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Jul 2025
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Home/Insights/Retailers/howlinrays.com
TRANSACTION INTELLIGENCE - JUL 2025 GLOBALLY

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65.4K
Revenue
42K
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
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Howlin Rays is a website that primarily sells handcrafted Nashville style hot chicken. They offer an assortment of heat levels ranging from mild to extra hot and present a variety of scrumptious chicken-based dishes, along with sides like coleslaw and pickles. Their menu includes breakfast and lunch options as well.

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howlinrays.com's revenueOVER TIME
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Over the past three months, howlinrays.com revenue has experienced decline of 1.1%, compared to the preceding three months.

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howlinrays.com revenue decline for last six months
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OVERVIEW
In July 2025, howlinrays.com, in the FOOD AND DRINK industry, had a revenue of $65,434, with a median revenue of $29,501. The conversion rate was 2.50-3.00%, with a high of 5.38% and a low of 1.85%. The average order value (AOV) ranged from $50-75, with a high of $144 and a low of $32. The website had 41,991 sessions, compared to the highest of 4,248,788 from boxlunch.com and a median of 12,165 in the FOOD AND DRINK category.
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howlinrays.com competitors

In July 2025, howlinrays.com, a popular online retailer, saw revenue of $65,434 with 1,120 transactions and 41,991 sessions, resulting in an average order value (AOV) of $50-75 and a conversion rate of 2.50-3.00%. In comparison, its competitor hattieb.com performed significantly better, with revenue of $192,486 from 3,077 transactions and 80,014 sessions. hattieb.com boasted a similar AOV range of $50-75 but had a higher conversion rate of 3.50-4.00%. This data highlights hattieb.com's superior performance in terms of revenue, transactions, sessions, and conversion rate when compared to howlinrays.com in July 2025.

hattieb.com screenshot
#1 hattieb.com
192.5K
Revenue
80K
Sessions
3.5-4.0%
Conv. rate
$50-75
AOV
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howlinrays.com vs top market performers
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conversion rate vs average order value for howlinrays.com and its competitors
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Revenue share by device at howlinrays.com

In July large majority of sales on howlinrays.com, 53% was finalized on desktop devices, with 47% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In July large majority of sales on howlinrays.com, 53% was finalized on desktop devices, with 47% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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howlinrays.com channels

Identify top traffic channels that drive growth for howlinrays.comand discover how performance of traffic channels has changed over time.

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howlinrays.com Google Ads spend

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howlinrays.com devices

Review howlinrays.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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howlinrays.com top markets

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howlinrays.com country & global rank

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