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Dec 2025
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Home/Insights/Retailers/hoffmann-germany.de
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

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2.3M
Revenue
Dec 25
258.8K
Sessions
Dec 25
5.5-6.0%
Conv. rate
Dec 25
$150-175
AOV
Dec 25
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hoffmann-germany.de is a website that offers a wide range of products for sale, specializing in German-made goods. Their inventory includes various items such as clothing, accessories, electronics, furniture, and home decor. The website provides a convenient platform for customers to browse and purchase these products online.

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hoffmann-germany.de Annual Revenue and Growth

hoffmann-germany.de's annual sales on its online store amounted to $18.6M in 2024, up 50%+ from the previous year. For 2025, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$18.6M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
hoffmann-germany.de revenue by year

hoffmann-germany.de's monthly revenueOVER TIME
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Over the past three months, hoffmann-germany.de revenue has experienced growth of 188%, compared to the preceding three months.

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hoffmann-germany.de revenue growth for last six months
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OVERVIEW
In December 2025, hoffmann-germany.de generated $2,315,609 in online sales, significantly outperforming the median revenue of $58,922 in the FOOD AND DRINK sector. With a conversion rate of 5.50-6.00%, it approaches the sector's high of 6.41%, while its average order value (AOV) ranges from $150-175, just below the high of $182. The website attracted 258,808 sessions, well above the median of 19,185 but far from the 47,270,812 sessions of the leading store, kroger.com. Overall, hoffmann-germany.de demonstrates robust performance metrics in the competitive online grocery market.
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hoffmann-germany.de competitors

In December 2025, hoffmann-germany.de outperformed its competitors in terms of revenue, with $2,315,609 compared to silberthal.de's $366,786 and woll.de's $694,561. The number of transactions on hoffmann-germany.de was also significantly higher at 14,260, compared to silberthal.de's 4,244 and woll.de's 4,469. Additionally, hoffmann-germany.de had the highest number of sessions at 258,808, surpassing both silberthal.de with 220,836 sessions and woll.de with 142,225 sessions. The Average Order Value (AOV) for hoffmann-germany.de ranged between $150-175, matching woll.de, but exceeding silberthal.de's AOV of $75-100. Finally, hoffmann-germany.de had the highest conversion rate at 5.50-6.00%, compared to silberthal.de's 1.50-2.00% and woll.de's 3.00-3.50%. Overall, hoffmann-germany.de demonstrated strong performance across various metrics when compared to its competitors in December 2025.

silberthal.de screenshot
#1 silberthal.de
366.8K
Revenue
220.8K
Sessions
1.5-2.0%
Conv. rate
$75-100
AOV
woll.de screenshot
#2 woll.de
694.6K
Revenue
142.2K
Sessions
3.0-3.5%
Conv. rate
$150-175
AOV
hoffmann-germany.de vs top market performers
hoffmann-germany.de
top retailers
conversion rate vs average order value for hoffmann-germany.de and its competitors
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Revenue share by device at hoffmann-germany.de

In December large majority of sales on hoffmann-germany.de, 70% was finalized on desktop devices, with 30% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In December large majority of sales on hoffmann-germany.de, 70% was finalized on desktop devices, with 30% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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hoffmann-germany.de channels

Identify top traffic channels that drive growth for hoffmann-germany.deand discover how performance of traffic channels has changed over time.

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hoffmann-germany.de Google Ads spend

Evaluate hoffmann-germany.de's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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hoffmann-germany.de devices

Review hoffmann-germany.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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hoffmann-germany.de top markets

Explore hoffmann-germany.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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hoffmann-germany.de country & global rank

Assess the ranking of hoffmann-germany.de among other retailers within its primary country and worldwide.

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