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Mar 2026
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Home/Insights/Retailers/johnmasters.com
TRANSACTION INTELLIGENCE - MAR 2026 GLOBALLY

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1.6K
Revenue
Mar 26
2.6K
Sessions
Mar 26
0.5-1.0%
Conv. rate
Mar 26
$75-100
AOV
Mar 26
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John Masters is an informational website offering a wide range of natural beauty and personal care products. The site provides resources on organic ingredients, product details, and educational content on sustainable practices. It offers hair, skin, and body care items that are produced with a focus on eco-friendly and natural principles.

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johnmasters.com Annual Revenue and Growth

johnmasters.com's annual sales on its online store amounted to $49.4K in 2025, down 50%+ from the previous year. For 2026, revenue is expected to decline by 50%+. The trend is expected to moderate.

Annual Revenue (GMV)2025
$49.4K
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
johnmasters.com revenue by year

johnmasters.com's monthly revenueOVER TIME
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Over the past three months, johnmasters.com revenue has experienced decline of 45%, compared to the preceding three months.

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johnmasters.com revenue decline for last six months
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OVERVIEW
In March 2026, johnmasters.com generated $1,585 in online sales, significantly below the BEAUTY AND COSMETICS median of $47,335, with a conversion rate of 0.50-1.00%, falling short of the industry's high of 4.7%. Their average order value (AOV) ranged from $75-100, while the high AOV in the sector reached $190. With 2,592 sessions, johnmasters.com lagged behind the median of 20,520 sessions, indicating room for improvement in customer engagement compared to leaders like ulta.com and sephora.com, which dominate the market with substantial sales and traffic.
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johnmasters.com competitors

In March 2026, johnmasters.com generated a revenue of $1,585 from 19 transactions and 2,592 sessions, with an average order value (AOV) ranging from $75-100 and a conversion rate of 0.50-1.00%. Compared to its competitors, churchcalifornia.com leads with a revenue of $60,184 from 813 transactions and 14,518 sessions, boasting a high conversion rate of 5.50-6.00%. malie.com follows with a revenue of $31,037 from 443 transactions and 19,673 sessions, showing a moderate conversion rate of 2.00-2.50%. misterpompadour.com lags behind with a revenue of $9,379 from 173 transactions and 4,850 sessions, maintaining a conversion rate of 3.50-4.00%. Overall, johnmasters.com falls short in terms of revenue and transactions compared to its competitors, with room for improvement in its conversion rate to compete effectively in the market.

churchcalifornia.com screenshot
#1 churchcalifornia.com
60.2K
Revenue
14.5K
Sessions
5.5-6.0%
Conv. rate
$50-75
AOV
malie.com screenshot
#2 malie.com
31K
Revenue
19.7K
Sessions
2.0-2.5%
Conv. rate
$50-75
AOV
misterpompadour.com screenshot
#3 misterpompadour.com
9.4K
Revenue
4.9K
Sessions
3.5-4.0%
Conv. rate
$50-75
AOV
johnmasters.com vs top market performers
johnmasters.com
top retailers
conversion rate vs average order value for johnmasters.com and its competitors
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Revenue share by device at johnmasters.com

In March large majority of sales on johnmasters.com, 82% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 18% of sales coming from desktop devices.

In March large majority of sales on johnmasters.com, 82% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 18% of sales coming from desktop devices.
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johnmasters.com channels

Identify top traffic channels that drive growth for johnmasters.comand discover how performance of traffic channels has changed over time.

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johnmasters.com Google Ads spend

Evaluate johnmasters.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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johnmasters.com devices

Review johnmasters.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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johnmasters.com top markets

Explore johnmasters.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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johnmasters.com country & global rank

Assess the ranking of johnmasters.com among other retailers within its primary country and worldwide.

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