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Home/Insights/Retailers/holodilnik.ru
TRANSACTION INTELLIGENCE - MAR 2026 GLOBALLY

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4.9M
Revenue
Mar 26
1.5M
Sessions
Mar 26
0.5-1.0%
Conv. rate
Mar 26
$325-350
AOV
Mar 26
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  • Main country of store: RUSSIA
  • Website category: E COMMERCE AND SHOPPING

Holodilnik.ru is a website that offers a wide selection of household appliances, predominantly specializing in refrigerators. They provide a variety of fridge types, sizes, and brands to cater to different personal needs. Their platform aims to support customers in finding the most suitable refrigeration solutions for their homes.

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holodilnik.ru Annual Revenue and Growth

holodilnik.ru's annual sales on its online store amounted to $60.9M in 2025, down 10-20% from the previous year. For 2026, revenue is expected to decline by 10-20%. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$60.9M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
holodilnik.ru revenue by year

holodilnik.ru's monthly revenueOVER TIME
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Over the past three months, holodilnik.ru revenue has experienced decline of 20%, compared to the preceding three months.

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holodilnik.ru revenue decline for last six months
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OVERVIEW
In March 2026, holodilnik.ru achieved impressive performance metrics with online sales revenue of $4,915,927, significantly exceeding the median of $87,386 in the e-commerce and shopping sector, yet far from the $110,955,292 of the leading competitor, qvc.com. The conversion rate ranged between 0.50-1.00%, lower than the high benchmark of 3.76% and just above the low of 0.76%. With an average order value (AOV) of $325-350, holodilnik.ru surpassed the high AOV of $323. However, it recorded 1,507,151 sessions, which, while substantial, is dwarfed by the highest session count of 29,131,775 from boots.com.
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holodilnik.ru competitors

In March 2026, holodilnik.ru generated a revenue of $4,915,927 with 14,942 transactions and 1,507,151 sessions, boasting an average order value (AOV) of $325-350 and a conversion rate of 0.50-1.00%. Comparing this data to its competitors, kcentr.ru had a revenue of $6,431 with 30 transactions and 6,916 sessions, an AOV of $200-225, and a conversion rate of 0.00-0.50%. On the other hand, citilink.ru performed significantly better with a revenue of $39,744,986, 306,407 transactions, and 14,477,402 sessions, showcasing an AOV of $125-150 and a conversion rate of 2.00-2.50%. Lastly, lg.com emerged as a powerhouse in the market, generating a revenue of $164,322,746 with 180,734 transactions and 25,576,510 sessions, exhibiting an AOV of $900-925 and a conversion rate of 0.50-1.00%.

kcentr.ru screenshot
#1 kcentr.ru
6.4K
Revenue
6.9K
Sessions
0.0-0.5%
Conv. rate
$200-225
AOV
citilink.ru screenshot
#2 citilink.ru
39.7M
Revenue
14.5M
Sessions
2.0-2.5%
Conv. rate
$125-150
AOV
lg.com screenshot
#3 lg.com
164.3M
Revenue
25.6M
Sessions
0.5-1.0%
Conv. rate
$900-1000
AOV
holodilnik.ru vs top market performers
holodilnik.ru
top retailers
conversion rate vs average order value for holodilnik.ru and its competitors
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Revenue share by device at holodilnik.ru

In March large majority of sales on holodilnik.ru, 55% was finalized on desktop devices, with 45% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In March large majority of sales on holodilnik.ru, 55% was finalized on desktop devices, with 45% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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brands overtime comparison

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holodilnik.ru channels

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holodilnik.ru Google Ads spend

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holodilnik.ru devices

Review holodilnik.ru's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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holodilnik.ru top markets

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holodilnik.ru country & global rank

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