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Jul 2025
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Home/Insights/Retailers/hershesons.com
TRANSACTION INTELLIGENCE - JUL 2025 GLOBALLY

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237.3K
Revenue
35.9K
Sessions
4.0-4.5%
Conv. rate
$150-175
AOV
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hershesons.com's revenueOVER TIME
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Over the past three months, hershesons.com revenue has experienced decline of 6.1%, compared to the preceding three months.

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hershesons.com revenue decline for last six months
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OVERVIEW
In July 2025, hershesons.com, a BEAUTY AND COSMETICS website, generated $237,289 in online sales, with a conversion rate of 4.00-4.50% and an AOV of $150-175. The highest conversion rate in the industry was 4.31%, while the highest AOV was $211 and the lowest was $51. With 35,940 sessions, hershesons.com performed above the median of 20,909 sessions. The leading website in the category, themancompany.com, had online sales of $113,233,299 and sephora.com had the highest sessions at 41,064,568.
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hershesons.com competitors

In July 2025, hershesons.com had a revenue of $237,289 with 1,548 transactions and 35,940 sessions, resulting in an average order value (AOV) of $150-$175 and a conversion rate of 4.00-4.50%. Compared to drybar.com, a similar competitor, hershesons.com had lower revenue, transactions, and sessions. drybar.com generated $429,003 in revenue from 3,862 transactions and 141,361 sessions, with an AOV of $100-$125 and a conversion rate of 2.50-3.00%. Despite drybar.com having higher metrics in terms of revenue, transactions, and sessions, hershesons.com boasted a higher AOV and conversion rate, indicating that it may have a more targeted and engaged customer base leading to a more profitable business model.

drybar.com screenshot
#1 drybar.com
429K
Revenue
141.4K
Sessions
2.5-3.0%
Conv. rate
$100-125
AOV
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hershesons.com vs top market performers
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conversion rate vs average order value for hershesons.com and its competitors
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Revenue share by device at hershesons.com

In July large majority of sales on hershesons.com, 53% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 47% of sales coming from desktop devices.

In July large majority of sales on hershesons.com, 53% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 47% of sales coming from desktop devices.
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hershesons.com channels

Identify top traffic channels that drive growth for hershesons.comand discover how performance of traffic channels has changed over time.

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hershesons.com Google Ads spend

Evaluate hershesons.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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hershesons.com devices

Review hershesons.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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hershesons.com top markets

Explore hershesons.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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hershesons.com country & global rank

Assess the ranking of hershesons.com among other retailers within its primary country and worldwide.

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