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Aug 2025
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TRANSACTION INTELLIGENCE - AUG 2025 GLOBALLY

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1.1K
Revenue
Aug 25
189.1
Sessions
Aug 25
2.0-2.5%
Conv. rate
Aug 25
$225-250
AOV
Aug 25
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The website hummul.com offers a wide range of wood carving and woodcraft supplies for enthusiasts. Their inventory features carving tools, wooden blanks, paints, finishing supplies, patterns, and instructional materials. Additionally, Hummul provides a platform for customers to connect, share ideas, and learn from each other through its interactive online community.

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hummul.com Annual Revenue and Growth

hummul.com's annual sales on its online store amounted to $334.3K in 2024, down 20-50% from the previous year. For 2025, revenue is expected to decline by 50%+. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$334.3K
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
hummul.com revenue by year

hummul.com's monthly revenueOVER TIME
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Over the past three months, hummul.com revenue has experienced decline of 6.7%, compared to the preceding three months.

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hummul.com revenue decline for last six months
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OVERVIEW
hummul.com, in the CRAFTS industry, had a revenue of $1,065 (median: $39,588), conversion rate of 2.00-2.50% (high: 4.43%, low: 0.88%), AOV of $225-250 (high: $314, low: $41), and 189 sessions (median: 15,195) in August 2025. The top performer in online sales in the category was hobbylobby.com with revenue of $9,402,824 and highest sessions of 16,511,390.
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hummul.com competitors

In August 2025, hummul.com generated $1,065 in revenue from 5 transactions and 189 sessions, with an Average Order Value (AOV) ranging between $225 and $250 and a conversion rate of 2.00-2.50%. Compared to its competitors, treelineusa.com led the pack with $46,949 in revenue from 388 transactions and 18,050 sessions, with an AOV of $100-125 and a similar conversion rate to hummul.com. cherrytreetoys.com followed with $8,497 in revenue from 114 transactions and 5,812 sessions, offering a lower AOV of $50-75 but a comparable conversion rate. jaymescompany.com, helvieknives.com, and brazos-walking-sticks.com also performed well in terms of revenue, transactions, sessions, AOV, and conversion rates, positioning hummul.com within a competitive landscape in its niche market.

treelineusa.com screenshot
#1 treelineusa.com
46.9K
Revenue
18.1K
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
cherrytreetoys.com screenshot
#2 cherrytreetoys.com
8.5K
Revenue
5.8K
Sessions
1.5-2.0%
Conv. rate
$50-75
AOV
jaymescompany.com screenshot
#3 jaymescompany.com
7.9K
Revenue
2.2K
Sessions
3.5-4.0%
Conv. rate
$75-100
AOV
helvieknives.com screenshot
#4 helvieknives.com
13.4K
Revenue
3.6K
Sessions
3.0-3.5%
Conv. rate
$100-125
AOV
brazos-walking-sticks.com screenshot
#5 brazos-walking-sticks.com
72K
Revenue
24K
Sessions
3.5-4.0%
Conv. rate
$75-100
AOV
hummul.com vs top market performers
hummul.com
top retailers
conversion rate vs average order value for hummul.com and its competitors
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hummul.com channels

Identify top traffic channels that drive growth for hummul.comand discover how performance of traffic channels has changed over time.

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hummul.com Google Ads spend

Evaluate hummul.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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hummul.com devices

Review hummul.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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hummul.com top markets

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hummul.com country & global rank

Assess the ranking of hummul.com among other retailers within its primary country and worldwide.

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