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Nov 2025
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Home/Insights/Retailers/hopeandplum.co
TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

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99.9K
Revenue
Nov 25
53K
Sessions
Nov 25
1.5-2.0%
Conv. rate
Nov 25
$75-100
AOV
Nov 25
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our inclusive baby carriers are made for parents of all sizes to ensure a comfortable fit for you and your baby. discover hope&plum baby carriers for a hands-free take on parenting anytime, anywhere.

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hopeandplum.co Annual Revenue and Growth

hopeandplum.co's annual sales on its online store amounted to $787.1K in 2024, up 50%+ from the previous year. For 2025, revenue is expected to grow by 20-50%. The trend is expected to moderate.

Annual Revenue (GMV)2024
$787.1K
Annual growth forecast2024/2025
20-50%
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eCommerce Revenue
hopeandplum.co revenue by year

hopeandplum.co's monthly revenueOVER TIME
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Over the past three months, hopeandplum.co revenue has experienced decline of 36%, compared to the preceding three months.

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hopeandplum.co revenue decline for last six months
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OVERVIEW
In November 2025, hopeandplum.co generated $99,858 in online sales, significantly outperforming the lifestyle/childcare median of $48,384, with a conversion rate of 1.50-2.00%, below the industry's high of 4.61%. The Average Order Value (AOV) ranged between $75-100, lower than the high AOV of $271, while attracting 53,010 sessions, notably below the median of 19,212 and far from carters.com’s peak of 14,054,859 sessions.
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hopeandplum.co competitors

In November 2025, when comparing hopeandplum.co to its competitors, it is evident that babytula.com is leading in terms of revenue with $368,376, significantly higher than hopeandplum.co's $99,858. babytula.com also has more transactions at 4,318 compared to hopeandplum.co's 1,001. However, hopeandplum.co has a higher conversion rate range of 1.50-2.00%, while babytula.com boasts a conversion rate range of 3.50-4.00%. On the other hand, sakurabloom.com falls behind both hopeandplum.co and babytula.com in terms of revenue at $87,608, transactions at 321, and sessions at 13,447. However, sakurabloom.com has a higher average order value (AOV) range of 250-275 compared to hopeandplum.co's 75-100. Overall, while hopeandplum.co may not have the highest revenue or transactions, it demonstrates a competitive conversion rate within its industry.

babytula.com screenshot
#1 babytula.com
368.4K
Revenue
118.2K
Sessions
3.5-4.0%
Conv. rate
$75-100
AOV
sakurabloom.com screenshot
#2 sakurabloom.com
87.6K
Revenue
13.4K
Sessions
2.0-2.5%
Conv. rate
$250-275
AOV
hopeandplum.co vs top market performers
hopeandplum.co
top retailers
conversion rate vs average order value for hopeandplum.co and its competitors
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Revenue share by device at hopeandplum.co

In November large majority of sales on hopeandplum.co, 79% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 21% of sales coming from desktop devices.

In November large majority of sales on hopeandplum.co, 79% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 21% of sales coming from desktop devices.
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hopeandplum.co channels

Identify top traffic channels that drive growth for hopeandplum.coand discover how performance of traffic channels has changed over time.

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hopeandplum.co Google Ads spend

Evaluate hopeandplum.co's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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hopeandplum.co devices

Review hopeandplum.co's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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hopeandplum.co top markets

Explore hopeandplum.co's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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hopeandplum.co country & global rank

Assess the ranking of hopeandplum.co among other retailers within its primary country and worldwide.

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