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Nov 2025
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Home/Insights/Retailers/iconmeals.com
TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

Favicon for iconmeals.comiconmeals.com

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67.7K
Revenue
Nov 25
32.8K
Sessions
Nov 25
1.5-2.0%
Conv. rate
Nov 25
$100-125
AOV
Nov 25
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IconMeals.com is a website that offers a range of food products for purchase. Their assortment includes pre-packaged meals, healthy snacks, and beverages. The website allows users to filter products by dietary preferences, such as vegetarian or gluten-free, providing a convenient online shopping experience for customers seeking convenient and nutritious meal options.

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iconmeals.com Annual Revenue and Growth

iconmeals.com's annual sales on its online store amounted to $1.1M in 2024, down 20-50% from the previous year. For 2025, revenue is expected to grow by 0-5%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2024
$1.1M
Annual growth forecast2024/2025
0-5%
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eCommerce Revenue
iconmeals.com revenue by year

iconmeals.com's monthly revenueOVER TIME
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Over the past three months, iconmeals.com revenue has experienced decline of 8.1%, compared to the preceding three months.

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iconmeals.com revenue decline for last six months
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OVERVIEW
In November 2025, iconmeals.com generated $67,712 in online sales, surpassing the HEALTH median of $56,322, with a conversion rate of 1.50-2.00%, which is above the low end of the industry range but below the high of 4.77%. The average order value (AOV) ranged between $100-125, while the sector's high AOV is $222. With 32,820 sessions, iconmeals.com also outperformed the industry median of 24,825 sessions, indicating solid engagement, although it remains far behind the largest competitor, roguefitness.com, which has a staggering revenue of $25,793,883.
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iconmeals.com competitors

In November 2025, when comparing iconmeals.com to its competitors, it is evident that Icon Meals falls behind in terms of revenue. iconmeals.com generated $67,712 in revenue with 597 transactions and 32,820 sessions. Their average order value (AOV) ranges from $100-$125 with a conversion rate of 1.50-2.00%. In contrast, Front Porch Pantry stands out with a revenue of $376,793, 4,263 transactions, and 53,237 sessions. They have a lower AOV range of $75-$100 but a significantly higher conversion rate of 8.00-8.50%. Spartan Meal Preps and Clean Eatz Kitchen also outperform Icon Meals in revenue, transactions, and sessions. Spartan Meal Preps has a higher AOV range of $125-$150 with a conversion rate of 4.00-4.50%, while Clean Eatz Kitchen boasts a revenue of $402,729 with 4,918 transactions and 126,060 sessions, with an AOV range of $75-$100 and a conversion rate of 3.50-4.00%. Overall, in terms of revenue and conversion rates, Icon Meals lags behind its competitors in November 2025.

frontporchpantry.com screenshot
#1 frontporchpantry.com
376.8K
Revenue
53.2K
Sessions
8.0-8.5%
Conv. rate
$75-100
AOV
spartanmealpreps.com screenshot
#2 spartanmealpreps.com
38.8K
Revenue
6.4K
Sessions
4.0-4.5%
Conv. rate
$125-150
AOV
cleaneatzkitchen.com screenshot
#3 cleaneatzkitchen.com
402.7K
Revenue
126.1K
Sessions
3.5-4.0%
Conv. rate
$75-100
AOV
iconmeals.com vs top market performers
iconmeals.com
top retailers
conversion rate vs average order value for iconmeals.com and its competitors
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Revenue share by device at iconmeals.com

In November large majority of sales on iconmeals.com, 68% was finalized on desktop devices, with 32% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In November large majority of sales on iconmeals.com, 68% was finalized on desktop devices, with 32% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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iconmeals.com channels

Identify top traffic channels that drive growth for iconmeals.comand discover how performance of traffic channels has changed over time.

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iconmeals.com Google Ads spend

Evaluate iconmeals.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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iconmeals.com devices

Review iconmeals.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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iconmeals.com top markets

Explore iconmeals.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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iconmeals.com country & global rank

Assess the ranking of iconmeals.com among other retailers within its primary country and worldwide.

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