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Jul 2025
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Home/Insights/Retailers/jwpepper.com
TRANSACTION INTELLIGENCE - JUL 2025 GLOBALLY

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5.3M
Revenue
923.8K
Sessions
2.5-3.0%
Conv. rate
$175-200
AOV
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JWPepper.com is a website that primarily offers a wide range of sheet music for various instruments and genres. They also sell related musical accessories, such as stands and instrument cases. The website provides a user-friendly interface, allowing customers to easily search, purchase, and download digital/audio files or order physical copies of sheet music.

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jwpepper.com's revenueOVER TIME
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Over the past three months, jwpepper.com revenue has experienced decline of 35%, compared to the preceding three months.

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jwpepper.com revenue decline for last six months
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OVERVIEW
In July 2025, jwpepper.com, an MUSIC website, generated $5,313,514 in online sales with a conversion rate of 2.50-3.00% and an AOV of $175-200. This falls below the highest conversion rate of 3.54% and AOV of $653 in the industry. The site had 923,773 sessions, far less than the highest of 15,735,439 from reverb.com, but above the median of 15,877. Despite not leading in revenue or sessions, jwpepper.com holds its own in the competitive MUSIC market, showing room for growth and improvement in the future.
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jwpepper.com competitors

In July 2025, jwpepper.com outperformed its competitors in terms of revenue, with a total of $5,313,514. Its closest competitor, musicnotes.com, generated $3,962,336 in revenue. jwpepper.com also had the highest number of transactions at 26,570, compared to sheetmusicplus.com with 11,997 transactions. In sessions, jwpepper.com had 923,773, falling slightly behind musicnotes.com with 2,134,645 sessions. However, jwpepper.com boasted a higher Average Order Value (AOV) range of $175-$200, while sheetmusicplus.com had an AOV of $75-$100. When it comes to conversion rate, jwpepper.com was on par with wwbw.com at 2.50-3.00%, with musicnotes.com and alfred.com trailing slightly behind at 1.50-2.00%. Overall, jwpepper.com emerged as the leader among its competitors in various key performance metrics.

sheetmusicplus.com screenshot
#1 sheetmusicplus.com
1.1M
Revenue
1.1M
Sessions
1.0-1.5%
Conv. rate
$75-100
AOV
alfred.com screenshot
#2 alfred.com
1.4M
Revenue
485.5K
Sessions
1.5-2.0%
Conv. rate
$150-175
AOV
musicnotes.com screenshot
#3 musicnotes.com
4M
Revenue
2.1M
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
wwbw.com screenshot
#4 wwbw.com
76.2K
Revenue
4.9K
Sessions
2.5-3.0%
Conv. rate
$600-700
AOV
jwpepper.com vs top market performers
jwpepper.com
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conversion rate vs average order value for jwpepper.com and its competitors
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Revenue share by device at jwpepper.com

In July large majority of sales on jwpepper.com, 84% was finalized on desktop devices, with 16% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In July large majority of sales on jwpepper.com, 84% was finalized on desktop devices, with 16% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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jwpepper.com channels

Identify top traffic channels that drive growth for jwpepper.comand discover how performance of traffic channels has changed over time.

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jwpepper.com Google Ads spend

Evaluate jwpepper.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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jwpepper.com devices

Review jwpepper.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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jwpepper.com top markets

Explore jwpepper.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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jwpepper.com country & global rank

Assess the ranking of jwpepper.com among other retailers within its primary country and worldwide.

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