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Jan 2026
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Home/Insights/Retailers/hobbyking.com
TRANSACTION INTELLIGENCE - JAN 2026 GLOBALLY

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658.8K
Revenue
Jan 26
503.3K
Sessions
Jan 26
0.5-1.0%
Conv. rate
Jan 26
$150-175
AOV
Jan 26
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HobbyKing is an online platform that offers a wide range of products catering to hobbyists and enthusiasts. Their product lineup includes various electronic components, RC vehicles, aircraft, drones, batteries, motors, and accessories. Customers can browse and purchase items to support their recreational activities and projects through the website.

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hobbyking.com Annual Revenue and Growth

hobbyking.com's annual sales on its online store amounted to $8.8M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to decline by 20-50%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$8.8M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
hobbyking.com revenue by year

hobbyking.com's monthly revenueOVER TIME
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Over the past three months, hobbyking.com revenue has experienced growth of 25%, compared to the preceding three months.

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hobbyking.com revenue growth for last six months
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OVERVIEW
In January 2026, hobbyking.com generated $658,751 in online sales, significantly surpassing the industry median of $87,521, yet still trailing the leader, betafpv.com, at $2,109,493. The site recorded a conversion rate of 0.50-1.00%, below the industry high of 2.35%, while its average order value (AOV) ranged between $150-175, compared to a high of $535. With 503,250 sessions, hobbyking.com outperformed the median of 19,593 but fell short of betafpv.com's 657,376 sessions, indicating a competitive positioning within the MODELS market segment.
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hobbyking.com competitors

When comparing hobbyking.com to its competitors in January 2026, some interesting insights can be observed. While hobbyking.com generated a revenue of $658,751 with 3,770 transactions and 503,250 sessions, its average order value (AOV) ranged from $150 to $175 with a conversion rate of 0.50-1.00%. In contrast, motionrc.com outperformed hobbyking.com in revenue with $1,963,585 and had a higher AOV of $375-400, with a similar conversion rate of 1.00-1.50%. towerhobbies.com also had a higher revenue of $740,524 compared to hobbyking.com, but had a similar AOV range of $175-200 and a higher conversion rate of 1.00-1.50%. It is evident that hobbyking.com faces tough competition in the hobby industry, with some competitors like horizonhobby.com generating significantly higher revenue and having larger numbers of transactions and sessions.

motionrc.com screenshot
#1 motionrc.com
2M
Revenue
469.2K
Sessions
1.0-1.5%
Conv. rate
$375-400
AOV
towerhobbies.com screenshot
#2 towerhobbies.com
740.5K
Revenue
299.8K
Sessions
1.0-1.5%
Conv. rate
$175-200
AOV
hobbyzone.com screenshot
#3 hobbyzone.com
75.8K
Revenue
53.2K
Sessions
0.5-1.0%
Conv. rate
$200-225
AOV
horizonhobby.com screenshot
#4 horizonhobby.com
2.2M
Revenue
1.3M
Sessions
0.5-1.0%
Conv. rate
$200-225
AOV
genstattu.com screenshot
#5 genstattu.com
413.2K
Revenue
60.8K
Sessions
2.5-3.0%
Conv. rate
$250-275
AOV
hobbyking.com vs top market performers
hobbyking.com
top retailers
conversion rate vs average order value for hobbyking.com and its competitors
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Revenue share by device at hobbyking.com

In January large majority of sales on hobbyking.com, 64% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 36% of sales coming from desktop devices.

In January large majority of sales on hobbyking.com, 64% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 36% of sales coming from desktop devices.
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hobbyking.com channels

Identify top traffic channels that drive growth for hobbyking.comand discover how performance of traffic channels has changed over time.

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hobbyking.com Google Ads spend

Evaluate hobbyking.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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hobbyking.com devices

Review hobbyking.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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hobbyking.com top markets

Explore hobbyking.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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hobbyking.com country & global rank

Assess the ranking of hobbyking.com among other retailers within its primary country and worldwide.

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