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Aug 2026
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Home/Insights/Retailers/howtocakeit.com
TRANSACTION INTELLIGENCE - AUG 2026 GLOBALLY

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21.9K
Revenue
Aug 26
22.5K
Sessions
Aug 26
0.5-1.0%
Conv. rate
Aug 26
$100-125
AOV
Aug 26
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howtocakeit.com is a website that offers a range of cake decorating tools, ingredients, and tutorials. It provides a platform for home bakers and cake enthusiasts to learn and enhance their skills through step-by-step instructions, product recommendations, and inspiring images.

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howtocakeit.com Annual Revenue and Growth

howtocakeit.com's annual sales on its online store amounted to $410.6K in 2025, down 50%+ from the previous year. For 2026, revenue is expected to decline by 20-50%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$410.6K
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
howtocakeit.com revenue by year

howtocakeit.com's monthly revenueOVER TIME
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Over the past three months, howtocakeit.com revenue has experienced growth of 55%, compared to the preceding three months.

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howtocakeit.com revenue growth for last six months
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OVERVIEW
howtocakeit.com, while a notable player in the cooking and recipes category, shows performance metrics that differ from a typical cooking and recipes store. In August 2026, howtocakeit.com generated $21,900 in online sales, significantly below the typical cooking and recipes store's revenue of around $64,500. Its conversion rate of 0.50-1.00% falls within the category's typical range of 0.58% to 4.13%. With an average order value (AOV) of $100-125, howtocakeit.com is also within the typical AOV range of $52 to $198. Lastly, it attracted 22,500 sessions, compared to a typical cooking and recipes store's 37,900 sessions.
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howtocakeit.com competitors

In August 2026, howtocakeit.com stands out with a total revenue of $21,900, ranking second among its competitors. It outperforms givesugar.com, which generated $5,123, but trails behind howtocookthat.net's impressive revenue of $85,400. In terms of transactions, howtocakeit.com recorded 201, significantly surpassing givesugar.com's 27, yet still falling short of howtocookthat.net's 325. Additionally, with 22,500 sessions, howtocakeit.com once again ranks second, leading over givesugar.com's 1,232 sessions, while lagging behind howtocookthat.net, which had 44,400 sessions. The average order value (AOV) for howtocakeit.com falls between $100-125, providing a competitive edge compared to givesugar.com’s AOV of $175-200 but is notably lower than howtocookthat.net’s AOV of $250-275. Overall, howtocakeit.com demonstrates solid performance while competing with these established players.

givesugar.com screenshot
#1 givesugar.com
5.1K
Revenue
1.2K
Sessions
2.0-2.5%
Conv. rate
$175-200
AOV
howtocookthat.net screenshot
#2 howtocookthat.net
85.4K
Revenue
44.4K
Sessions
0.5-1.0%
Conv. rate
$250-275
AOV
howtocakeit.com vs top market performers
howtocakeit.com
top retailers
conversion rate vs average order value for howtocakeit.com and its competitors
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Revenue share by device at howtocakeit.com

In August large majority of sales on howtocakeit.com, 53% was finalized on desktop devices, with 47% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In August large majority of sales on howtocakeit.com, 53% was finalized on desktop devices, with 47% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

Industries howtocakeit.com operates in

howtocakeit.com is tracked across 2 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

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howtocakeit.com channels

Identify top traffic channels that drive growth for howtocakeit.comand discover how performance of traffic channels has changed over time.

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howtocakeit.com Google Ads spend

Evaluate howtocakeit.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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howtocakeit.com devices

Review howtocakeit.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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howtocakeit.com top markets

Explore howtocakeit.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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howtocakeit.com country & global rank

Assess the ranking of howtocakeit.com among other retailers within its primary country and worldwide.

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