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Sep 2025
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Home/Insights/Retailers/hobbyking.com
TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

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590.8K
Revenue
Sep 25
494.7K
Sessions
Sep 25
0.5-1.0%
Conv. rate
Sep 25
$175-200
AOV
Sep 25
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HobbyKing is an online platform that offers a wide range of products catering to hobbyists and enthusiasts. Their product lineup includes various electronic components, RC vehicles, aircraft, drones, batteries, motors, and accessories. Customers can browse and purchase items to support their recreational activities and projects through the website.

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hobbyking.com Annual Revenue and Growth

hobbyking.com's annual sales on its online store amounted to $15.5M in 2024, up 10-20% from the previous year. For 2025, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$15.5M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
hobbyking.com revenue by year

hobbyking.com's monthly revenueOVER TIME
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Over the past three months, hobbyking.com revenue has experienced decline of 18%, compared to the preceding three months.

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hobbyking.com revenue decline for last six months
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OVERVIEW
In September 2025, hobbyking.com generated $590,845 in online sales, significantly outperforming the median revenue of $73,468 in the MODELS sector, though it remains below the category leader, betafpv.com, at $1,401,788. The site’s conversion rate ranged between 0.50-1.00%, below the high of 2.71% in the industry. With an average order value (AOV) of $175-200, hobbyking.com lags behind the top AOV of $512. Notably, it attracted 494,696 sessions, which aligns with its status as a leading online store in this category, far exceeding the median of 13,914 sessions.
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hobbyking.com competitors

When comparing hobbyking.com to its competitors in September 2025, we can see that motionrc.com leads in terms of revenue with $1,197,291 compared to hobbyking.com's $590,845. However, hobbyking.com has the highest number of transactions at 3,061. towerhobbies.com follows closely behind in revenue at $774,222 with 3,817 transactions. In terms of average order value (AOV), motionrc.com has the highest AOV range of $350-375, while hobbyking.com falls within the range of $175-200. Conversion rates are also a key metric, with towerhobbies.com and horizonhobby.com leading in this domain with rates of 1.50-2.00 and 0.50-1.00, respectively. Despite strong competition, hobbyking.com maintains a solid position in the market with its high number of transactions and revenue.

motionrc.com screenshot
#1 motionrc.com
1.2M
Revenue
253.5K
Sessions
1.0-1.5%
Conv. rate
$350-375
AOV
towerhobbies.com screenshot
#2 towerhobbies.com
774.2K
Revenue
223K
Sessions
1.5-2.0%
Conv. rate
$200-225
AOV
hobbyzone.com screenshot
#3 hobbyzone.com
94.9K
Revenue
88K
Sessions
0.5-1.0%
Conv. rate
$200-225
AOV
horizonhobby.com screenshot
#4 horizonhobby.com
1.5M
Revenue
678.8K
Sessions
0.5-1.0%
Conv. rate
$200-225
AOV
genstattu.com screenshot
#5 genstattu.com
154.6K
Revenue
64.5K
Sessions
0.5-1.0%
Conv. rate
$275-300
AOV
hobbyking.com vs top market performers
hobbyking.com
top retailers
conversion rate vs average order value for hobbyking.com and its competitors
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Revenue share by device at hobbyking.com

In September large majority of sales on hobbyking.com, 64% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 36% of sales coming from desktop devices.

In September large majority of sales on hobbyking.com, 64% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 36% of sales coming from desktop devices.
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hobbyking.com channels

Identify top traffic channels that drive growth for hobbyking.comand discover how performance of traffic channels has changed over time.

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hobbyking.com Google Ads spend

Evaluate hobbyking.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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hobbyking.com devices

Review hobbyking.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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hobbyking.com top markets

Explore hobbyking.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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hobbyking.com country & global rank

Assess the ranking of hobbyking.com among other retailers within its primary country and worldwide.

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