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Nov 2025
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Home/Insights/Retailers/humphreysbbq.com
TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

Favicon for humphreysbbq.comhumphreysbbq.com

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15.3K
Revenue
Nov 25
2K
Sessions
Nov 25
2.5-3.0%
Conv. rate
Nov 25
$300-325
AOV
Nov 25
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humphreys smokers featuring the battle box, the weekender, and other vertical cabinet charcoal smokers.

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humphreysbbq.com Annual Revenue and Growth

humphreysbbq.com's annual sales on its online store amounted to $404.4K in 2024, down 10-20% from the previous year. For 2025, revenue is expected to decline by 0-5%. The trend is expected to moderate.

Annual Revenue (GMV)2024
$404.4K
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
humphreysbbq.com revenue by year

humphreysbbq.com's monthly revenueOVER TIME
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Over the past three months, humphreysbbq.com revenue has experienced decline of 24%, compared to the preceding three months.

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humphreysbbq.com revenue decline for last six months
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OVERVIEW
In November 2025, humphreysbbq.com generated $15,332 in online sales from 1,954 sessions, achieving a conversion rate between 2.50% and 3.00%, with an average order value (AOV) ranging from $300 to $325, reflecting strong performance metrics for the month.
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humphreysbbq.com competitors

In November 2025, when comparing humphreysbbq.com to its competitors, it is evident that Humphreys BBQ lags behind in terms of revenue, transactions, sessions, average order value (AOV), and conversion rate. Humphreys BBQ generated a revenue of $15,332 from 49 transactions and 1,954 sessions with an AOV of $300-325 and a conversion rate of 2.50-3.00. In contrast, Big Poppa Smokers reported a revenue of $78,704 from 303 transactions and 14,864 sessions, while Lone Star Grillz earned $968,718 from 3,589 transactions and 90,574 sessions, and Gentry's BBQ made $1,112 from only 4 transactions and 290 sessions. These competitors also boast comparable or higher AOV and conversion rates, indicating that Humphreys BBQ has room for improvement to compete effectively in the barbecue market.

bigpoppasmokers.com screenshot
#1 bigpoppasmokers.com
78.7K
Revenue
14.9K
Sessions
2.0-2.5%
Conv. rate
$250-275
AOV
lonestargrillz.com screenshot
#2 lonestargrillz.com
968.7K
Revenue
90.6K
Sessions
3.5-4.0%
Conv. rate
$250-275
AOV
gentrysbbq.com screenshot
#3 gentrysbbq.com
1.1K
Revenue
289.7
Sessions
1.0-1.5%
Conv. rate
$275-300
AOV
humphreysbbq.com vs top market performers
humphreysbbq.com
top retailers
conversion rate vs average order value for humphreysbbq.com and its competitors
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Revenue share by device at humphreysbbq.com

In November large majority of sales on humphreysbbq.com, 75% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 25% of sales coming from desktop devices.

In November large majority of sales on humphreysbbq.com, 75% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 25% of sales coming from desktop devices.
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humphreysbbq.com channels

Identify top traffic channels that drive growth for humphreysbbq.comand discover how performance of traffic channels has changed over time.

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humphreysbbq.com Google Ads spend

Evaluate humphreysbbq.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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humphreysbbq.com devices

Review humphreysbbq.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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humphreysbbq.com top markets

Explore humphreysbbq.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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humphreysbbq.com country & global rank

Assess the ranking of humphreysbbq.com among other retailers within its primary country and worldwide.

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