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May 2026
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Home/Insights/Retailers/hershesons.com
TRANSACTION INTELLIGENCE - MAY 2026 GLOBALLY

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1M
Revenue
May 26
163.2K
Sessions
May 26
3.5-4.0%
Conv. rate
May 26
$150-175
AOV
May 26
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hershesons.com Annual Revenue and Growth

hershesons.com's annual sales on its online store amounted to $3.1M in 2025, down 10-20% from the previous year. For 2026, revenue is expected to grow by 50%+. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$3.1M
Annual growth forecast2025/2026
50%+
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eCommerce Revenue
hershesons.com revenue by year

hershesons.com's monthly revenueOVER TIME
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Over the past three months, hershesons.com revenue has experienced growth of 173%, compared to the preceding three months.

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hershesons.com revenue growth for last six months
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OVERVIEW
In May 2026, hershesons.com generated impressive online sales revenue of $1,002,280, significantly outperforming the BEAUTY AND COSMETICS median of $41,533, with a strong conversion rate of 3.50-4.00%, approaching the category's high of 4.55%. Their average order value (AOV) ranged between $150-175, below the high of $205 but above the low of $50, while sessions totaled 163,246, markedly higher than the median of 16,416, though distant from the leader Sephora's staggering 60,095,887 sessions, showcasing hershesons.com’s solid performance within the competitive landscape.
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hershesons.com competitors

In May 2026, hershesons.com outperformed its competitor drybar.com across multiple metrics. hershesons.com generated a revenue of $1,002,280 with 6,281 transactions from 163,246 sessions, reflecting a solid average order value (AOV) of $150-175 and a conversion rate between 3.50-4.00%. In contrast, drybar.com reported revenue of $328,700 from 3,046 transactions over 133,043 sessions, resulting in a lower AOV of $100-125 and a conversion rate of 2.00-2.50%. The higher conversion rate and AOV of hershesons.com indicate more effective customer engagement and purchasing behavior, highlighting its stronger market position compared to drybar.com. This difference in performance may stem from varied marketing strategies or product offerings tailored to distinct customer bases.

drybar.com screenshot
#1 drybar.com
328.7K
Revenue
133K
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
CLOSEST COMPETITORSby revenue
TOP MARKET PERFORMERSby revenue
hershesons.com vs top market performers
hershesons.com
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conversion rate vs average order value for hershesons.com and its competitors
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Revenue share by device at hershesons.com

In May large majority of sales on hershesons.com, 54% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 46% of sales coming from desktop devices.

In May large majority of sales on hershesons.com, 54% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 46% of sales coming from desktop devices.

Industries hershesons.com operates in

hershesons.com is tracked across 1 e-commerce industry. Explore market size, leading retailers and benchmarks for each.

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hershesons.com channels

Identify top traffic channels that drive growth for hershesons.comand discover how performance of traffic channels has changed over time.

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hershesons.com Google Ads spend

Evaluate hershesons.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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hershesons.com devices

Review hershesons.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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hershesons.com top markets

Explore hershesons.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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hershesons.com country & global rank

Assess the ranking of hershesons.com among other retailers within its primary country and worldwide.

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