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Jul 2026
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Home/Insights/Retailers/lesserevil.com
TRANSACTION INTELLIGENCE - JUL 2026 GLOBALLY

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353.3K
Revenue
Jul 26
113K
Sessions
Jul 26
3.0-3.5%
Conv. rate
Jul 26
$75-100
AOV
Jul 26
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LesserEvil.com is a website offering a variety of products for health-conscious consumers. Their selection includes snacks, popcorn, and chips made from organic and non-GMO ingredients. Additionally, they aim to provide healthier alternatives without sacrificing taste, focusing on quality, transparency, and sustainable sourcing practices for their offerings.

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lesserevil.com Annual Revenue and Growth

lesserevil.com's annual sales on its online store amounted to $2.2M in 2025, up 10-20% from the previous year. For 2026, revenue is expected to grow by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$2.2M
Annual growth forecast2025/2026
20-50%
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eCommerce Revenue
lesserevil.com revenue by year

lesserevil.com's monthly revenueOVER TIME
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Over the past three months, lesserevil.com revenue has experienced growth of 54%, compared to the preceding three months.

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lesserevil.com revenue growth for last six months
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OVERVIEW
In July 2026, lesserevil.com generated $353,000 in online sales, significantly higher than the average store in the groceries category, which generates around $35,900 monthly. With sessions totaling 113,000, lesserevil.com far exceeds the average store in the groceries category's 13,000 sessions. Its conversion rate of 3.00-3.50% falls within the category's typical range of 1.36% to 5.3%. Additionally, lesserevil.com's average order value (AOV) of $75-100 is also within the typical range for the groceries category, which spans from $51 to $186.
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lesserevil.com competitors

The competitive set includes lesserevil.com, healthysnacksolutions.com, missionnutrition.com, and thegoodsmart.com. As of July 2026, lesserevil.com leads significantly in revenue, generating $353,000 compared to healthysnacksolutions.com at $30,100, marking a difference of $322,900. In transactions, lesserevil.com also outperforms its competitors with 3,552, surpassing healthysnacksolutions.com by 3,342. The traffic to lesserevil.com is robust, attracting 113,000 sessions, outpacing healthysnacksolutions.com by 108,000. While healthysnacksolutions.com has a higher average order value (AOV) at $125-150 and a conversion rate between 4.50-5.00%, lesserevil.com maintains a competitive conversion rate of 3.00-3.50%. The other competitors, missionnutrition.com and thegoodsmart.com, trail significantly in revenue and transactions, further solidifying lesserevil.com’s leading position in this competitive landscape.

healthysnacksolutions.com screenshot
#1 healthysnacksolutions.com
30.1K
Revenue
4.5K
Sessions
4.5-5.0%
Conv. rate
$125-150
AOV
missionnutrition.com screenshot
#2 missionnutrition.com
3.9K
Revenue
736
Sessions
4.5-5.0%
Conv. rate
$100-125
AOV
thegoodsmart.com screenshot
#3 thegoodsmart.com
11.5K
Revenue
1.5K
Sessions
6.0-6.5%
Conv. rate
$125-150
AOV
lesserevil.com vs top market performers
lesserevil.com
top retailers
conversion rate vs average order value for lesserevil.com and its competitors
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Industries lesserevil.com operates in

lesserevil.com is tracked across 2 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

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lesserevil.com channels

Identify top traffic channels that drive growth for lesserevil.comand discover how performance of traffic channels has changed over time.

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lesserevil.com Google Ads spend

Evaluate lesserevil.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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lesserevil.com devices

Review lesserevil.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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lesserevil.com top markets

Explore lesserevil.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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lesserevil.com country & global rank

Assess the ranking of lesserevil.com among other retailers within its primary country and worldwide.

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