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Sep 2026
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Home/Insights/Retailers/johnvarvatos.com
TRANSACTION INTELLIGENCE - SEP 2026 GLOBALLY

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1.1M
Revenue
Sep 26
253.8K
Sessions
Sep 26
0.5-1.0%
Conv. rate
Sep 26
$600-700
AOV
Sep 26
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johnvarvatos.com Annual Revenue and Growth

johnvarvatos.com's annual sales on its online store amounted to $8.3M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to grow by 50%+. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$8.3M
Annual growth forecast2025/2026
50%+
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eCommerce Revenue
johnvarvatos.com revenue by year

johnvarvatos.com's monthly revenueOVER TIME
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Over the past three months, johnvarvatos.com revenue has experienced decline of 13%, compared to the preceding three months.

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johnvarvatos.com revenue decline for last six months
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OVERVIEW
johnvarvatos.com has a conversion rate of 0.50-1.00% and an AOV ranging from $650 to $675. In September 2026, the site generated $1.1 million in revenue from online sales, significantly exceeding the typical store in the fashion and apparel category, which generates around $63,500 monthly. The website attracted 254,000 sessions during this period, well above the typical store in the fashion and apparel category, which sees around 26,000 sessions. Although johnvarvatos.com performs strongly, it operates within a competitive landscape, where the largest player, shein.com, achieves $765.8 million in revenue and 250 million sessions monthly, highlighting the diverse performance within the category.
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johnvarvatos.com competitors

The competitive set includes johnvarvatos.com, mulloysjewelry.com, thejacketmaker.com, tribalhollywood.com, canali.com, and toboot.com. In September 2026, johnvarvatos.com generated $1.1 million in revenue, leading all competitors significantly. It achieved 1,608 transactions from 254,000 sessions, also the highest in its category. In contrast, mulloysjewelry.com recorded $12,800 in revenue with only 14 transactions from 4,332 sessions. thejacketmaker.com followed with $241,000 in revenue and 656 transactions from 117,000 sessions. tribalhollywood.com brought in $832 with 2 transactions across 316 sessions, while canali.com reported $417,000 in revenue with 441 transactions from 217,000 sessions. Lastly, toboot.com earned $287,000 with 1,363 transactions from 85,600 sessions. While johnvarvatos.com boasts an AOV of $650-675, competitors like mulloysjewelry.com and canali.com have higher AOVs at $925-950. However, johnvarvatos.com’s overall performance stands out within this competitive landscape.

mulloysjewelry.com screenshot
#1 mulloysjewelry.com
12.8K
Revenue
4.3K
Sessions
0.0-0.5%
Conv. rate
$900-1000
AOV
thejacketmaker.com screenshot
#2 thejacketmaker.com
240.9K
Revenue
117.1K
Sessions
0.5-1.0%
Conv. rate
$350-375
AOV
tribalhollywood.com screenshot
#3 tribalhollywood.com
832.3
Revenue
316.2
Sessions
0.5-1.0%
Conv. rate
$400-500
AOV
toboot.com screenshot
#4 toboot.com
287.4K
Revenue
85.6K
Sessions
1.5-2.0%
Conv. rate
$200-225
AOV
canali.com screenshot
#5 canali.com
417.2K
Revenue
217.3K
Sessions
0.0-0.5%
Conv. rate
$900-1000
AOV
johnvarvatos.com vs top market performers
johnvarvatos.com
top retailers
conversion rate vs average order value for johnvarvatos.com and its competitors
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johnvarvatos.com channels

Identify top traffic channels that drive growth for johnvarvatos.comand discover how performance of traffic channels has changed over time.

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johnvarvatos.com Google Ads spend

Evaluate johnvarvatos.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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johnvarvatos.com devices

Review johnvarvatos.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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johnvarvatos.com top markets

Explore johnvarvatos.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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johnvarvatos.com country & global rank

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