,602 sessions with an average order value (AOV) ranging from $75 to $100 and a conversion rate of 3.00-3.50%. Compared to its competitors, auricblends.com had slightly higher revenue at $8,191 with 111 transactions and 3,613 sessions, but a lower AOV of $50-75 and a similar conversion rate. On the other hand, artofsport.com outperformed herbancowboy.com and its competitors with $17,570 in revenue, 153 transactions, 3,779 sessions, a higher AOV of $100-125, and a conversion rate of 4.00-4.50%. Finally, craftsmansoapco.com also had higher revenue at $12,579, 92 transactions, 1,529 sessions, a higher AOV of $125-150, and a conversion rate of 5.50-6.00%, demonstrating strong performance in the market.

auricblends.com screenshot
#1 auricblends.com
8.2K
Revenue
3.6K
Sessions
3.0-3.5%
Conv. rate
$50-75
AOV
artofsport.com screenshot
#2 artofsport.com
17.6K
Revenue
3.8K
Sessions
4.0-4.5%
Conv. rate
$100-125
AOV
craftsmansoapco.com screenshot
#3 craftsmansoapco.com
12.6K
Revenue
1.5K
Sessions
6.0-6.5%
Conv. rate
$125-150
AOV
herbancowboy.com vs top market performers
herbancowboy.com
top retailers
conversion rate vs average order value for herbancowboy.com and its competitors
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Revenue share by device at herbancowboy.com

In November large majority of sales on herbancowboy.com, 56% was finalized on desktop devices, with 44% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In November large majority of sales on herbancowboy.com, 56% was finalized on desktop devices, with 44% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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herbancowboy.com channels

Identify top traffic channels that drive growth for herbancowboy.comand discover how performance of traffic channels has changed over time.

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herbancowboy.com Google Ads spend

Evaluate herbancowboy.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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herbancowboy.com devices

Review herbancowboy.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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herbancowboy.com top markets

Explore herbancowboy.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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herbancowboy.com country & global rank

Assess the ranking of herbancowboy.com among other retailers within its primary country and worldwide.

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