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Oct 2025
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Home/Insights/Retailers/hobbyking.com
TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

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660.1K
Revenue
Oct 25
494.3K
Sessions
Oct 25
0.5-1.0%
Conv. rate
Oct 25
$175-200
AOV
Oct 25
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HobbyKing is an online platform that offers a wide range of products catering to hobbyists and enthusiasts. Their product lineup includes various electronic components, RC vehicles, aircraft, drones, batteries, motors, and accessories. Customers can browse and purchase items to support their recreational activities and projects through the website.

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hobbyking.com Annual Revenue and Growth

hobbyking.com's annual sales on its online store amounted to $15.5M in 2024, up 10-20% from the previous year. For 2025, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$15.5M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
hobbyking.com revenue by year

hobbyking.com's monthly revenueOVER TIME
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Over the past three months, hobbyking.com revenue has experienced decline of 11%, compared to the preceding three months.

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hobbyking.com revenue decline for last six months
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OVERVIEW
In October 2025, hobbyking.com, a leading player in the hobbies and leisure models sector, generated online sales revenue of $660,101, significantly higher than the median of $88,100, but trailing behind the top competitor, betafpv.com, at $1,530,140. The site achieved a conversion rate between 0.50-1.00%, below the industry high of 2.64%, and its average order value ranged from $175-200, well below the industry high of $569. With 494,280 sessions, hobbyking.com matched the highest traffic in its category, far exceeding the median of 16,485 sessions, showcasing strong engagement despite conversion challenges.
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hobbyking.com competitors

In October 2025, when comparing hobbyking.com to its competitors in the online hobby industry, hobbyking.com falls behind in terms of revenue and number of transactions. hobbyking.com generated $660,101 in revenue from 3,393 transactions and 494,280 sessions, with an average order value (AOV) ranging from $175 to $200 and a conversion rate of 0.50-1.00%. In contrast, motionrc.com leads with $1,536,321 in revenue from 4,082 transactions and 299,953 sessions, boasting an AOV of $375-400 and a conversion rate of 1.00-1.50%. towerhobbies.com, horizonhobby.com, and genstattu.com also outperform hobbyking.com in terms of revenue, transactions, and AOV, with similar conversion rates. However, hobbyking.com's performance is still comparable to hobbyzone.com, with slightly higher revenue but lower sessions and conversion rates.

motionrc.com screenshot
#1 motionrc.com
1.5M
Revenue
300K
Sessions
1.0-1.5%
Conv. rate
$375-400
AOV
towerhobbies.com screenshot
#2 towerhobbies.com
811.6K
Revenue
222.8K
Sessions
1.5-2.0%
Conv. rate
$200-225
AOV
hobbyzone.com screenshot
#3 hobbyzone.com
77.7K
Revenue
54K
Sessions
0.5-1.0%
Conv. rate
$200-225
AOV
horizonhobby.com screenshot
#4 horizonhobby.com
1.9M
Revenue
874K
Sessions
0.5-1.0%
Conv. rate
$200-225
AOV
genstattu.com screenshot
#5 genstattu.com
211.8K
Revenue
64.5K
Sessions
1.0-1.5%
Conv. rate
$275-300
AOV
hobbyking.com vs top market performers
hobbyking.com
top retailers
conversion rate vs average order value for hobbyking.com and its competitors
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Revenue share by device at hobbyking.com

In October large majority of sales on hobbyking.com, 64% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 36% of sales coming from desktop devices.

In October large majority of sales on hobbyking.com, 64% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 36% of sales coming from desktop devices.
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hobbyking.com channels

Identify top traffic channels that drive growth for hobbyking.comand discover how performance of traffic channels has changed over time.

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hobbyking.com Google Ads spend

Evaluate hobbyking.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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hobbyking.com devices

Review hobbyking.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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hobbyking.com top markets

Explore hobbyking.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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hobbyking.com country & global rank

Assess the ranking of hobbyking.com among other retailers within its primary country and worldwide.

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