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Dec 2025
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Home/Insights/Retailers/imaginfires.co.uk
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

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182.2K
Revenue
Dec 25
70.4K
Sessions
Dec 25
0.5-1.0%
Conv. rate
Dec 25
$400-500
AOV
Dec 25
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  • Main country of store: UNITED KINGDOM
  • Website category: HOME AND GARDEN

Imaginfires.co.uk is an online platform offering a range of products for fireplaces and stoves. Their inventory includes various types of fireplaces, such as electric, bioethanol, and gas options, as well as an assortment of accessories such as logs, tools, and fire guards.

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imaginfires.co.uk Annual Revenue and Growth

imaginfires.co.uk's annual sales on its online store amounted to $1.4M in 2024, up 0-5% from the previous year. For 2025, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$1.4M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
imaginfires.co.uk revenue by year

imaginfires.co.uk's monthly revenueOVER TIME
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Over the past three months, imaginfires.co.uk revenue has experienced growth of 70%, compared to the preceding three months.

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imaginfires.co.uk revenue growth for last six months
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OVERVIEW
In December 2025, imaginfires.co.uk achieved online sales revenue of $182,243, exceeding the home_and_garden median of $114,229, though significantly lower than industry leader homedepot.com at $1,505,674,874. The site's conversion rate ranged from 0.50-1.00%, below the high of 3.32% but above the low of 0.7%. The average order value (AOV) was between $450-475, trailing the category high of $667 but well above the low of $88. Additionally, the site garnered 70,360 sessions, surpassing the median of 33,723 but far behind homedepot.com’s impressive 141,891,489 sessions.
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imaginfires.co.uk competitors

In December 2025, imaginfires.co.uk outperformed its competitor vestastoves.co.uk in terms of revenue, with imaginfires.co.uk generating $182,243 compared to vestastoves.co.uk's $35,181. In terms of transactions, imaginfires.co.uk had 397 transactions while vestastoves.co.uk had 47 transactions. imaginfires.co.uk also had a significantly higher number of sessions at 70,360 compared to vestastoves.co.uk's 5,234 sessions. However, vestastoves.co.uk had a higher average order value (AOV) ranging from $725-$750, while imaginfires.co.uk's AOV ranged from $450-$475. Both companies had similar conversion rates ranging from 0.50%-1.00%. Overall, imaginfires.co.uk demonstrated stronger performance in terms of revenue and traffic volume, while vestastoves.co.uk had a higher average order value.

vestastoves.co.uk screenshot
#1 vestastoves.co.uk
35.2K
Revenue
5.2K
Sessions
0.5-1.0%
Conv. rate
$700-800
AOV
CLOSEST COMPETITORSby revenue
TOP MARKET PERFORMERSby revenue
imaginfires.co.uk vs top market performers
imaginfires.co.uk
top retailers
conversion rate vs average order value for imaginfires.co.uk and its competitors
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Revenue share by device at imaginfires.co.uk

In December large majority of sales on imaginfires.co.uk, 88% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 12% of sales coming from desktop devices.

In December large majority of sales on imaginfires.co.uk, 88% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 12% of sales coming from desktop devices.
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imaginfires.co.uk channels

Identify top traffic channels that drive growth for imaginfires.co.ukand discover how performance of traffic channels has changed over time.

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imaginfires.co.uk Google Ads spend

Evaluate imaginfires.co.uk's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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imaginfires.co.uk devices

Review imaginfires.co.uk's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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imaginfires.co.uk top markets

Explore imaginfires.co.uk's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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imaginfires.co.uk country & global rank

Assess the ranking of imaginfires.co.uk among other retailers within its primary country and worldwide.

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