howtocakeit.com
howtocakeit.com is a website that offers a range of cake decorating tools, ingredients, and tutorials. It provides a platform for home bakers and cake enthusiasts to learn and enhance their skills through step-by-step instructions, product recommendations, and inspiring images.
GRIPS CUSTOMERS & RESEARCH PARTNERS
howtocakeit.com Annual Revenue and Growth
howtocakeit.com's annual sales on its online store amounted to $410.6K in 2025, down 50%+ from the previous year. For 2026, revenue is expected to decline by 50%+. The trend is expected to accelerate.
howtocakeit.com's monthly revenueOVER TIME
Over the past three months, howtocakeit.com revenue has experienced decline of 52%, compared to the preceding three months.
howtocakeit.com competitors
In April 2026, howtocakeit.com outperformed givesugar.com but fell short compared to howtocookthat.net. With a revenue of $14,222 from 126 transactions over 16,373 sessions, howtocakeit.com has an average order value (AOV) ranging from $100-125 and a conversion rate between 0.50-1.00%. In contrast, givesugar.com generated $4,897 from 24 transactions, but its higher AOV of $200-225 allowed for a stronger conversion rate of 2.00-2.50%. However, howtocookthat.net significantly leads the market with a remarkable revenue of $151,978 from 600 transactions across 51,033 sessions, boasting an AOV of $250-275 and a conversion rate of 1.00-1.50%. Overall, while howtocakeit.com maintains a solid position, it has considerable room for improvement when benchmarked against its leading competitor.
Revenue share by device at howtocakeit.com
In April large majority of sales on howtocakeit.com, 53% was finalized on desktop devices, with 47% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
Gain even more insights with the Grips app
howtocakeit.com channels
Identify top traffic channels that drive growth for howtocakeit.comand discover how performance of traffic channels has changed over time.
howtocakeit.com Google Ads spend
Evaluate howtocakeit.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
howtocakeit.com devices
Review howtocakeit.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
