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Apr 2026
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Home/Insights/Retailers/holodilnik.ru
TRANSACTION INTELLIGENCE - APR 2026 GLOBALLY

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4.6M
Revenue
Apr 26
1.2M
Sessions
Apr 26
0.5-1.0%
Conv. rate
Apr 26
$375-400
AOV
Apr 26
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  • Main country of store: RUSSIA
  • Website category: E COMMERCE AND SHOPPING

Holodilnik.ru is a website that offers a wide selection of household appliances, predominantly specializing in refrigerators. They provide a variety of fridge types, sizes, and brands to cater to different personal needs. Their platform aims to support customers in finding the most suitable refrigeration solutions for their homes.

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holodilnik.ru Annual Revenue and Growth

holodilnik.ru's annual sales on its online store amounted to $60.9M in 2025, down 10-20% from the previous year. For 2026, revenue is expected to decline by 5-10%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$60.9M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
holodilnik.ru revenue by year

holodilnik.ru's monthly revenueOVER TIME
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Over the past three months, holodilnik.ru revenue has experienced decline of 15%, compared to the preceding three months.

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holodilnik.ru revenue decline for last six months
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OVERVIEW
In April 2026, holodilnik.ru generated $4,566,659 in online sales, significantly exceeding the e-commerce industry median of $80,332, although it fell short of the leading competitor qvc.com at $100,348,122. The site recorded a conversion rate between 0.50-1.00%, below the high industry benchmark of 3.67%. With an average order value (AOV) ranging from $375 to $400, it surpassed the e-commerce median AOV of $321, while attracting 1,242,791 sessions, which is considerably less than the 28,182,023 sessions seen by the top performer, boots.com, and far below the median of 37,000 sessions in the sector.
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holodilnik.ru competitors

In April 2026, holodilnik.ru generated $4,566,659 in revenue from 11,715 transactions across 1,242,791 sessions, achieving an average order value (AOV) of $375-400 and a conversion rate of 0.50-1.00%. In contrast, its competitor kcentr.ru earned a mere $2,512 with only 11 transactions and 2,629 sessions, indicating a low AOV of $225-250 and a conversion rate of 0.00-0.50%. Another competitor, citilink.ru, significantly outperformed holodilnik.ru, generating $45,330,563 from 277,855 transactions, although it had a lower AOV of $150-175 and a higher conversion rate of 2.00-2.50%. Finally, lg.com topped the list with a staggering revenue of $167,985,920, driven by 181,443 transactions over 25,916,629 sessions, achieving a high AOV of $925-950 with a conversion rate similar to holodilnik.ru.

kcentr.ru screenshot
#1 kcentr.ru
2.5K
Revenue
2.6K
Sessions
0.0-0.5%
Conv. rate
$225-250
AOV
citilink.ru screenshot
#2 citilink.ru
45.3M
Revenue
13.3M
Sessions
2.0-2.5%
Conv. rate
$150-175
AOV
lg.com screenshot
#3 lg.com
168M
Revenue
25.9M
Sessions
0.5-1.0%
Conv. rate
$900-1000
AOV
holodilnik.ru vs top market performers
holodilnik.ru
top retailers
conversion rate vs average order value for holodilnik.ru and its competitors
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Revenue share by device at holodilnik.ru

In April large majority of sales on holodilnik.ru, 55% was finalized on desktop devices, with 45% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In April large majority of sales on holodilnik.ru, 55% was finalized on desktop devices, with 45% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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brands overtime comparison

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holodilnik.ru channels

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holodilnik.ru Google Ads spend

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holodilnik.ru devices

Review holodilnik.ru's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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holodilnik.ru top markets

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holodilnik.ru country & global rank

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