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Oct 2025
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Home/Insights/Retailers/hershesons.com
TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

Favicon for hershesons.comhershesons.com

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271.4K
Revenue
Oct 25
45.8K
Sessions
Oct 25
3.5-4.0%
Conv. rate
Oct 25
$125-150
AOV
Oct 25
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hershesons.com Annual Revenue and Growth

hershesons.com's annual sales on its online store amounted to $3.7M in 2024, up 20-50% from the previous year. For 2025, revenue is expected to decline by 10-20%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$3.7M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
hershesons.com revenue by year

hershesons.com's monthly revenueOVER TIME
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Over the past three months, hershesons.com revenue has experienced decline of 12%, compared to the preceding three months.

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hershesons.com revenue decline for last six months
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OVERVIEW
In October 2025, hershesons.com generated $271,373 in online sales, significantly surpassing the BEAUTY AND COSMETICS median of $41,294, while its conversion rate of 3.50-4.00% approaches the high benchmark of 4.65%. The average order value (AOV) ranged between $125-150, below the industry high of $202 but well above the low of $47. With 45,839 sessions, hershesons.com exceeds the median of 18,156 but is notably distant from the highest store, sephora.com, at 49,510,502 sessions. Overall, hershesons.com showcases impressive performance metrics in its category.
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hershesons.com competitors

In October 2025, hershesons.com reported a revenue of $271,373 with 1,812 transactions and 45,839 sessions, resulting in an average order value (AOV) of $125-150 and a conversion rate of 3.50-4.00%. Compared to its competitor drybar.com, which had a higher revenue of $487,160 from 4,407 transactions and 95,550 sessions, with a slightly lower AOV of $100-125 but a higher conversion rate of 4.50-5.00%. While hershesons.com has a strong AOV, drybar.com outperforms in revenue, transactions, sessions, and conversion rate. However, hershesons.com may have a more focused customer base with a higher AOV, potentially leading to higher quality leads and a stronger customer lifetime value.

drybar.com screenshot
#1 drybar.com
487.2K
Revenue
95.6K
Sessions
4.5-5.0%
Conv. rate
$100-125
AOV
CLOSEST COMPETITORSby revenue
TOP MARKET PERFORMERSby revenue
hershesons.com vs top market performers
hershesons.com
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conversion rate vs average order value for hershesons.com and its competitors
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Revenue share by device at hershesons.com

In October large majority of sales on hershesons.com, 54% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 46% of sales coming from desktop devices.

In October large majority of sales on hershesons.com, 54% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 46% of sales coming from desktop devices.
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hershesons.com channels

Identify top traffic channels that drive growth for hershesons.comand discover how performance of traffic channels has changed over time.

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hershesons.com Google Ads spend

Evaluate hershesons.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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hershesons.com devices

Review hershesons.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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hershesons.com top markets

Explore hershesons.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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hershesons.com country & global rank

Assess the ranking of hershesons.com among other retailers within its primary country and worldwide.

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