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Home/Insights/Retailers/johnmasters.com
TRANSACTION INTELLIGENCE - JUN 2026 GLOBALLY

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1.5K
Revenue
Jun 26
3.2K
Sessions
Jun 26
0.5-1.0%
Conv. rate
Jun 26
$75-100
AOV
Jun 26
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John Masters is an informational website offering a wide range of natural beauty and personal care products. The site provides resources on organic ingredients, product details, and educational content on sustainable practices. It offers hair, skin, and body care items that are produced with a focus on eco-friendly and natural principles.

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johnmasters.com Annual Revenue and Growth

johnmasters.com's annual sales on its online store amounted to $49.4K in 2025, down 50%+ from the previous year. For 2026, revenue is expected to decline by 50%+. The trend is expected to moderate.

Annual Revenue (GMV)2025
$49.4K
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
johnmasters.com revenue by year

johnmasters.com's monthly revenueOVER TIME
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Over the past three months, johnmasters.com revenue has experienced decline of 20%, compared to the preceding three months.

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johnmasters.com revenue decline for last six months
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OVERVIEW
In June 2026, johnmasters.com, operating in the lifestyle and beauty cosmetics industry, reported online sales revenue of $1,524, significantly below the median of $40,079, with a conversion rate ranging from 0.50-1.00%, far below the high benchmark of 4.53%. The average order value (AOV) was between $75-100, well below the industry high of $208, with total sessions at 3,152 compared to the median of 16,700 and the leading site, sephora.com, achieving 57,073,774 sessions, highlighting challenges in attracting and converting visitors in a competitive market.
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johnmasters.com competitors

In June 2026, johnmasters.com generated $1,524 in revenue from 18 transactions, with sessions totaling 3,152. Its average order value (AOV) ranges between $75-100, resulting in a modest conversion rate of 0.50-1.00%. In comparison, churchcalifornia.com significantly outperformed, boasting $109,724 in revenue from 1,406 transactions across 29,400 sessions, with a conversion rate of 4.50-5.00%. malie.com also surpassed johnmasters.com, earning $49,158 with 547 transactions from 27,924 sessions, achieving a conversion rate of 1.50-2.00%. Meanwhile, misterpompadour.com reported $9,028 in revenue from 164 transactions with 5,386 sessions, reflecting a conversion rate of 3.00-3.50%. Overall, johnmasters.com struggles to compete with these rivals, particularly in revenue generation and conversion efficiency.

churchcalifornia.com screenshot
#1 churchcalifornia.com
109.7K
Revenue
29.4K
Sessions
4.5-5.0%
Conv. rate
$75-100
AOV
malie.com screenshot
#2 malie.com
49.2K
Revenue
27.9K
Sessions
1.5-2.0%
Conv. rate
$75-100
AOV
misterpompadour.com screenshot
#3 misterpompadour.com
9K
Revenue
5.4K
Sessions
3.0-3.5%
Conv. rate
$50-75
AOV
johnmasters.com vs top market performers
johnmasters.com
top retailers
conversion rate vs average order value for johnmasters.com and its competitors
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Revenue share by device at johnmasters.com

In June large majority of sales on johnmasters.com, 82% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 18% of sales coming from desktop devices.

In June large majority of sales on johnmasters.com, 82% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 18% of sales coming from desktop devices.

Industries johnmasters.com operates in

johnmasters.com is tracked across 3 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

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johnmasters.com channels

Identify top traffic channels that drive growth for johnmasters.comand discover how performance of traffic channels has changed over time.

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johnmasters.com Google Ads spend

Evaluate johnmasters.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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johnmasters.com devices

Review johnmasters.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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johnmasters.com top markets

Explore johnmasters.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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johnmasters.com country & global rank

Assess the ranking of johnmasters.com among other retailers within its primary country and worldwide.

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