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Jun 2026
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Home/Insights/Retailers/howlinrays.com
TRANSACTION INTELLIGENCE - JUN 2026 GLOBALLY

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85.1K
Revenue
Jun 26
27.2K
Sessions
Jun 26
4.0-4.5%
Conv. rate
Jun 26
$50-75
AOV
Jun 26
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Howlin Rays is a website that primarily sells handcrafted Nashville style hot chicken. They offer an assortment of heat levels ranging from mild to extra hot and present a variety of scrumptious chicken-based dishes, along with sides like coleslaw and pickles. Their menu includes breakfast and lunch options as well.

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howlinrays.com Annual Revenue and Growth

howlinrays.com's annual sales on its online store amounted to $947.6K in 2025, down 20-50% from the previous year. For 2026, revenue is expected to grow by 20-50%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$947.6K
Annual growth forecast2025/2026
20-50%
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eCommerce Revenue
howlinrays.com revenue by year

howlinrays.com's monthly revenueOVER TIME
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Over the past three months, howlinrays.com revenue has experienced decline of 20%, compared to the preceding three months.

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howlinrays.com revenue decline for last six months
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OVERVIEW
In June 2026, howlinrays.com generated online sales of $85,073, significantly surpassing the food and drink industry median of $28,775, with a conversion rate between 4.00-4.50%, notably higher than the industry low of 2.0% yet below the impressive high of 6.11%. The average order value (AOV) ranged from $50-75, still lower than the top AOV of $154 in the category. The site recorded 27,169 sessions, exceeding the median of 10,875 but far behind the leading store, boxlunch.com, with 6,224,172 sessions, showcasing howlinrays.com’s competitive yet evolving presence in the restaurant delivery market.
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howlinrays.com competitors

In June 2026, howlinrays.com generated a revenue of $85,073 from 1,210 transactions, with 27,169 sessions and a conversion rate between 4.00-4.50%. In contrast, competitor hattieb.com outperformed significantly, boasting a revenue of $200,481 from 3,539 transactions over 107,550 sessions, and a conversion rate of 3.00-3.50%. Both domains share a similar average order value (AOV) of $50-75, but howlinrays.com stands out with a higher conversion rate despite lower overall metrics. While howlinrays.com maintains an effective conversion strategy, hattieb.com’s larger transaction volume and sessions indicate a more extensive reach and customer engagement, suggesting stronger market penetration.

hattieb.com screenshot
#1 hattieb.com
200.5K
Revenue
107.6K
Sessions
3.0-3.5%
Conv. rate
$50-75
AOV
CLOSEST COMPETITORSby revenue
TOP MARKET PERFORMERSby revenue
howlinrays.com vs top market performers
howlinrays.com
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conversion rate vs average order value for howlinrays.com and its competitors
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Revenue share by device at howlinrays.com

In June large majority of sales on howlinrays.com, 53% was finalized on desktop devices, with 47% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In June large majority of sales on howlinrays.com, 53% was finalized on desktop devices, with 47% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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howlinrays.com channels

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howlinrays.com Google Ads spend

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howlinrays.com devices

Review howlinrays.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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howlinrays.com top markets

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howlinrays.com country & global rank

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