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May 2026
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Home/Insights/Retailers/humarian.com
TRANSACTION INTELLIGENCE - MAY 2026 GLOBALLY

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58.6K
Revenue
May 26
10.3K
Sessions
May 26
4.0-4.5%
Conv. rate
May 26
$125-150
AOV
May 26
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Humarian.com is a website that offers a range of natural and high-quality dietary supplements. Their products, made from non-GMO and organic ingredients, aim to support digestive health and enhance overall well-being. They focus on providing scientifically formulated and clinically tested supplements to improve customers lives.

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humarian.com Annual Revenue and Growth

humarian.com's annual sales on its online store amounted to $510K in 2025, up 50%+ from the previous year. For 2026, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2025
$510K
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
humarian.com revenue by year

humarian.com's monthly revenueOVER TIME
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Over the past three months, humarian.com revenue has experienced growth of 8.2%, compared to the preceding three months.

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humarian.com revenue growth for last six months
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OVERVIEW
In May 2026, humarian.com achieved $58,636 in online sales, surpassing the median revenue of $49,130 in the HEALTH sector, yet far from industry leader gnc.com's $17,632,156. The site's conversion rate ranged from 4.00-4.50%, close to the sector high of 4.81%, with an average order value (AOV) between $125-150, well below the high of $230. humarian.com recorded 10,256 sessions, significantly lower than the median of 19,858, highlighting opportunities for growth in traffic despite solid sales performance in a competitive market.
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humarian.com competitors

In May 2026, humarian.com generated $58,636 in revenue from 440 transactions and 10,256 sessions, achieving a conversion rate of 4.00-4.50%. Its average order value (AOV) is competitively positioned between $125-150. In comparison, balanceone.com lagged with $21,846 in revenue, 284 transactions, and a lower conversion rate of 1.00-1.50%. Conversely, optibacprobiotics.com outperformed with $167,367 in revenue from 2,527 transactions, while sharing a similar conversion rate of 4.00-4.50%. nordic.com led the field with an impressive $742,908 in revenue, but its lower conversion rate of 1.00-1.50% highlights potential inefficiencies. natren.com, with $137,026 in revenue and an AOV matching humarian.com, achieved a conversion rate of 3.00-3.50%. scdprobiotics.com also performed well with $41,860 and a 3.00-3.50% conversion rate, making humarian.com a solid contender in a competitive market.

balanceone.com screenshot
#1 balanceone.com
21.8K
Revenue
25.9K
Sessions
1.0-1.5%
Conv. rate
$75-100
AOV
optibacprobiotics.com screenshot
#2 optibacprobiotics.com
167.4K
Revenue
60K
Sessions
4.0-4.5%
Conv. rate
$50-75
AOV
nordic.com screenshot
#3 nordic.com
742.9K
Revenue
1.1M
Sessions
1.0-1.5%
Conv. rate
$50-75
AOV
natren.com screenshot
#4 natren.com
137K
Revenue
27.7K
Sessions
3.0-3.5%
Conv. rate
$125-150
AOV
scdprobiotics.com screenshot
#5 scdprobiotics.com
41.9K
Revenue
10.5K
Sessions
3.0-3.5%
Conv. rate
$100-125
AOV
humarian.com vs top market performers
humarian.com
top retailers
conversion rate vs average order value for humarian.com and its competitors
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Revenue share by device at humarian.com

In May large majority of sales on humarian.com, 76% was finalized on desktop devices, with 24% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In May large majority of sales on humarian.com, 76% was finalized on desktop devices, with 24% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

Industries humarian.com operates in

humarian.com is tracked across 1 e-commerce industry. Explore market size, leading retailers and benchmarks for each.

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humarian.com channels

Identify top traffic channels that drive growth for humarian.comand discover how performance of traffic channels has changed over time.

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humarian.com Google Ads spend

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humarian.com devices

Review humarian.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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humarian.com top markets

Explore humarian.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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humarian.com country & global rank

Assess the ranking of humarian.com among other retailers within its primary country and worldwide.

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