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Aug 2026
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Home/Insights/Retailers/johnvarvatos.com
TRANSACTION INTELLIGENCE - AUG 2026 GLOBALLY

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1.2M
Revenue
Aug 26
258.5K
Sessions
Aug 26
0.5-1.0%
Conv. rate
Aug 26
$600-700
AOV
Aug 26
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johnvarvatos.com Annual Revenue and Growth

johnvarvatos.com's annual sales on its online store amounted to $8.3M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to grow by 50%+. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$8.3M
Annual growth forecast2025/2026
50%+
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eCommerce Revenue
johnvarvatos.com revenue by year

johnvarvatos.com's monthly revenueOVER TIME
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Over the past three months, johnvarvatos.com revenue has experienced growth of 5.4%, compared to the preceding three months.

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johnvarvatos.com revenue growth for last six months
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OVERVIEW
With a conversion rate of 0.50-1.00%, johnvarvatos.com generated $1.2 million in revenue for online sales in August 2026. This revenue significantly exceeds that of a typical store in the fashion and apparel category, which generates around $87,900 monthly. The average order value (AOV) for johnvarvatos.com stands at $650-675, well within the typical range of $84 to $408 for the category. Traffic was recorded at 259,000 sessions, far surpassing the 37,200 sessions seen by a typical store in the fashion and apparel category. Comparatively, the most-visited store, shein.com, attracts 279.5 million sessions, highlighting johnvarvatos.com’s notable presence in the market.
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johnvarvatos.com competitors

The competitive set includes mulloysjewelry.com, thejacketmaker.com, tribalhollywood.com, canali.com, and toboot.com. As of August 2026, johnvarvatos.com leads in revenue with $1.2 million, significantly surpassing the next competitor, canali.com, which reported $394,000. In terms of sessions, johnvarvatos.com again ranks first with 259,000 sessions, well ahead of thejacketmaker.com, which had 88,000. In transactions, however, toboot.com outperforms with 1,890 transactions, placing johnvarvatos.com second at 1,736 transactions. While johnvarvatos.com maintains an average order value (AOV) of $650-675, competitors like mulloysjewelry.com and canali.com show higher AOV ranges of $925-950. Conversion rates for johnvarvatos.com fall between 0.50-1.00%, comparable to thejacketmaker.com and tribalhollywood.com, which also have conversion rates in this range, while toboot.com leads with a higher conversion rate of 2.00-2.50%. Overall, johnvarvatos.com showcases strong performance metrics across various aspects of e-commerce.

mulloysjewelry.com screenshot
#1 mulloysjewelry.com
12.9K
Revenue
4.3K
Sessions
0.0-0.5%
Conv. rate
$900-1000
AOV
thejacketmaker.com screenshot
#2 thejacketmaker.com
181K
Revenue
88K
Sessions
0.5-1.0%
Conv. rate
$350-375
AOV
tribalhollywood.com screenshot
#3 tribalhollywood.com
3.4K
Revenue
1.3K
Sessions
0.5-1.0%
Conv. rate
$400-500
AOV
toboot.com screenshot
#4 toboot.com
402.8K
Revenue
82.2K
Sessions
2.0-2.5%
Conv. rate
$200-225
AOV
canali.com screenshot
#5 canali.com
393.8K
Revenue
226.6K
Sessions
0.0-0.5%
Conv. rate
$900-1000
AOV
johnvarvatos.com vs top market performers
johnvarvatos.com
top retailers
conversion rate vs average order value for johnvarvatos.com and its competitors
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johnvarvatos.com channels

Identify top traffic channels that drive growth for johnvarvatos.comand discover how performance of traffic channels has changed over time.

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johnvarvatos.com Google Ads spend

Evaluate johnvarvatos.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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johnvarvatos.com devices

Review johnvarvatos.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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johnvarvatos.com top markets

Explore johnvarvatos.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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johnvarvatos.com country & global rank

Assess the ranking of johnvarvatos.com among other retailers within its primary country and worldwide.

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