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Dec 2025
All countries
Home/Insights/Retailers/hershesons.com
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

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257.6K
Revenue
Dec 25
63K
Sessions
Dec 25
2.5-3.0%
Conv. rate
Dec 25
$125-150
AOV
Dec 25
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hershesons.com Annual Revenue and Growth

hershesons.com's annual sales on its online store amounted to $3.7M in 2024, up 20-50% from the previous year. For 2025, revenue is expected to decline by 10-20%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$3.7M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
hershesons.com revenue by year

hershesons.com's monthly revenueOVER TIME
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Over the past three months, hershesons.com revenue has experienced growth of 38%, compared to the preceding three months.

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hershesons.com revenue growth for last six months
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OVERVIEW
In December 2025, hershesons.com, a player in the BEAUTY AND COSMETICS industry, achieved online sales of $257,618, significantly exceeding the median of $53,444, with a conversion rate of 2.50-3.00%, slightly below the high of 4.87%. The average order value (AOV) ranged from $125-150, below the sector's high of $191, and it garnered 63,010 sessions, outperforming the median of 23,270 but trailing far behind sephora.com's impressive 76,213,109 sessions, indicating solid performance yet room for growth in engagement and conversion efficiency compared to top competitors like ulta.com and sephora.com.
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hershesons.com competitors

In December 2025, hershesons.com reported a revenue of $257,618 from 1,827 transactions with 63,010 sessions, boasting an average order value (AOV) range of $125-$150 and a conversion rate of 2.50-3.00%. In comparison, drybar.com outperformed hershesons.com with a revenue of $515,014 from 5,390 transactions and 165,040 sessions. drybar.com has a lower AOV range of $75-$100 but a slightly higher conversion rate of 3.00-3.50%. Despite hershesons.com having a higher AOV, drybar.com's higher conversion rate led to a significantly higher revenue. This indicates that drybar.com may have a more effective marketing strategy or better customer retention tactics compared to hershesons.com.

drybar.com screenshot
#1 drybar.com
515K
Revenue
165K
Sessions
3.0-3.5%
Conv. rate
$75-100
AOV
CLOSEST COMPETITORSby revenue
TOP MARKET PERFORMERSby revenue
hershesons.com vs top market performers
hershesons.com
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conversion rate vs average order value for hershesons.com and its competitors
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Revenue share by device at hershesons.com

In December large majority of sales on hershesons.com, 54% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 46% of sales coming from desktop devices.

In December large majority of sales on hershesons.com, 54% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 46% of sales coming from desktop devices.
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hershesons.com channels

Identify top traffic channels that drive growth for hershesons.comand discover how performance of traffic channels has changed over time.

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hershesons.com Google Ads spend

Evaluate hershesons.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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hershesons.com devices

Review hershesons.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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hershesons.com top markets

Explore hershesons.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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hershesons.com country & global rank

Assess the ranking of hershesons.com among other retailers within its primary country and worldwide.

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