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Jun 2026
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Home/Insights/Retailers/indielee.com
TRANSACTION INTELLIGENCE - JUN 2026 GLOBALLY

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35.8K
Revenue
Jun 26
17.5K
Sessions
Jun 26
1.5-2.0%
Conv. rate
Jun 26
$100-125
AOV
Jun 26
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Indielee.com offers a variety of beauty and skincare products. Their range includes items like cleansers, moisturizers, serums, masks, and body care products. The website aims to provide customers with natural and effective options for their skincare needs. Additionally, informational resources on ingredients and skincare routines are available.

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indielee.com Annual Revenue and Growth

indielee.com's annual sales on its online store amounted to $545.4K in 2025, down 20-50% from the previous year. For 2026, revenue is expected to decline by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$545.4K
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
indielee.com revenue by year

indielee.com's monthly revenueOVER TIME
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Over the past three months, indielee.com revenue has experienced growth of 25%, compared to the preceding three months.

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indielee.com revenue growth for last six months
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OVERVIEW
In June 2026, indielee.com generated online sales revenue of $35,768, slightly below the BEAUTY AND COSMETICS median of $40,079, with a conversion rate of 1.50-2.00%, also below the high of 4.53% in the industry. The average order value (AOV) ranged from $100 to $125, under the category's high of $208, while the site attracted 17,506 sessions, just above the median of 16,700 but far below the leading competitor, Sephora, which boasts 57,073,774 sessions, highlighting areas for potential growth in both traffic and conversion effectiveness.
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indielee.com competitors

As of June 2026, indielee.com generated a revenue of $35,768 from 342 transactions over 17,506 sessions, with an average order value (AOV) between $100 and $125 and a conversion rate of 1.50-2.00%. In comparison, nakedpoppy.com reported a revenue of $5,945 with a higher conversion rate of 3.00-3.50%, but far fewer transactions at 64. handandland.com achieved $7,682 in revenue from 94 transactions and matched nakedpoppy.com’s conversion rate. Meanwhile, ohmycream.com dominated with $309,675 in revenue and 3,205 transactions, maintaining a similar conversion rate to indielee.com. miracle10.com closely mirrored indielee.com’s revenue at $36,470, but achieved a significantly higher conversion rate of 3.00-3.50%. Lastly, sanaskinstudio.com led with $43,390 in revenue and an impressive conversion rate of 4.00-4.50%, showing stronger performance overall compared to indielee.com and its other competitors.

nakedpoppy.com screenshot
#1 nakedpoppy.com
5.9K
Revenue
2K
Sessions
3.0-3.5%
Conv. rate
$75-100
AOV
handandland.com screenshot
#2 handandland.com
7.7K
Revenue
2.9K
Sessions
3.0-3.5%
Conv. rate
$75-100
AOV
ohmycream.com screenshot
#3 ohmycream.com
309.7K
Revenue
161.8K
Sessions
1.5-2.0%
Conv. rate
$75-100
AOV
miracle10.com screenshot
#4 miracle10.com
36.5K
Revenue
4.4K
Sessions
3.0-3.5%
Conv. rate
$250-275
AOV
sanaskinstudio.com screenshot
#5 sanaskinstudio.com
43.4K
Revenue
7K
Sessions
4.0-4.5%
Conv. rate
$150-175
AOV
indielee.com vs top market performers
indielee.com
top retailers
conversion rate vs average order value for indielee.com and its competitors
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Revenue share by device at indielee.com

In June large majority of sales on indielee.com, 52% was finalized on desktop devices, with 48% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In June large majority of sales on indielee.com, 52% was finalized on desktop devices, with 48% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

Industries indielee.com operates in

indielee.com is tracked across 9 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

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indielee.com channels

Identify top traffic channels that drive growth for indielee.comand discover how performance of traffic channels has changed over time.

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indielee.com Google Ads spend

Evaluate indielee.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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indielee.com devices

Review indielee.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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indielee.com top markets

Explore indielee.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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indielee.com country & global rank

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