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Dec 2025
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Home/Insights/Retailers/higherground.co.uk
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

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49.1K
Revenue
Dec 25
10.7K
Sessions
Dec 25
1.0-1.5%
Conv. rate
Dec 25
$350-375
AOV
Dec 25
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Higher Ground is a UK-based website that offers an assortment of products for sale. Their product selection includes a wide variety of items, from clothing and accessories to homeware and electronic gadgets. The website aims to provide customers with diverse options to cater to their needs and interests.

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higherground.co.uk Annual Revenue and Growth

higherground.co.uk's annual sales on its online store amounted to $570.6K in 2024, up 20-50% from the previous year. For 2025, revenue is expected to grow by 5-10%. The trend is expected to moderate.

Annual Revenue (GMV)2024
$570.6K
Annual growth forecast2024/2025
5-10%
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eCommerce Revenue
higherground.co.uk revenue by year

higherground.co.uk's monthly revenueOVER TIME
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Over the past three months, higherground.co.uk revenue has experienced decline of 2.5%, compared to the preceding three months.

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higherground.co.uk revenue decline for last six months
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OVERVIEW
In December 2025, higherground.co.uk generated $49,101 in online sales with a conversion rate of 1.00-1.50%, significantly below the home and garden/furniture industry's median revenue of $156,465 and the highest conversion rate of 2.0%. Its average order value (AOV) ranged from $350 to $375, compared to a high AOV of $1,208 in the sector, while total sessions reached 10,739, starkly lower than the median of 37,321 and far from ikea.com’s 238,379,008 sessions, indicating potential areas for growth and improvement in traffic and sales performance.
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higherground.co.uk competitors

In December 2025, higherground.co.uk had a revenue of $49,101 with 131 transactions and 10,739 sessions, resulting in an average order value (AOV) range of $350-$375 and a conversion rate of 1.00-1.50%. Comparing this to its competitors, storiesflooring.co.uk generated a revenue of $553,980 with 2,293 transactions and 81,844 sessions, AOV ranging from $225-$250, and a higher conversion rate of 2.50-3.00%. On the other hand, unitedcarpetsandbeds.com had a revenue of $103,424 with 604 transactions and 53,636 sessions, AOV ranging from $150-$175, and a similar conversion rate of 1.00-1.50% to higherground.co.uk. Overall, while higherground.co.uk had a lower revenue compared to storiesflooring.co.uk, it had a similar conversion rate and a higher AOV. It can focus on increasing its transactions and sessions to compete more effectively with its competitors.

storiesflooring.co.uk screenshot
#1 storiesflooring.co.uk
554K
Revenue
81.8K
Sessions
2.5-3.0%
Conv. rate
$225-250
AOV
unitedcarpetsandbeds.com screenshot
#2 unitedcarpetsandbeds.com
103.4K
Revenue
53.6K
Sessions
1.0-1.5%
Conv. rate
$150-175
AOV
higherground.co.uk vs top market performers
higherground.co.uk
top retailers
conversion rate vs average order value for higherground.co.uk and its competitors
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Revenue share by device at higherground.co.uk

In December large majority of sales on higherground.co.uk, 59% was finalized on desktop devices, with 41% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In December large majority of sales on higherground.co.uk, 59% was finalized on desktop devices, with 41% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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higherground.co.uk channels

Identify top traffic channels that drive growth for higherground.co.ukand discover how performance of traffic channels has changed over time.

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higherground.co.uk Google Ads spend

Evaluate higherground.co.uk's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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higherground.co.uk devices

Review higherground.co.uk's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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higherground.co.uk top markets

Explore higherground.co.uk's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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higherground.co.uk country & global rank

Assess the ranking of higherground.co.uk among other retailers within its primary country and worldwide.

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