holley.com
Holley is home to the top automotive performance brands including Flowmaster exhaust, MSD Ignition, Holley EFI, Hurst Shifters, Accel plug wires, Hooker Headers and many more.
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holley.com Annual Revenue and Growth
holley.com's annual sales on its online store amounted to $51.1M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to decline by 5-10%. The trend is expected to moderate.
holley.com's monthly revenueOVER TIME
Over the past three months, holley.com revenue has experienced decline of 22%, compared to the preceding three months.
holley.com competitors
holley.com trails its competitors significantly in revenue, earning $3.2 million compared to summitracing.com’s $80.9 million, a gap of 77.7 million. In July 2026, holley.com recorded 2,876 transactions, far fewer than summitracing.com, which leads by 170,000. While holley.com has 874,000 sessions, it still lags behind summitracing.com by 10.2 million sessions. However, holley.com maintains a competitive average order value (AOV) of $1100-1125, higher than jegs.com’s $975-1000 but lower than texas-speed.com’s $1175-1200. Conversion rates for holley.com sit between 0.00-0.50%, which is lower than its competitors, particularly summitracing.com, which leads with a conversion rate of 1.50-2.00%.
Revenue share by device at holley.com
In July large majority of sales on holley.com, 70% was finalized on desktop devices, with 30% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
Industries holley.com operates in
holley.com is tracked across 8 e-commerce industries. Explore market size, leading retailers and benchmarks for each.
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holley.com channels
Identify top traffic channels that drive growth for holley.comand discover how performance of traffic channels has changed over time.
holley.com Google Ads spend
Evaluate holley.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
holley.com devices
Review holley.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
