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Oct 2025
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Home/Insights/Retailers/imaginfires.co.uk
TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

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109K
Revenue
Oct 25
40K
Sessions
Oct 25
0.5-1.0%
Conv. rate
Oct 25
$400-500
AOV
Oct 25
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  • Main country of store: UNITED KINGDOM
  • Website category: HOME AND GARDEN

Imaginfires.co.uk is an online platform offering a range of products for fireplaces and stoves. Their inventory includes various types of fireplaces, such as electric, bioethanol, and gas options, as well as an assortment of accessories such as logs, tools, and fire guards.

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imaginfires.co.uk Annual Revenue and Growth

imaginfires.co.uk's annual sales on its online store amounted to $1.4M in 2024, up 0-5% from the previous year. For 2025, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$1.4M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
imaginfires.co.uk revenue by year

imaginfires.co.uk's monthly revenueOVER TIME
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Over the past three months, imaginfires.co.uk revenue has experienced growth of 47%, compared to the preceding three months.

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imaginfires.co.uk revenue growth for last six months
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OVERVIEW
In October 2025, imaginfires.co.uk generated $109,022 in online sales with a conversion rate of 0.50-1.00%, below the industry median of $117,921 and significantly lower than the high of 3.47%. Its average order value (AOV) ranged from $425 to $450, also below the category's high of $676. The site recorded 40,022 sessions, surpassing the median of 30,856 but far from homedepot.com's 152,722,965 sessions. These metrics indicate potential growth areas, particularly in improving conversion rates and AOV to enhance overall performance in the competitive home and garden sector.
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imaginfires.co.uk competitors

In October 2025, imaginfires.co.uk outperformed its competitor vestastoves.co.uk in terms of revenue, with imaginfires.co.uk generating £109,022 compared to vestastoves.co.uk's £36,264. imaginfires.co.uk also had a higher number of transactions (243) and sessions (40,022) compared to vestastoves.co.uk with 49 transactions and 4,769 sessions. However, vestastoves.co.uk had a higher Average Order Value (AOV) range of £725-750 compared to imaginfires.co.uk's AOV of £425-450. In terms of conversion rates, vestastoves.co.uk had a higher range of 1.00-1.50% compared to imaginfires.co.uk's 0.50-1.00%. Overall, imaginfires.co.uk showed stronger performance in terms of revenue, transactions, and sessions, while vestastoves.co.uk had a higher AOV range and conversion rate.

vestastoves.co.uk screenshot
#1 vestastoves.co.uk
36.3K
Revenue
4.8K
Sessions
1.0-1.5%
Conv. rate
$700-800
AOV
CLOSEST COMPETITORSby revenue
TOP MARKET PERFORMERSby revenue
imaginfires.co.uk vs top market performers
imaginfires.co.uk
top retailers
conversion rate vs average order value for imaginfires.co.uk and its competitors
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Revenue share by device at imaginfires.co.uk

In October large majority of sales on imaginfires.co.uk, 88% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 12% of sales coming from desktop devices.

In October large majority of sales on imaginfires.co.uk, 88% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 12% of sales coming from desktop devices.
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imaginfires.co.uk channels

Identify top traffic channels that drive growth for imaginfires.co.ukand discover how performance of traffic channels has changed over time.

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imaginfires.co.uk Google Ads spend

Evaluate imaginfires.co.uk's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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imaginfires.co.uk devices

Review imaginfires.co.uk's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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imaginfires.co.uk top markets

Explore imaginfires.co.uk's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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imaginfires.co.uk country & global rank

Assess the ranking of imaginfires.co.uk among other retailers within its primary country and worldwide.

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