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Apr 2026
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Home/Insights/Retailers/humanmade.jp
TRANSACTION INTELLIGENCE - APR 2026 GLOBALLY

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2.2M
Revenue
Apr 26
619K
Sessions
Apr 26
4.0-4.5%
Conv. rate
Apr 26
$75-100
AOV
Apr 26
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Human Made is a Japanese website that primarily focuses on the sale of variety goods, such as books, stationery, bags, and accessories. It also features art exhibitions, creative workshops, and offers a platform for artists and designers to showcase their work. The website promotes local craftsmanship and traditional, high-quality products.

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humanmade.jp Annual Revenue and Growth

humanmade.jp's annual sales on its online store amounted to $25.4M in 2025, up 5-10% from the previous year. For 2026, revenue is expected to grow by 50%+. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$25.4M
Annual growth forecast2025/2026
50%+
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eCommerce Revenue
humanmade.jp revenue by year

humanmade.jp's monthly revenueOVER TIME
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Over the past three months, humanmade.jp revenue has experienced decline of 36%, compared to the preceding three months.

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humanmade.jp revenue decline for last six months
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OVERVIEW
In April 2026, humanmade.jp, operating in the FASHION AND APPAREL sector, generated impressive online sales revenue of $2,201,215, significantly surpassing the median of $78,791, while its conversion rate ranged between 4.00-4.50%, exceeding the industry average of 3.05%. The average order value (AOV) stood at $75-100, closely aligning with the sector's low threshold of $76. With 618,996 sessions, humanmade.jp showcased strong traffic, though still distant from industry leader shein.com, which achieved an astonishing 281,585,790 sessions. Overall, these metrics underscore humanmade.jp's competitive position within the fashion landscape.
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humanmade.jp competitors

In April 2026, humanmade.jp outperformed its competitor bbcicecream.com significantly across key metrics. With a revenue of $2,201,215, humanmade.jp generated over seven times the revenue of bbcicecream.com, which reported only $318,899. This dominance is further reflected in their transactions, where humanmade.jp recorded 25,248 transactions compared to bbcicecream.com's 2,035. humanmade.jp also enjoyed a substantially higher session count of 618,996, dwarfing bbcicecream.com's 254,925 sessions. While both domains have a similar Average Order Value (AOV), with humanmade.jp between $75-100 and bbcicecream.com ranging from $150-175, humanmade.jp's conversion rate of 4.00-4.50% is markedly superior to bbcicecream.com's 0.50-1.00%. Overall, humanmade.jp demonstrates stronger engagement and financial performance, positioning it well against its competitor.

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#1 bbcicecream.com
318.9K
Revenue
254.9K
Sessions
0.5-1.0%
Conv. rate
$150-175
AOV
CLOSEST COMPETITORSby revenue
TOP MARKET PERFORMERSby revenue
humanmade.jp vs top market performers
humanmade.jp
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conversion rate vs average order value for humanmade.jp and its competitors
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Revenue share by device at humanmade.jp

In April large majority of sales on humanmade.jp, 92% was finalized on desktop devices, with 8.1% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In April large majority of sales on humanmade.jp, 92% was finalized on desktop devices, with 8.1% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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humanmade.jp channels

Identify top traffic channels that drive growth for humanmade.jpand discover how performance of traffic channels has changed over time.

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humanmade.jp Google Ads spend

Evaluate humanmade.jp's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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humanmade.jp devices

Review humanmade.jp's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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humanmade.jp top markets

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humanmade.jp country & global rank

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