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Jan 2026
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Home/Insights/Retailers/howlerbros.com
TRANSACTION INTELLIGENCE - JAN 2026 GLOBALLY

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354.2K
Revenue
Jan 26
150.4K
Sessions
Jan 26
2.0-2.5%
Conv. rate
Jan 26
$100-125
AOV
Jan 26
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Howlerbros.com is a website that offers a range of products for sale. They specialize in outdoor lifestyle apparel and accessories, including fishing and surfing gear, T-shirts, hats, and outerwear. The website features an extensive collection of high-quality and stylish items, catering to adventure enthusiasts and individuals seeking comfortable and functional clothing.

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howlerbros.com Annual Revenue and Growth

howlerbros.com's annual sales on its online store amounted to $3.6M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to grow by 5-10%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$3.6M
Annual growth forecast2025/2026
5-10%
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eCommerce Revenue
howlerbros.com revenue by year

howlerbros.com's monthly revenueOVER TIME
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Over the past three months, howlerbros.com revenue has experienced growth of 44%, compared to the preceding three months.

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howlerbros.com revenue growth for last six months
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OVERVIEW
In January 2026, howlerbros.com, a player in the sports industry, achieved online sales revenue of $354,171, significantly surpassing the median of $84,141; its conversion rate of 2.00-2.50% is below the industry high of 3.0% but above the low of 0.68%; with an average order value (AOV) of $100-125, it sits between the sports industry's extremes of $78 and $556; the site attracted 150,446 sessions, well above the median of 31,579 but dwarfed by dickssportinggoods.com's 40,123,045 sessions, highlighting howlerbros.com's potential for growth.
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howlerbros.com competitors

In January 2026, howlerbros.com outperformed its competitors in terms of revenue, with a total of $354,171. The closest competitor in revenue was 239flies.com with $10,508, followed by pinthousepizza.com with $8,415 and activeendeavors.com with $9,969. In terms of transactions, howlerbros.com had 3,147 transactions, significantly higher than its competitors. Sessions-wise, howlerbros.com had 150,446 sessions, more than double the number of sessions for activeendeavors.com at 9,346. The Average Order Value (AOV) for howlerbros.com ranged from $100-125, while competitors like 239flies.com had an AOV of $225-250 and pinthousepizza.com had an AOV of $175-200. howlerbros.com also had a higher conversion rate at 2.00-2.50%, compared to its competitors like activeendeavors.com at 0.50-1.00% and 239flies.com at 1.00-1.50%.

239flies.com screenshot
#1 239flies.com
10.5K
Revenue
2.9K
Sessions
1.0-1.5%
Conv. rate
$225-250
AOV
pinthousepizza.com screenshot
#2 pinthousepizza.com
8.4K
Revenue
2.8K
Sessions
1.5-2.0%
Conv. rate
$175-200
AOV
activeendeavors.com screenshot
#3 activeendeavors.com
10K
Revenue
9.3K
Sessions
0.5-1.0%
Conv. rate
$150-175
AOV
campman.com screenshot
#4 campman.com
92.2K
Revenue
42.2K
Sessions
0.5-1.0%
Conv. rate
$200-225
AOV
highcountryoutfitters.com screenshot
#5 highcountryoutfitters.com
187.3K
Revenue
34.7K
Sessions
1.5-2.0%
Conv. rate
$325-350
AOV
howlerbros.com vs top market performers
howlerbros.com
top retailers
conversion rate vs average order value for howlerbros.com and its competitors
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Revenue share by device at howlerbros.com

In January large majority of sales on howlerbros.com, 88% was finalized on desktop devices, with 12% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In January large majority of sales on howlerbros.com, 88% was finalized on desktop devices, with 12% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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howlerbros.com channels

Identify top traffic channels that drive growth for howlerbros.comand discover how performance of traffic channels has changed over time.

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howlerbros.com Google Ads spend

Evaluate howlerbros.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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howlerbros.com devices

Review howlerbros.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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howlerbros.com top markets

Explore howlerbros.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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howlerbros.com country & global rank

Assess the ranking of howlerbros.com among other retailers within its primary country and worldwide.

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