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Jul 2025
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Home/Insights/Retailers/lesserevil.com
TRANSACTION INTELLIGENCE - JUL 2025 GLOBALLY

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163.5K
Revenue
53.9K
Sessions
3.0-3.5%
Conv. rate
$75-100
AOV
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LesserEvil.com is a website offering a variety of products for health-conscious consumers. Their selection includes snacks, popcorn, and chips made from organic and non-GMO ingredients. Additionally, they aim to provide healthier alternatives without sacrificing taste, focusing on quality, transparency, and sustainable sourcing practices for their offerings.

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lesserevil.com's revenueOVER TIME
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Over the past three months, lesserevil.com revenue has experienced decline of 21%, compared to the preceding three months.

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lesserevil.com revenue decline for last six months
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OVERVIEW
lesserevil.com's performance metrics for July 2025 in the FOOD AND DRINK industry: $163,484 in revenue (median $39,659), 3.00-3.50% conversion rate (high 5.17%, low 1.28%), $75-100 AOV (high $184, low $47), 53,896 sessions (highest 47,052,121 from kroger.com, median 15,792).
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lesserevil.com competitors

In July 2025, lesser evil.com outperformed its competitors in terms of revenue, with a total of $163,484. Among its competitors, healthysnacksolutions.com came closest with $27,585 in revenue. Lesser evil.com also had the highest number of transactions at 1,694, while the closest competitor was thegoodsmart.com with 288 transactions. In terms of sessions, lesser evil.com had 53,896 sessions, while the closest competitor was healthysnacksolutions.com with 4,596 sessions. The Average Order Value (AOV) for lesser evil.com ranged from $75 to $100, falling behind healthysnacksolutions.com with an AOV of $125 to $150. However, lesser evil.com had a competitive conversion rate of 3.00-3.50%, with the closest competitor being missionnutrition.com and healthysnacksolutions.com at 4.00-4.50%.

healthysnacksolutions.com screenshot
#1 healthysnacksolutions.com
27.6K
Revenue
4.6K
Sessions
4.0-4.5%
Conv. rate
$125-150
AOV
missionnutrition.com screenshot
#2 missionnutrition.com
482.6
Revenue
88
Sessions
4.0-4.5%
Conv. rate
$100-125
AOV
thegoodsmart.com screenshot
#3 thegoodsmart.com
33.8K
Revenue
4.8K
Sessions
5.5-6.0%
Conv. rate
$100-125
AOV
lesserevil.com vs top market performers
lesserevil.com
top retailers
conversion rate vs average order value for lesserevil.com and its competitors
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Revenue share by device at lesserevil.com

In July large majority of sales on lesserevil.com, 65% was finalized on desktop devices, with 35% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In July large majority of sales on lesserevil.com, 65% was finalized on desktop devices, with 35% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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lesserevil.com channels

Identify top traffic channels that drive growth for lesserevil.comand discover how performance of traffic channels has changed over time.

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lesserevil.com Google Ads spend

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lesserevil.com devices

Review lesserevil.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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lesserevil.com top markets

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lesserevil.com country & global rank

Assess the ranking of lesserevil.com among other retailers within its primary country and worldwide.

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