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Home/Insights/Retailers/holodilnik.ru
TRANSACTION INTELLIGENCE - SEP 2026 GLOBALLY

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1.9M
Revenue
Sep 26
607.2K
Sessions
Sep 26
0.5-1.0%
Conv. rate
Sep 26
$325-350
AOV
Sep 26
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  • Main country of store: RUSSIA
  • Website category: E COMMERCE AND SHOPPING

Holodilnik.ru is a website that offers a wide selection of household appliances, predominantly specializing in refrigerators. They provide a variety of fridge types, sizes, and brands to cater to different personal needs. Their platform aims to support customers in finding the most suitable refrigeration solutions for their homes.

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holodilnik.ru Annual Revenue and Growth

holodilnik.ru's annual sales on its online store amounted to $60.9M in 2025, down 10-20% from the previous year. For 2026, revenue is expected to decline by 10-20%. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$60.9M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
holodilnik.ru revenue by year

holodilnik.ru's monthly revenueOVER TIME
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Over the past three months, holodilnik.ru revenue has experienced decline of 35%, compared to the preceding three months.

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holodilnik.ru revenue decline for last six months
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OVERVIEW
holodilnik.ru's conversion rate is between 0.50-1.00%, while the average store in the e-commerce and shopping category typically ranges from 0.72% to 3.81%. In September 2026, it generated $1.9 million in revenue, compared to the average store in the e-commerce and shopping category, which sees around $73,500 monthly. The average order value (AOV) for holodilnik.ru is $325-350, falling within the category's typical range of $59 to $347. With 607,000 sessions, holodilnik.ru significantly outperforms the average store in the e-commerce and shopping category, which sees around 34,400 sessions monthly.
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holodilnik.ru competitors

In the competitive landscape of online retail, holodilnik.ru, kcentr.ru, citilink.ru, and lg.com vie for market share. As of September 2026, holodilnik.ru generated $1.9 million in revenue from 5,368 transactions and 607,000 sessions, with an average order value (AOV) of $325-350 and a conversion rate of 0.50-1.00%. While holodilnik.ru ranks third in revenue, it trails behind lg.com, which leads with $257.8 million and 339,000 transactions from 41.6 million sessions. citilink.ru also outperforms holodilnik.ru, generating $40.2 million from 288,000 transactions and 12.7 million sessions. kcentr.ru has significantly lower performance metrics, with $5,452 in revenue and 23 transactions. Overall, holodilnik.ru stands out for its AOV but remains behind its competitors in revenue, transactions, and sessions.

kcentr.ru screenshot
#1 kcentr.ru
5.5K
Revenue
2.8K
Sessions
0.5-1.0%
Conv. rate
$225-250
AOV
citilink.ru screenshot
#2 citilink.ru
40.2M
Revenue
12.7M
Sessions
2.0-2.5%
Conv. rate
$125-150
AOV
lg.com screenshot
#3 lg.com
257.8M
Revenue
41.6M
Sessions
0.5-1.0%
Conv. rate
$700-800
AOV
holodilnik.ru vs top market performers
holodilnik.ru
top retailers
conversion rate vs average order value for holodilnik.ru and its competitors
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Revenue share by device at holodilnik.ru

In September large majority of sales on holodilnik.ru, 55% was finalized on desktop devices, with 45% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In September large majority of sales on holodilnik.ru, 55% was finalized on desktop devices, with 45% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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brands overtime comparison

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holodilnik.ru channels

Identify top traffic channels that drive growth for holodilnik.ruand discover how performance of traffic channels has changed over time.

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holodilnik.ru Google Ads spend

Evaluate holodilnik.ru's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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holodilnik.ru devices

Review holodilnik.ru's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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holodilnik.ru top markets

Explore holodilnik.ru's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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holodilnik.ru country & global rank

Assess the ranking of holodilnik.ru among other retailers within its primary country and worldwide.

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