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Dec 2025
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Home/Insights/Retailers/houdinisportswear.com
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

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421.8K
Revenue
Dec 25
169.9K
Sessions
Dec 25
0.5-1.0%
Conv. rate
Dec 25
$275-300
AOV
Dec 25
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  • Main country of store: SWEDEN
  • Website category: SPORTS

Buy functional and sustainable outdoor clothing for men, women, kids and junior from Houdini Sportswear. Clothes for training, hiking, skiing and biking.

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houdinisportswear.com's monthly revenueOVER TIME
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Over the past three months, houdinisportswear.com revenue has experienced growth of 81%, compared to the preceding three months.

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houdinisportswear.com revenue growth for last six months
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OVERVIEW
In December 2025, houdinisportswear.com generated $421,754 in online sales, significantly outperforming the sports industry's median of $90,105, although still far behind Garmin's leading $197,575,281. The site recorded a conversion rate between 0.50-1.00%, below the industry's high of 3.13% but above its low of 0.69%. With an average order value (AOV) of $275-300, Houdini’s AOV is lower than the top tier of $535 and higher than the bottom of $72. The site had 169,924 sessions, well above the median of 34,350, but dwarfed by Dick's Sporting Goods' impressive 64,737,034 sessions.
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houdinisportswear.com competitors

In December 2025, Houdini Sportswear generated a revenue of $421,754 with 1,526 transactions and 169,924 sessions, resulting in an average order value (AOV) of $275-300 and a conversion rate of 0.50-1.00%. In comparison, its competitor haglofs.com had a revenue of $279,138 with 1,166 transactions and 292,213 sessions. haglofs.com had a lower AOV of $225-250 and a lower conversion rate of 0.00-0.50%. Despite haglofs.com having a higher number of sessions, Houdini Sportswear outperformed in terms of revenue, transactions, AOV, and conversion rate. This indicates that Houdini Sportswear may have a more effective marketing strategy or a more appealing product offering compared to haglofs.com in the sportswear market.

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#1 haglofs.com
279.1K
Revenue
292.2K
Sessions
0.0-0.5%
Conv. rate
$225-250
AOV
CLOSEST COMPETITORSby revenue
TOP MARKET PERFORMERSby revenue
houdinisportswear.com vs top market performers
houdinisportswear.com
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conversion rate vs average order value for houdinisportswear.com and its competitors
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Revenue share by device at houdinisportswear.com

In December large majority of sales on houdinisportswear.com, 77% was finalized on desktop devices, with 23% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In December large majority of sales on houdinisportswear.com, 77% was finalized on desktop devices, with 23% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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houdinisportswear.com channels

Identify top traffic channels that drive growth for houdinisportswear.comand discover how performance of traffic channels has changed over time.

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houdinisportswear.com Google Ads spend

Evaluate houdinisportswear.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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houdinisportswear.com devices

Review houdinisportswear.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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houdinisportswear.com top markets

Explore houdinisportswear.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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houdinisportswear.com country & global rank

Assess the ranking of houdinisportswear.com among other retailers within its primary country and worldwide.

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