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Aug 2025
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Home/Insights/Retailers/humarian.com
TRANSACTION INTELLIGENCE - AUG 2025 GLOBALLY

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18.6K
Revenue
3.7K
Sessions
4.0-4.5%
Conv. rate
$100-125
AOV
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Humarian.com is a website that offers a range of natural and high-quality dietary supplements. Their products, made from non-GMO and organic ingredients, aim to support digestive health and enhance overall well-being. They focus on providing scientifically formulated and clinically tested supplements to improve customers lives.

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humarian.com's revenueOVER TIME
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Over the past three months, humarian.com revenue has experienced decline of 46%, compared to the preceding three months.

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humarian.com revenue decline for last six months
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OVERVIEW
In August 2025, humarian.com, an online HEALTH store, generated $18,555 in revenue with a conversion rate ranging from 4.00-4.50% and an average order value (AOV) of $100-125. The highest conversion rate in the industry is 4.24% and the highest AOV is $224, while the lowest conversion rate is 0.97% and the lowest AOV is $57. The site received 3,698 sessions, significantly lower than the top site in the category which had 6,523,456 sessions, with a median of 28,055 sessions.
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humarian.com competitors

In August 2025, humarian.com generated $18,555 in revenue from 151 transactions with 3,698 sessions. Their average order value (AOV) ranged between $100-$125, and their conversion rate was between 4.00-4.50%. When compared to its competitors, humarian.com falls behind in revenue and transactions but has a higher AOV and conversion rate. balanceone.com generated $34,235 in revenue from 472 transactions with 37,432 sessions, while optibacprobiotics.com had the highest revenue of $239,816 from 4,482 transactions and 109,424 sessions. nordic.com generated $304,848 in revenue from 5,624 transactions and 716,138 sessions, but had a lower conversion rate. natren.com and scdprobiotics.com also had higher revenue compared to humarian.com, with varying transaction numbers and sessions. Overall, humarian.com stands out with its higher AOV and conversion rate among its competitors.

balanceone.com screenshot
#1 balanceone.com
34.2K
Revenue
37.4K
Sessions
1.0-1.5%
Conv. rate
$50-75
AOV
optibacprobiotics.com screenshot
#2 optibacprobiotics.com
239.8K
Revenue
109.4K
Sessions
4.0-4.5%
Conv. rate
$50-75
AOV
nordic.com screenshot
#3 nordic.com
304.8K
Revenue
716.1K
Sessions
0.5-1.0%
Conv. rate
$50-75
AOV
natren.com screenshot
#4 natren.com
36K
Revenue
8.2K
Sessions
3.5-4.0%
Conv. rate
$100-125
AOV
scdprobiotics.com screenshot
#5 scdprobiotics.com
73.2K
Revenue
12.4K
Sessions
3.5-4.0%
Conv. rate
$150-175
AOV
humarian.com vs top market performers
humarian.com
top retailers
conversion rate vs average order value for humarian.com and its competitors
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Revenue share by device at humarian.com

In August large majority of sales on humarian.com, 74% was finalized on desktop devices, with 26% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In August large majority of sales on humarian.com, 74% was finalized on desktop devices, with 26% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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humarian.com channels

Identify top traffic channels that drive growth for humarian.comand discover how performance of traffic channels has changed over time.

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humarian.com Google Ads spend

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humarian.com devices

Review humarian.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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humarian.com top markets

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humarian.com country & global rank

Assess the ranking of humarian.com among other retailers within its primary country and worldwide.

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