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May 2026
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Home/Insights/Retailers/johnvarvatos.com
TRANSACTION INTELLIGENCE - MAY 2026 GLOBALLY

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1.4M
Revenue
May 26
223K
Sessions
May 26
0.5-1.0%
Conv. rate
May 26
$600-700
AOV
May 26
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johnvarvatos.com Annual Revenue and Growth

johnvarvatos.com's annual sales on its online store amounted to $8.3M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to grow by 20-50%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$8.3M
Annual growth forecast2025/2026
20-50%
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eCommerce Revenue
johnvarvatos.com revenue by year

johnvarvatos.com's monthly revenueOVER TIME
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Over the past three months, johnvarvatos.com revenue has experienced growth of 3.6%, compared to the preceding three months.

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johnvarvatos.com revenue growth for last six months
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OVERVIEW
In May 2026, johnvarvatos.com generated $1,368,407 in online sales, significantly surpassing the FASHION AND APPAREL median of $74,720, but lagging behind the leading competitor shein.com at $869,380,784. The site's conversion rate ranged from 0.50% to 1.00%, below the industry's high of 3.18% and slightly above the low of 0.72%. Its average order value (AOV) was $650-675, well above the median AOV of $405, while attracting 223,019 sessions, which is markedly higher than the median of 29,212 but far from shein.com’s massive 309,473,559 sessions, highlighting both strengths and competitive challenges.
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johnvarvatos.com competitors

In May 2026, johnvarvatos.com generated revenue of $1,368,407 from 2,082 transactions and 223,019 sessions, yielding an impressive Average Order Value (AOV) of $650-675 and a conversion rate of 0.50-1.00%. In comparison, mulloysjewelry.com earned only $13,542 with a much lower AOV of $925-950 and a conversion rate capped at 0.50%. thejacketmaker.com fared slightly better, achieving $123,121 in revenue, yet had a significantly lower AOV of $350-375 and matched johnvarvatos.com’s conversion rate. Meanwhile, tribalhollywood.com and canali.com reported revenues of $2,186 and $417,203 respectively, but their AOVs ($475-500 for tribalhollywood.com and $925-950 for canali.com) were less competitive compared to johnvarvatos.com. Overall, johnvarvatos.com outperformed most competitors in revenue and session engagement while maintaining a robust AOV, reinforcing its strong market position.

mulloysjewelry.com screenshot
#1 mulloysjewelry.com
13.5K
Revenue
5.4K
Sessions
0.0-0.5%
Conv. rate
$900-1000
AOV
thejacketmaker.com screenshot
#2 thejacketmaker.com
123.1K
Revenue
60.3K
Sessions
0.5-1.0%
Conv. rate
$350-375
AOV
tribalhollywood.com screenshot
#3 tribalhollywood.com
2.2K
Revenue
859.3
Sessions
0.5-1.0%
Conv. rate
$400-500
AOV
toboot.com screenshot
#4 toboot.com
387.8K
Revenue
60.2K
Sessions
2.5-3.0%
Conv. rate
$200-225
AOV
canali.com screenshot
#5 canali.com
417.2K
Revenue
217.2K
Sessions
0.0-0.5%
Conv. rate
$900-1000
AOV
johnvarvatos.com vs top market performers
johnvarvatos.com
top retailers
conversion rate vs average order value for johnvarvatos.com and its competitors
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Revenue share by device at johnvarvatos.com

In May large majority of sales on johnvarvatos.com, 74% was finalized on desktop devices, with 26% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In May large majority of sales on johnvarvatos.com, 74% was finalized on desktop devices, with 26% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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johnvarvatos.com channels

Identify top traffic channels that drive growth for johnvarvatos.comand discover how performance of traffic channels has changed over time.

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johnvarvatos.com Google Ads spend

Evaluate johnvarvatos.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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johnvarvatos.com devices

Review johnvarvatos.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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johnvarvatos.com top markets

Explore johnvarvatos.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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johnvarvatos.com country & global rank

Assess the ranking of johnvarvatos.com among other retailers within its primary country and worldwide.

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