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Home/Insights/Retailers/insanelabz.com
TRANSACTION INTELLIGENCE - JUL 2026 GLOBALLY

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648.4K
Revenue
Jul 26
216K
Sessions
Jul 26
2.5-3.0%
Conv. rate
Jul 26
$100-125
AOV
Jul 26
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Insanelabz.com is a website that offers a variety of products catering to the fitness and bodybuilding community. Their range includes performance-enhancing supplements, pre-workout formulas, fat burners, and recovery aids. The website serves as a platform for users to purchase these items directly.

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insanelabz.com Annual Revenue and Growth

insanelabz.com's annual sales on its online store amounted to $3M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to grow by 50%+. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$3M
Annual growth forecast2025/2026
50%+
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eCommerce Revenue
insanelabz.com revenue by year

insanelabz.com's monthly revenueOVER TIME
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Over the past three months, insanelabz.com revenue has experienced growth of 101%, compared to the preceding three months.

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insanelabz.com revenue growth for last six months
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OVERVIEW
insanelabz.com observed 216,000 sessions in July 2026, significantly higher than an average video games consoles and accessories store, which sees around 37,200 sessions monthly. The site's revenue from online sales reached $648,000, far exceeding the average video games consoles and accessories store's $77,500. Its conversion rate ranged from 2.50-3.00%, comfortably within the category's typical range of 0.52% to 3.75%. Additionally, insanelabz.com had an average order value (AOV) between $100-125, aligning with the category's typical range of $61 to $503. Overall, these performance metrics indicate a strong presence in the video games consoles and accessories category.
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insanelabz.com competitors

insanelabz.com trails its competitors most significantly in conversion rates, which range from 2.50-3.00%. In July 2026, shoptotalnutrition.com boasts a conversion rate of 4.50-5.00%, while a1supplements.com outperforms with a rate of 5.50-6.00%. However, insanelabz.com excels in revenue, generating $648,000, significantly outpacing a1supplements.com by $603,000. Additionally, insanelabz.com leads in transactions, achieving 5,635, far ahead of a1supplements.com's 430. In terms of sessions, insanelabz.com also ranks first, attracting 216,000 visitors, which is 209,000 more than a1supplements.com. The average order value (AOV) for insanelabz.com aligns with a1supplements.com at $100-125, but both fall short of shoptotalnutrition.com's higher AOV of $175-200. Overall, while insanelabz.com has significant strengths, particularly in revenue and traffic, improving its conversion rate could enhance its competitive edge in the market.

shoptotalnutrition.com screenshot
#1 shoptotalnutrition.com
1.9K
Revenue
213.2
Sessions
4.5-5.0%
Conv. rate
$175-200
AOV
a1supplements.com screenshot
#2 a1supplements.com
45K
Revenue
7.3K
Sessions
5.5-6.0%
Conv. rate
$100-125
AOV
insanelabz.com vs top market performers
insanelabz.com
top retailers
conversion rate vs average order value for insanelabz.com and its competitors
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Revenue share by device at insanelabz.com

In July large majority of sales on insanelabz.com, 92% was finalized on desktop devices, with 8.2% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In July large majority of sales on insanelabz.com, 92% was finalized on desktop devices, with 8.2% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

Industries insanelabz.com operates in

insanelabz.com is tracked across 3 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

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brands overtime comparison

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insanelabz.com channels

Identify top traffic channels that drive growth for insanelabz.comand discover how performance of traffic channels has changed over time.

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insanelabz.com Google Ads spend

Evaluate insanelabz.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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insanelabz.com devices

Review insanelabz.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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insanelabz.com top markets

Explore insanelabz.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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insanelabz.com country & global rank

Assess the ranking of insanelabz.com among other retailers within its primary country and worldwide.

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