Get Your Free 2025 Daily Holiday Revenue Report

2025 Holiday Report

Grips
Oct 2025
All countries
Home/Insights/Retailers/imperialtropicals.com
TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

Favicon for imperialtropicals.comimperialtropicals.com

Start benchmarking for free
Sign in with GoogleSign up with Google
112K
Revenue
Oct 25
67.5K
Sessions
Oct 25
2.5-3.0%
Conv. rate
Oct 25
$50-75
AOV
Oct 25
Loading...

Imperialtropicals.com is a website that specializes in selling tropical fish and aquatic plants for aquarium enthusiasts. They offer a wide variety of vibrant and healthy fish species, ranging from colorful freshwater fish to unique marine fish. In addition, they provide an extensive selection of breathtaking aquatic plants to enhance any aquatic environment.

Loading...

GRIPS CUSTOMERS & RESEARCH PARTNERS

Sally Beauty logoAssembly logoWalmart logoSimpleTire logoNorthwestern University logoColumbia University logo

imperialtropicals.com Annual Revenue and Growth

imperialtropicals.com's annual sales on its online store amounted to $2.1M in 2024, down 20-50% from the previous year. For 2025, revenue is expected to decline by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$2.1M
Annual growth forecast2024/2025
<0%
Benchmark against your competitors for free
Continue with GoogleSign up with Google
eCommerce Revenue
imperialtropicals.com revenue by year

imperialtropicals.com's monthly revenueOVER TIME
View real-time data

Over the past three months, imperialtropicals.com revenue has experienced growth of 1.2%, compared to the preceding three months.

View real-time data
imperialtropicals.com revenue growth for last six months
Benchmark against your competitors for free
Continue with GoogleSign up with Google
OVERVIEW
In October 2025, imperialtropicals.com generated $111,990 in online sales, significantly outperforming the industry median of $73,789 in the PETS sector. With a conversion rate of 2.50-3.00%, it remains competitive, although below the highest rate of 5.3%. The average order value (AOV) ranged from $50 to $75, which is within the lower end of the industry's AOV spectrum. Additionally, the site attracted 67,487 sessions, far exceeding the median of 16,781 but trailing behind aquariumcoop.com's leading figure of 802,498 sessions, indicating room for growth in customer engagement and traffic.
Read more

imperialtropicals.com competitors

In October 2025, when comparing imperialtropicals.com to its competitors, we can see that Imperial Tropicals had a revenue of $111,990 with 1,754 transactions and 67,487 sessions. Their average order value (AOV) ranged from $50-75, and their conversion rate was between 2.50-3.00%. In contrast, Aquatic Arts had a higher revenue of $258,473 with 7,470 transactions and 233,407 sessions. However, their AOV was lower at $25-50, but their conversion rate was higher at 3.00-3.50%. On the other hand, Aquarium Fish Sale and Absolutely Fish Naturals had lower revenues, transactions, and sessions compared to Imperial Tropicals. Aquarium Fish Sale had a high AOV of $100-125 and a very high conversion rate of 10.50-11.00%, while Absolutely Fish Naturals had a similar AOV and lower conversion rate of 1.00-1.50%. Overall, Imperial Tropicals had competitive metrics compared to its competitors in the online tropical fish market.

aquaticarts.com screenshot
#1 aquaticarts.com
258.5K
Revenue
233.4K
Sessions
3.0-3.5%
Conv. rate
$25-50
AOV
aquariumfishsale.com screenshot
#2 aquariumfishsale.com
9.9K
Revenue
846.8
Sessions
10.5-11.0%
Conv. rate
$100-125
AOV
absolutelyfishnaturals.com screenshot
#3 absolutelyfishnaturals.com
6.9K
Revenue
5.8K
Sessions
1.0-1.5%
Conv. rate
$100-125
AOV
imperialtropicals.com vs top market performers
imperialtropicals.com
top retailers
conversion rate vs average order value for imperialtropicals.com and its competitors
Benchmark against your competitors for free
Continue with GoogleSign up with Google

Revenue share by device at imperialtropicals.com

In October large majority of sales on imperialtropicals.com, 63% was finalized on desktop devices, with 37% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In October large majority of sales on imperialtropicals.com, 63% was finalized on desktop devices, with 37% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
Review the entire assortment of this retailer and thousands of others in the Grips app
Sign in with GoogleSign up with Google
brands overtime comparison

Gain even more insights with the Grips app

imperialtropicals.com channels

Identify top traffic channels that drive growth for imperialtropicals.comand discover how performance of traffic channels has changed over time.

Sign in with GoogleSign up with Google

imperialtropicals.com Google Ads spend

Evaluate imperialtropicals.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

Sign in with GoogleSign up with Google

imperialtropicals.com devices

Review imperialtropicals.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

Sign in with GoogleSign up with Google

imperialtropicals.com top markets

Explore imperialtropicals.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

Sign in with GoogleSign up with Google

imperialtropicals.com country & global rank

Assess the ranking of imperialtropicals.com among other retailers within its primary country and worldwide.

Sign in with GoogleSign up with Google
Understand how your competitors drive sales.
Drive growth and optimize key metrics with our e-commerce intelligence platform
Grips Platform Dashboard