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Mar 2026
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TRANSACTION INTELLIGENCE - MAR 2026 GLOBALLY

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4.6M
Revenue
Mar 26
1.1M
Sessions
Mar 26
0.0-0.5%
Conv. rate
Mar 26
$1000-1100
AOV
Mar 26
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Holley is home to the top automotive performance brands including Flowmaster exhaust, MSD Ignition, Holley EFI, Hurst Shifters, Accel plug wires, Hooker Headers and many more.

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holley.com Annual Revenue and Growth

holley.com's annual sales on its online store amounted to $51.1M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to decline by 5-10%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$51.1M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
holley.com revenue by year

holley.com's monthly revenueOVER TIME
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Over the past three months, holley.com revenue has experienced decline of 1.6%, compared to the preceding three months.

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holley.com revenue decline for last six months
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OVERVIEW
In March 2026, holley.com generated $4,586,955 in online sales, significantly exceeding the industry median of $207,816, yet far behind the leading discounttire.com at $69,586,579. The site’s conversion rate ranged from 0.00-0.50%, notably lower than the industry high of 2.9%. holley.com achieved an average order value (AOV) of $1,000-1,025, which is above the industry high of $864. With 1,064,262 sessions, it surpassed the median of 50,643 but lagged behind autozone.com’s 35,215,313 sessions, indicating room for growth in attracting more customers and enhancing conversion efficiency.
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holley.com competitors

In March 2026, holley.com generated $4,586,955 in revenue from 4,475 transactions with 1,064,262 sessions, boasting an average order value (AOV) of $1000-$1025 and a conversion rate of 0.00-0.50%. Compared to its competitors, holley.com falls short in revenue when compared to summitracing.com, which brought in $66,381,082 from 146,364 transactions and 10,112,572 sessions. However, holley.com surpasses brothersperformance.com, automotivestuff.com, and texas-speed.com in revenue generation. While holley.com has a higher AOV than jegs.com, brothersperformance.com, and automotivestuff.com, it lags behind texas-speed.com in this metric. In terms of conversion rate, holley.com is on par with jegs.com, brothersperformance.com, and automotivestuff.com, but slightly lower than summitracing.com and texas-speed.com. Overall, holley.com competes favorably in revenue generation but has room for improvement in conversion rate when compared to its competitors.

jegs.com screenshot
#1 jegs.com
26.2M
Revenue
3.5M
Sessions
0.5-1.0%
Conv. rate
$800-900
AOV
summitracing.com screenshot
#2 summitracing.com
66.4M
Revenue
10.1M
Sessions
1.0-1.5%
Conv. rate
$400-500
AOV
brothersperformance.com screenshot
#3 brothersperformance.com
33.2K
Revenue
6.8K
Sessions
0.5-1.0%
Conv. rate
$400-500
AOV
automotivestuff.com screenshot
#4 automotivestuff.com
173.2K
Revenue
51.9K
Sessions
0.5-1.0%
Conv. rate
$500-600
AOV
texas-speed.com screenshot
#5 texas-speed.com
3.3M
Revenue
353.9K
Sessions
0.5-1.0%
Conv. rate
$1000-1100
AOV
holley.com vs top market performers
holley.com
top retailers
conversion rate vs average order value for holley.com and its competitors
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Revenue share by device at holley.com

In March large majority of sales on holley.com, 70% was finalized on desktop devices, with 30% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In March large majority of sales on holley.com, 70% was finalized on desktop devices, with 30% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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holley.com channels

Identify top traffic channels that drive growth for holley.comand discover how performance of traffic channels has changed over time.

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holley.com Google Ads spend

Evaluate holley.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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holley.com devices

Review holley.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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holley.com top markets

Explore holley.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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holley.com country & global rank

Assess the ranking of holley.com among other retailers within its primary country and worldwide.

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