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Home/Insights/Retailers/jwpepper.com
TRANSACTION INTELLIGENCE - AUG 2025 GLOBALLY

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8M
Revenue
Aug 25
1.2M
Sessions
Aug 25
3.0-3.5%
Conv. rate
Aug 25
$200-225
AOV
Aug 25
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JWPepper.com is a website that primarily offers a wide range of sheet music for various instruments and genres. They also sell related musical accessories, such as stands and instrument cases. The website provides a user-friendly interface, allowing customers to easily search, purchase, and download digital/audio files or order physical copies of sheet music.

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jwpepper.com Annual Revenue and Growth

jwpepper.com's annual sales on its online store amounted to $149.2M in 2024, down 0-5% from the previous year. For 2025, revenue is expected to decline by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$149.2M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
jwpepper.com revenue by year

jwpepper.com's monthly revenueOVER TIME
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Over the past three months, jwpepper.com revenue has experienced decline of 34%, compared to the preceding three months.

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jwpepper.com revenue decline for last six months
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OVERVIEW
In August 2025, jwpepper.com in the MUSIC industry generated online sales revenue of $8,023,001 with a conversion rate of 3.00-3.50% and an average order value (AOV) of $200-225. The website had a total of 1,205,103 sessions, while the highest sessions were observed on reverb.com at 15,579,420. The highest AOV in the industry was $641, while the lowest was $54, and the median revenue stood at $49,038.
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jwpepper.com competitors

In August 2025, jwpepper.com outperformed its competitors in terms of revenue, transactions, and sessions. sheetmusicplus.com had the lowest revenue at $1,072,702, followed by alfred.com at $1,557,082, musicnotes.com at $4,129,216, and wwbw.com at $204,072. JW Pepper had the highest revenue at $8,023,001. In terms of transactions, wwbw.com had the lowest at 329, followed by alfred.com at 7,903, sheetmusicplus.com at 12,292, musicnotes.com at 41,111, and JW Pepper at 38,488. JW Pepper also had the highest number of sessions at 1,205,103, compared to sheetmusicplus.com at 1,127,832, alfred.com at 572,766, musicnotes.com at 2,304,960, and wwbw.com at 12,724. JW Pepper also had a higher average order value (AOV) and conversion rate compared to its competitors.

sheetmusicplus.com screenshot
#1 sheetmusicplus.com
1.1M
Revenue
1.1M
Sessions
1.0-1.5%
Conv. rate
$75-100
AOV
alfred.com screenshot
#2 alfred.com
1.6M
Revenue
572.8K
Sessions
1.0-1.5%
Conv. rate
$175-200
AOV
musicnotes.com screenshot
#3 musicnotes.com
4.1M
Revenue
2.3M
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
wwbw.com screenshot
#4 wwbw.com
204.1K
Revenue
12.7K
Sessions
2.5-3.0%
Conv. rate
$600-700
AOV
jwpepper.com vs top market performers
jwpepper.com
top retailers
conversion rate vs average order value for jwpepper.com and its competitors
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Revenue share by device at jwpepper.com

In August large majority of sales on jwpepper.com, 85% was finalized on desktop devices, with 15% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In August large majority of sales on jwpepper.com, 85% was finalized on desktop devices, with 15% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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jwpepper.com channels

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jwpepper.com Google Ads spend

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jwpepper.com devices

Review jwpepper.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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jwpepper.com top markets

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jwpepper.com country & global rank

Assess the ranking of jwpepper.com among other retailers within its primary country and worldwide.

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