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Nov 2025
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Home/Insights/Retailers/hershesons.com
TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

Favicon for hershesons.comhershesons.com

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337.4K
Revenue
Nov 25
50.4K
Sessions
Nov 25
4.5-5.0%
Conv. rate
Nov 25
$125-150
AOV
Nov 25
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hershesons.com Annual Revenue and Growth

hershesons.com's annual sales on its online store amounted to $3.7M in 2024, up 20-50% from the previous year. For 2025, revenue is expected to decline by 10-20%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$3.7M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
hershesons.com revenue by year

hershesons.com's monthly revenueOVER TIME
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Over the past three months, hershesons.com revenue has experienced growth of 21%, compared to the preceding three months.

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hershesons.com revenue growth for last six months
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OVERVIEW
In November 2025, hershesons.com generated $337,394 in online sales, significantly surpassing the BEAUTY AND COSMETICS median of $52,547, while its conversion rate of 4.50-5.00% is just below the industry's high of 5.32%. The average order value (AOV) ranged between $125-150, notably lower than the high AOV of $204. With 50,399 sessions, hershesons.com exceeds the median of 19,748 but falls short compared to the top performer, sephora.com, which recorded 76,114,809 sessions, reflecting a strong position within its competitive landscape.
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hershesons.com competitors

In November 2025, hershesons.com had a revenue of $337,394 from 2,292 transactions and 50,399 sessions, with an average order value (AOV) of $125-150 and a conversion rate of 4.50-5.00%. In comparison, drybar.com, a competitor, generated $699,188 in revenue from 6,770 transactions and 125,939 sessions. drybar.com had a lower AOV of $100-125 but a slightly higher conversion rate of 5.00-5.50%. While hershesons.com had a lower revenue and fewer transactions than drybar.com, it had a higher AOV and a competitive conversion rate. Both companies are successful in their respective niches, with hershesons.com focusing on haircare products and services while drybar.com specializes in blowout services. Despite differences in revenue and transaction volume, both companies have a strong online presence and are effectively converting sessions into transactions.

drybar.com screenshot
#1 drybar.com
699.2K
Revenue
125.9K
Sessions
5.0-5.5%
Conv. rate
$100-125
AOV
CLOSEST COMPETITORSby revenue
TOP MARKET PERFORMERSby revenue
hershesons.com vs top market performers
hershesons.com
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conversion rate vs average order value for hershesons.com and its competitors
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Revenue share by device at hershesons.com

In November large majority of sales on hershesons.com, 54% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 46% of sales coming from desktop devices.

In November large majority of sales on hershesons.com, 54% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 46% of sales coming from desktop devices.
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hershesons.com channels

Identify top traffic channels that drive growth for hershesons.comand discover how performance of traffic channels has changed over time.

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hershesons.com Google Ads spend

Evaluate hershesons.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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hershesons.com devices

Review hershesons.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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hershesons.com top markets

Explore hershesons.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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hershesons.com country & global rank

Assess the ranking of hershesons.com among other retailers within its primary country and worldwide.

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