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Sep 2025
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Home/Insights/Retailers/hobbymodels.com
TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

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650.2
Revenue
Sep 25
484
Sessions
Sep 25
2.0-2.5%
Conv. rate
Sep 25
$50-75
AOV
Sep 25
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  • Main country of store: UNITED STATES
  • Website category: E COMMERCE AND SHOPPING

Hobbymodels.com is an e-commerce platform offering a wide variety of hobby models for enthusiasts. The website sells scale model kits, die-cast collectibles, remote-controlled vehicles, and other related products. They provide a comprehensive selection to accommodate various preferences and skill levels in the hobby modeling community.

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hobbymodels.com Annual Revenue and Growth

hobbymodels.com's annual sales on its online store amounted to $233K in 2024, up 50%+ from the previous year. For 2025, revenue is expected to decline by 50%+. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$233K
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
hobbymodels.com revenue by year

hobbymodels.com's monthly revenueOVER TIME
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Over the past three months, hobbymodels.com revenue has experienced decline of 96%, compared to the preceding three months.

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hobbymodels.com revenue decline for last six months
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OVERVIEW
In September 2025, hobbymodels.com generated $650 in online sales, significantly below the e-commerce industry median of $81,105, with a conversion rate between 2.00-2.50%, slightly lower than the high benchmark of 3.72%. The Average Order Value (AOV) ranged from $50 to $75, far beneath the industry high of $351, and recorded 484 sessions, substantially less than the median of 37,786 sessions in the sector. Overall, hobbymodels.com faces considerable challenges compared to larger competitors, such as qvc.com and michaels.com, which dominate the e-commerce landscape.
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hobbymodels.com competitors

In September 2025, hobbymodels.com had a revenue of $650 with 12 transactions and 484 sessions, boasting an average order value (AOV) of $50-75 and a conversion rate of 2.00-2.50%. In comparison, its competitor 1001hobbies.com had a significantly higher revenue of $78,278 with 527 transactions and 51,587 sessions, featuring a higher AOV of $125-150 but a lower conversion rate of 1.00-1.50%. While hobbymodels.com may have a higher conversion rate, 1001hobbies.com clearly outperforms in terms of revenue, transactions, and sessions, indicating a larger customer base and potentially stronger marketing strategies. Despite hobbymodels.com's competitive conversion rate, it may need to focus on increasing traffic and average order value to better compete with 1001hobbies.com in the hobby models market.

1001hobbies.com screenshot
#1 1001hobbies.com
78.3K
Revenue
51.6K
Sessions
1.0-1.5%
Conv. rate
$125-150
AOV
CLOSEST COMPETITORSby revenue
TOP MARKET PERFORMERSby revenue
hobbymodels.com vs top market performers
hobbymodels.com
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conversion rate vs average order value for hobbymodels.com and its competitors
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Revenue share by device at hobbymodels.com

In September large majority of sales on hobbymodels.com, 54% was finalized on desktop devices, with 46% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In September large majority of sales on hobbymodels.com, 54% was finalized on desktop devices, with 46% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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hobbymodels.com channels

Identify top traffic channels that drive growth for hobbymodels.comand discover how performance of traffic channels has changed over time.

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hobbymodels.com Google Ads spend

Evaluate hobbymodels.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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hobbymodels.com devices

Review hobbymodels.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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hobbymodels.com top markets

Explore hobbymodels.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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hobbymodels.com country & global rank

Assess the ranking of hobbymodels.com among other retailers within its primary country and worldwide.

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