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Jul 2025

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TRANSACTION INTELLIGENCE - JUL 2025 GLOBALLY

hopeandplum.co

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187.5K

Revenue

89.1K

Sessions

2.0-2.5%

Conv. rate

$100-125

AOV

Main country of store: UNITED STATES
Website category: UNKNOWN

our inclusive baby carriers are made for parents of all sizes to ensure a comfortable fit for you and your baby. discover hope&plum baby carriers for a hands-free take on parenting anytime, anywhere.

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hopeandplum.co's revenueOVER TIME
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Over the past three months, hopeandplum.co revenue has experienced growth of 125%, compared to the preceding three months.

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hopeandplum.co revenue growth for last six months

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OVERVIEW

In July 2025, hopeandplum.co, a lifestyle/childcare website, had online sales revenue of $187,467, with a conversion rate of 2.00-2.50% and an average order value (AOV) of $100-125. The website had 89,083 sessions, while the industry leader babylist.com had 13,711,193 sessions and a revenue of $80,788,275. The median revenue in lifestyle/childcare was $52,606, the highest conversion rate was 4.19%, the highest AOV was $275, and the lowest AOV was $57, with a low conversion rate of 0.95% and a median session count of 20,140.

hopeandplum.co competitors

In July 2025, hopeandplum.co lagged behind its competitors in terms of revenue and transactions. babytula.com outperformed hopeandplum.co with a revenue of $319,205 from 3,045 transactions, while hopeandplum.co generated $187,467 from 1,811 transactions. In addition, babytula.com had more sessions with 118,186 compared to hopeandplum.co's 89,083. On the other hand, sakurabloom.com had a lower revenue of $142,638 from 527 transactions but boasted a higher Average Order Value (AOV) of $250-275, compared to hopeandplum.co's AOV of $100-125. Both sakurabloom.com and babytula.com had a slightly higher conversion rate range of 2.50-3.00, while hopeandplum.co had a conversion rate of 2.00-2.50. Despite these differences, hopeandplum.co can still leverage its unique selling points to attract more customers and improve its performance in the market.

#1 babytula.com

319.2K

Revenue

118.2K

Sessions

2.5-3.0%

Conv. rate

$100-125

AOV

#2 sakurabloom.com

142.6K

Revenue

20.6K

Sessions

2.5-3.0%

Conv. rate

$250-275

AOV

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TOP MARKET PERFORMERSby revenue

hopeandplum.co vs top market performers

hopeandplum.co

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Revenue share by device at hopeandplum.co

In July large majority of sales on hopeandplum.co, 74% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 26% of sales coming from desktop devices.

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hopeandplum.co channels

Identify top traffic channels that drive growth for hopeandplum.coand discover how performance of traffic channels has changed over time.

hopeandplum.co Google Ads spend

Evaluate hopeandplum.co's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

hopeandplum.co devices

Review hopeandplum.co's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

hopeandplum.co top markets

Explore hopeandplum.co's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.