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Jan 2026

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Home/Insights/Retailers/hopeandplum.co

TRANSACTION INTELLIGENCE - JAN 2026 GLOBALLY

hopeandplum.co

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109.1K

Revenue

Jan 26

59.1K

Sessions

Jan 26

1.5-2.0%

Conv. rate

Jan 26

$75-100

AOV

Jan 26

Main country of store: UNITED STATES
Website category: UNKNOWN

our inclusive baby carriers are made for parents of all sizes to ensure a comfortable fit for you and your baby. discover hope&plum baby carriers for a hands-free take on parenting anytime, anywhere.

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hopeandplum.co Annual Revenue and Growth

hopeandplum.co's annual sales on its online store amounted to $1.2M in 2025, up 20-50% from the previous year. For 2026, revenue is expected to grow by 10-20%. The trend is expected to moderate.

Annual Revenue (GMV)2025

$1.2M

Annual growth forecast2025/2026

10-20%

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eCommerce Revenue

hopeandplum.co's monthly revenueOVER TIME
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Over the past three months, hopeandplum.co revenue has experienced growth of 3%, compared to the preceding three months.

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hopeandplum.co revenue growth for last six months

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OVERVIEW

In January 2026, hopeandplum.co generated $109,122 in online sales, significantly surpassing the lifestyle/childcare median of $48,736, with a conversion rate of 1.50-2.00%, below the industry high of 4.38% but above the low of 1.11%. The average order value (AOV) ranged from $75 to $100, while the lifestyle high was $253 and the low $46. With 59,081 sessions, hopeandplum.co is performing well against the median of 23,389, yet still far behind the leader, babylist.com, which achieved an impressive 17,691,734 sessions and $90,155,180 in revenue.

hopeandplum.co competitors

In January 2026, hopeandplum.co generated $109,122 in revenue from 1,143 transactions and 59,081 sessions, with an Average Order Value (AOV) of $75-$100 and a conversion rate of 1.50-2.00%. Compared to its competitors, babytula.com outperformed hopeandplum.co with $292,942 in revenue from 3,448 transactions and 136,395 sessions, boasting a higher conversion rate of 2.50-3.00%. On the other hand, sakurabloom.com also surpassed hopeandplum.co, earning $198,125 in revenue from 1,106 transactions and 53,140 sessions, with a higher AOV of $175-$200 and a similar conversion rate of 2.00-2.50%. Overall, hopeandplum.co may need to focus on improving its conversion rate and increasing the number of transactions to better compete with its rivals in the market.

#1 babytula.com

292.9K

Revenue

136.4K

Sessions

2.5-3.0%

Conv. rate

$75-100

AOV

#2 sakurabloom.com

198.1K

Revenue

53.1K

Sessions

2.0-2.5%

Conv. rate

$175-200

AOV

CLOSEST COMPETITORSby revenue

TOP MARKET PERFORMERSby revenue

hopeandplum.co vs top market performers

hopeandplum.co

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Revenue share by device at hopeandplum.co

In January large majority of sales on hopeandplum.co, 79% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 21% of sales coming from desktop devices.

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hopeandplum.co channels

Identify top traffic channels that drive growth for hopeandplum.coand discover how performance of traffic channels has changed over time.

hopeandplum.co Google Ads spend

Evaluate hopeandplum.co's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

hopeandplum.co devices

Review hopeandplum.co's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

hopeandplum.co top markets

Explore hopeandplum.co's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.