Get Your Free 2025 Daily Holiday Revenue Report

2025 Holiday Report

Grips
Nov 2025
All countries
Home/Insights/Retailers/howlerbros.com
TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

Favicon for howlerbros.comhowlerbros.com

Start benchmarking for free
Sign in with GoogleSign up with Google
417.1K
Revenue
Nov 25
192.8K
Sessions
Nov 25
1.5-2.0%
Conv. rate
Nov 25
$100-125
AOV
Nov 25
Loading...

Howlerbros.com is a website that offers a range of products for sale. They specialize in outdoor lifestyle apparel and accessories, including fishing and surfing gear, T-shirts, hats, and outerwear. The website features an extensive collection of high-quality and stylish items, catering to adventure enthusiasts and individuals seeking comfortable and functional clothing.

Loading...

GRIPS CUSTOMERS & RESEARCH PARTNERS

Sally Beauty logoAssembly logoWalmart logoSimpleTire logoNorthwestern University logoColumbia University logo

howlerbros.com Annual Revenue and Growth

howlerbros.com's annual sales on its online store amounted to $5M in 2024, down 20-50% from the previous year. For 2025, revenue is expected to decline by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$5M
Annual growth forecast2024/2025
<0%
Benchmark against your competitors for free
Continue with GoogleSign up with Google
eCommerce Revenue
howlerbros.com revenue by year

howlerbros.com's monthly revenueOVER TIME
View real-time data

Over the past three months, howlerbros.com revenue has experienced growth of 9.3%, compared to the preceding three months.

View real-time data
howlerbros.com revenue growth for last six months
Benchmark against your competitors for free
Continue with GoogleSign up with Google
OVERVIEW
In November 2025, howlerbros.com generated $417,063 in online sales, significantly surpassing the SPORTS median of $89,556, while its conversion rate of 1.50-2.00% fell short of the high industry benchmark of 3.31%. With an average order value (AOV) ranging between $100-125, it remains below the industry high of $552. The website attracted 192,834 sessions, well above the median of 31,405 but dwarfed by the leading store, dickssportinggoods.com, which had 57,640,222 sessions. Despite solid revenue, howlerbros.com still faces challenges in improving its conversion rate and AOV to match top competitors.
Read more

howlerbros.com competitors

In November 2025, howlerbros.com outperformed its competitors in terms of revenue, transactions, sessions, average order value (AOV), and conversion rate. howlerbros.com generated a revenue of $417,063 from 3,776 transactions and 192,834 sessions, with an AOV ranging from $100 to $125 and a conversion rate of 1.50% to 2.00%. In comparison, its competitors had varying levels of performance. For example, 239flies.com had a revenue of $20,175 from 80 transactions and 2,135 sessions, with an AOV of $250 to $275 and a conversion rate of 3.50% to 4.00%. Other competitors like pinthousepizza.com, gameguard.net, themountainhideaway.com, and activeendeavors.com also had lower revenue, transactions, sessions, AOV, and conversion rates compared to howlerbros.com. Overall, howlerbros.com demonstrated superior performance in the online retail space in November 2025.

239flies.com screenshot
#1 239flies.com
20.2K
Revenue
2.1K
Sessions
3.5-4.0%
Conv. rate
$250-275
AOV
pinthousepizza.com screenshot
#2 pinthousepizza.com
6.4K
Revenue
1.9K
Sessions
1.5-2.0%
Conv. rate
$150-175
AOV
gameguard.net screenshot
#3 gameguard.net
3K
Revenue
178.5
Sessions
5.5-6.0%
Conv. rate
$275-300
AOV
themountainhideaway.com screenshot
#4 themountainhideaway.com
3.2K
Revenue
1K
Sessions
2.0-2.5%
Conv. rate
$125-150
AOV
activeendeavors.com screenshot
#5 activeendeavors.com
6.6K
Revenue
6.5K
Sessions
0.5-1.0%
Conv. rate
$125-150
AOV
howlerbros.com vs top market performers
howlerbros.com
top retailers
conversion rate vs average order value for howlerbros.com and its competitors
Benchmark against your competitors for free
Continue with GoogleSign up with Google

Revenue share by device at howlerbros.com

In November large majority of sales on howlerbros.com, 88% was finalized on desktop devices, with 12% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In November large majority of sales on howlerbros.com, 88% was finalized on desktop devices, with 12% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
Review the entire assortment of this retailer and thousands of others in the Grips app
Sign in with GoogleSign up with Google
brands overtime comparison

Gain even more insights with the Grips app

howlerbros.com channels

Identify top traffic channels that drive growth for howlerbros.comand discover how performance of traffic channels has changed over time.

Sign in with GoogleSign up with Google

howlerbros.com Google Ads spend

Evaluate howlerbros.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

Sign in with GoogleSign up with Google

howlerbros.com devices

Review howlerbros.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

Sign in with GoogleSign up with Google

howlerbros.com top markets

Explore howlerbros.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

Sign in with GoogleSign up with Google

howlerbros.com country & global rank

Assess the ranking of howlerbros.com among other retailers within its primary country and worldwide.

Sign in with GoogleSign up with Google
Understand how your competitors drive sales.
Drive growth and optimize key metrics with our e-commerce intelligence platform
Grips Platform Dashboard