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Dec 2025
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Home/Insights/Retailers/hobbyking.com
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

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688.4K
Revenue
Dec 25
581.6K
Sessions
Dec 25
0.5-1.0%
Conv. rate
Dec 25
$150-175
AOV
Dec 25
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HobbyKing is an online platform that offers a wide range of products catering to hobbyists and enthusiasts. Their product lineup includes various electronic components, RC vehicles, aircraft, drones, batteries, motors, and accessories. Customers can browse and purchase items to support their recreational activities and projects through the website.

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hobbyking.com Annual Revenue and Growth

hobbyking.com's annual sales on its online store amounted to $15.5M in 2024, up 10-20% from the previous year. For 2025, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$15.5M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
hobbyking.com revenue by year

hobbyking.com's monthly revenueOVER TIME
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Over the past three months, hobbyking.com revenue has experienced growth of 28%, compared to the preceding three months.

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hobbyking.com revenue growth for last six months
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OVERVIEW
In December 2025, hobbyking.com, a leading online store in the MODELS industry, generated $688,368 in revenue, significantly surpassing the median of $111,344, yet trailing behind the category leader betafpv.com at $1,892,303; with a conversion rate of 0.50-1.00%, it remained below the very high benchmark of 2.38% and the very low of 0.68%; its average order value (AOV) ranged from $150 to $175, while the industry high was $529 and low was $79; notably, hobbyking.com led in sessions with 581,606, well above the median of 20,623.
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hobbyking.com competitors

In December 2025, hobbyking.com lagged behind its competitors in terms of revenue, generating $688,368. motionrc.com outperformed hobbyking.com with $1,617,353 in revenue, followed by horizonhobby.com with $2,489,938. In the number of transactions, hobbyking.com had 3,956 transactions, while towerhobbies.com had 4,822 transactions and horizonhobby.com had 11,470 transactions. In terms of sessions, hobbyking.com had 581,606 sessions, while horizonhobby.com led with 1,339,557 sessions. The Average Order Value (AOV) for hobbyking.com ranged from $150-$175, which was lower than motionrc.com ($375-$400) and genstattu.com ($250-$275). Conversion rates for hobbyking.com were between 0.50-1.00%, whereas towerhobbies.com had a higher conversion rate of 1.50-2.00%. Overall, hobbyking.com faced tough competition from its rivals in key metrics such as revenue, transactions, and conversion rates.

motionrc.com screenshot
#1 motionrc.com
1.6M
Revenue
365.8K
Sessions
1.0-1.5%
Conv. rate
$375-400
AOV
towerhobbies.com screenshot
#2 towerhobbies.com
972.9K
Revenue
317.9K
Sessions
1.5-2.0%
Conv. rate
$200-225
AOV
hobbyzone.com screenshot
#3 hobbyzone.com
146.6K
Revenue
67.9K
Sessions
1.0-1.5%
Conv. rate
$175-200
AOV
horizonhobby.com screenshot
#4 horizonhobby.com
2.5M
Revenue
1.3M
Sessions
0.5-1.0%
Conv. rate
$200-225
AOV
genstattu.com screenshot
#5 genstattu.com
373.9K
Revenue
62.6K
Sessions
2.0-2.5%
Conv. rate
$250-275
AOV
hobbyking.com vs top market performers
hobbyking.com
top retailers
conversion rate vs average order value for hobbyking.com and its competitors
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Revenue share by device at hobbyking.com

In December large majority of sales on hobbyking.com, 64% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 36% of sales coming from desktop devices.

In December large majority of sales on hobbyking.com, 64% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 36% of sales coming from desktop devices.
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hobbyking.com channels

Identify top traffic channels that drive growth for hobbyking.comand discover how performance of traffic channels has changed over time.

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hobbyking.com Google Ads spend

Evaluate hobbyking.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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hobbyking.com devices

Review hobbyking.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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hobbyking.com top markets

Explore hobbyking.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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hobbyking.com country & global rank

Assess the ranking of hobbyking.com among other retailers within its primary country and worldwide.

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