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Aug 2026
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Home/Insights/Retailers/humarian.com
TRANSACTION INTELLIGENCE - AUG 2026 GLOBALLY

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34.3K
Revenue
Aug 26
7.1K
Sessions
Aug 26
3.5-4.0%
Conv. rate
Aug 26
$125-150
AOV
Aug 26
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Humarian.com is a website that offers a range of natural and high-quality dietary supplements. Their products, made from non-GMO and organic ingredients, aim to support digestive health and enhance overall well-being. They focus on providing scientifically formulated and clinically tested supplements to improve customers lives.

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humarian.com Annual Revenue and Growth

humarian.com's annual sales on its online store amounted to $510K in 2025, up 50%+ from the previous year. For 2026, revenue is expected to decline by 5-10%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2025
$510K
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
humarian.com revenue by year

humarian.com's monthly revenueOVER TIME
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Over the past three months, humarian.com revenue has experienced decline of 7.8%, compared to the preceding three months.

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humarian.com revenue decline for last six months
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OVERVIEW
In August 2026, humarian.com achieved a conversion rate of 3.50-4.00%, which is within the typical range for the nutrition diets and fitness category. The site generated $34,300 in revenue from online sales, significantly lower than the typical store in the nutrition diets and fitness category, which earns around $51,800 monthly. With an average order value (AOV) of $125-150, humarian.com is also within the typical range, while it recorded 7,122 sessions compared to the approximately 26,000 sessions seen by a typical store in the nutrition diets and fitness category. The most-visited site, gnc.com, garners 5.1 million sessions.
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humarian.com competitors

In August 2026, nordic.com led the market with impressive metrics, achieving a revenue of $201,000 and 3,062 transactions from 301,000 sessions, with an AOV ranging from $50-75 and a conversion rate of 1.00-1.50%. In comparison, humarian.com generated a revenue of $34,300 from 257 transactions across 7,122 sessions, with an AOV of $125-150 and a conversion rate of 3.50-4.00%. While humarian.com excels with a higher AOV and conversion rate, it trails behind in revenue, transactions, and sessions, ranking 4th in revenue and 5th in both transactions and sessions. Competitors like optibacprobiotics.com and natren.com also surpass humarian.com in overall revenue and transaction figures, showcasing a diverse landscape where each domain has its unique strengths and weaknesses.

balanceone.com screenshot
#1 balanceone.com
33.4K
Revenue
39.4K
Sessions
1.0-1.5%
Conv. rate
$75-100
AOV
optibacprobiotics.com screenshot
#2 optibacprobiotics.com
136.6K
Revenue
69.9K
Sessions
4.0-4.5%
Conv. rate
$25-50
AOV
nordic.com screenshot
#3 nordic.com
200.6K
Revenue
301.5K
Sessions
1.0-1.5%
Conv. rate
$50-75
AOV
natren.com screenshot
#4 natren.com
70.4K
Revenue
16.7K
Sessions
2.5-3.0%
Conv. rate
$125-150
AOV
scdprobiotics.com screenshot
#5 scdprobiotics.com
24.7K
Revenue
6.9K
Sessions
3.5-4.0%
Conv. rate
$75-100
AOV
humarian.com vs top market performers
humarian.com
top retailers
conversion rate vs average order value for humarian.com and its competitors
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Revenue share by device at humarian.com

In August large majority of sales on humarian.com, 76% was finalized on desktop devices, with 24% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In August large majority of sales on humarian.com, 76% was finalized on desktop devices, with 24% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

Industries humarian.com operates in

humarian.com is tracked across 1 e-commerce industry. Explore market size, leading retailers and benchmarks for each.

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humarian.com channels

Identify top traffic channels that drive growth for humarian.comand discover how performance of traffic channels has changed over time.

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humarian.com Google Ads spend

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humarian.com devices

Review humarian.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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humarian.com top markets

Explore humarian.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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humarian.com country & global rank

Assess the ranking of humarian.com among other retailers within its primary country and worldwide.

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