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Home/Insights/Retailers/holodilnik.ru
TRANSACTION INTELLIGENCE - AUG 2026 GLOBALLY

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3.6M
Revenue
Aug 26
821.3K
Sessions
Aug 26
1.0-1.5%
Conv. rate
Aug 26
$325-350
AOV
Aug 26
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  • Main country of store: RUSSIA
  • Website category: E COMMERCE AND SHOPPING

Holodilnik.ru is a website that offers a wide selection of household appliances, predominantly specializing in refrigerators. They provide a variety of fridge types, sizes, and brands to cater to different personal needs. Their platform aims to support customers in finding the most suitable refrigeration solutions for their homes.

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holodilnik.ru Annual Revenue and Growth

holodilnik.ru's annual sales on its online store amounted to $60.9M in 2025, down 10-20% from the previous year. For 2026, revenue is expected to decline by 5-10%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$60.9M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
holodilnik.ru revenue by year

holodilnik.ru's monthly revenueOVER TIME
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Over the past three months, holodilnik.ru revenue has experienced decline of 11%, compared to the preceding three months.

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holodilnik.ru revenue decline for last six months
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OVERVIEW
In August 2026, holodilnik.ru achieved a conversion rate of 1.00-1.50% and an average order value (AOV) of $325-350, both of which are within the typical ranges for the e-commerce and shopping category. The site generated $3.6 million in revenue, significantly higher than the average store in the e-commerce and shopping category, which earns around $97,100 monthly. With 821,000 sessions, holodilnik.ru's traffic far exceeds the average store in the e-commerce and shopping category, which sees about 41,000 sessions per month. Overall, holodilnik.ru demonstrates strong performance metrics within its category.
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holodilnik.ru competitors

The competitive set for holodilnik.ru includes kcentr.ru, citilink.ru, and lg.com. In August 2026, holodilnik.ru generated $3.6 million in revenue from 10,300 transactions and 821,000 sessions, with an average order value (AOV) ranging from $325-350 and a conversion rate of 1.00-1.50%. It trails behind lg.com, which dominates with $358.2 million in revenue, 344,000 transactions, and 40.8 million sessions. Additionally, citilink.ru leads with $35.2 million in revenue, 330,000 transactions, and 14.6 million sessions, while kcentr.ru significantly lags, reporting $1,803 in revenue and 7 transactions. In terms of AOV, holodilnik.ru surpasses kcentr.ru but is well behind lg.com and citilink.ru. Overall, holodilnik.ru ranks third in revenue, transactions, and sessions within this competitive landscape.

kcentr.ru screenshot
#1 kcentr.ru
1.8K
Revenue
1.3K
Sessions
0.5-1.0%
Conv. rate
$225-250
AOV
citilink.ru screenshot
#2 citilink.ru
35.2M
Revenue
14.6M
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
lg.com screenshot
#3 lg.com
358.2M
Revenue
40.8M
Sessions
0.5-1.0%
Conv. rate
$1000-1100
AOV
holodilnik.ru vs top market performers
holodilnik.ru
top retailers
conversion rate vs average order value for holodilnik.ru and its competitors
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Revenue share by device at holodilnik.ru

In August large majority of sales on holodilnik.ru, 55% was finalized on desktop devices, with 45% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In August large majority of sales on holodilnik.ru, 55% was finalized on desktop devices, with 45% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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brands overtime comparison

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holodilnik.ru channels

Identify top traffic channels that drive growth for holodilnik.ruand discover how performance of traffic channels has changed over time.

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holodilnik.ru Google Ads spend

Evaluate holodilnik.ru's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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holodilnik.ru devices

Review holodilnik.ru's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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holodilnik.ru top markets

Explore holodilnik.ru's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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holodilnik.ru country & global rank

Assess the ranking of holodilnik.ru among other retailers within its primary country and worldwide.

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