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May 2026
All countries
TRANSACTION INTELLIGENCE - MAY 2026 GLOBALLY

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147.1K
Revenue
May 26
71.8K
Sessions
May 26
1.5-2.0%
Conv. rate
May 26
$100-125
AOV
May 26
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Lax.com is a website offering lacrosse equipment and apparel. It provides a wide range of products for lacrosse players of all ages and skill levels. The website serves as an online retailer for lacrosse sticks, protective gear, clothing, accessories, and training aids, catering to the needs of the lacrosse enthusiasts.

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lax.com Annual Revenue and Growth

lax.com's annual sales on its online store amounted to $2.3M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to decline by 20-50%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$2.3M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
lax.com revenue by year

lax.com's monthly revenueOVER TIME
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Over the past three months, lax.com revenue has experienced growth of 5.1%, compared to the preceding three months.

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lax.com revenue growth for last six months
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OVERVIEW
In May 2026, lax.com generated $147,099 in online sales, significantly outperforming the sports industry median of $78,603, with a conversion rate of 1.50-2.00%, below the industry high of 3.11%. Its average order value (AOV) ranged from $100-125, contrasting with the sports sector's high of $567. The site attracted 71,780 sessions, exceeding the median of 29,369, but falling short of the top competitor rei.com, which recorded 54,842,465 sessions. Overall, lax.com demonstrated solid performance metrics, indicating potential for growth in a competitive market.
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lax.com competitors

In May 2026, lacrossemonkey.com outperformed lax.com significantly, generating $454,628 in revenue from 2,814 transactions across 132,024 sessions, with an AOV of $150-175 and a conversion rate of 2.00-2.50%. Similarly, lacrosseunlimited.com achieved $806,380 in revenue, with a striking 4,451 transactions, benefiting from 182,515 sessions and an AOV of $175-200, and maintaining a conversion rate of 2.00-2.50%. sportstop.com had the highest revenue at $694,560 with a remarkable AOV of $325-350, but its conversion rate was comparatively lower at 3.00-3.50%. In contrast, lax.com reported revenue of $147,099 from 1,219 transactions over 71,780 sessions, with an AOV of $100-125 and a conversion rate of 1.50-2.00%. Other competitors, like stringking.com, showcased a conversion rate of 5.50-6.00%, indicating room for improvement for lax.com.

lacrossemonkey.com screenshot
#1 lacrossemonkey.com
454.6K
Revenue
132K
Sessions
2.0-2.5%
Conv. rate
$150-175
AOV
sportstop.com screenshot
#2 sportstop.com
694.6K
Revenue
59.7K
Sessions
3.0-3.5%
Conv. rate
$325-350
AOV
lacrosseunlimited.com screenshot
#3 lacrosseunlimited.com
806.4K
Revenue
182.5K
Sessions
2.0-2.5%
Conv. rate
$175-200
AOV
lacrossefanatic.com screenshot
#4 lacrossefanatic.com
35.4K
Revenue
6.5K
Sessions
2.5-3.0%
Conv. rate
$175-200
AOV
stringking.com screenshot
#5 stringking.com
465.7K
Revenue
50.8K
Sessions
5.5-6.0%
Conv. rate
$150-175
AOV
lax.com vs top market performers
lax.com
top retailers
conversion rate vs average order value for lax.com and its competitors
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Revenue share by device at lax.com

In May large majority of sales on lax.com, 79% was finalized on desktop devices, with 21% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In May large majority of sales on lax.com, 79% was finalized on desktop devices, with 21% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

Industries lax.com operates in

lax.com is tracked across 3 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

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lax.com channels

Identify top traffic channels that drive growth for lax.comand discover how performance of traffic channels has changed over time.

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lax.com Google Ads spend

Evaluate lax.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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lax.com devices

Review lax.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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lax.com top markets

Explore lax.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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lax.com country & global rank

Assess the ranking of lax.com among other retailers within its primary country and worldwide.

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