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Jul 2025
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TRANSACTION INTELLIGENCE - JUL 2025 GLOBALLY

Favicon for letu.ruletu.ru

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5.1M
Revenue
6M
Sessions
1.5-2.0%
Conv. rate
$50-75
AOV
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Letu.ru is a website offering a range of products, including cosmetics, perfumes, and personal care items. The platform allows users to explore various brands and purchase their desired products conveniently online. Additionally, the website provides customers with product details and reviews to aid in making informed choices.

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letu.ru's revenueOVER TIME
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Over the past three months, letu.ru revenue has experienced decline of 28%, compared to the preceding three months.

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letu.ru revenue decline for last six months
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OVERVIEW
In July 2025, letu.ru in the BEAUTY AND COSMETICS industry had a revenue of $5,113,708 with a median of $48,182, conversion rate of 1.50-2.00%, AOV of $50-75, and 5,975,789 sessions. The largest online store was themancompany.com with $113,233,299 in revenue, the highest conversion rate was 4.31%, the highest AOV was $211, and the highest number of sessions was 41,064,568 from sephora.com, while the median sessions were 20,909.
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letu.ru competitors

In July 2025, letu.ru reported revenue of $5,113,708 from 99,909 transactions and 5,975,789 sessions, with an average order value (AOV) of $50-75 and a conversion rate of 1.50-2.00%. Comparing this to its competitors, iledebeaute.ru generated $1,688,130 revenue from 12,138 transactions and 776,502 sessions, with an AOV of $125-150 and a similar conversion rate. sbermegamarket.ru had revenue of $509,071 from 5,461 transactions and 275,784 sessions, with an AOV of $75-100 and a comparable conversion rate. However, eva.ua outperformed all with revenue of $22,443,806 from 288,109 transactions and 5,577,682 sessions, with an AOV of $75-100 and a high conversion rate of 5.00-5.50%. Overall, letu.ru holds its own in terms of revenue and transactions compared to its competitors but could work on increasing its conversion rate to compete with eva.ua.

iledebeaute.ru screenshot
#1 iledebeaute.ru
1.7M
Revenue
776.5K
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
sbermegamarket.ru screenshot
#2 sbermegamarket.ru
509.1K
Revenue
275.8K
Sessions
1.5-2.0%
Conv. rate
$75-100
AOV
eva.ua screenshot
#3 eva.ua
22.4M
Revenue
5.6M
Sessions
5.0-5.5%
Conv. rate
$75-100
AOV
letu.ru vs top market performers
letu.ru
top retailers
conversion rate vs average order value for letu.ru and its competitors
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Revenue share by device at letu.ru

In July large majority of sales on letu.ru, 52% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 48% of sales coming from desktop devices.

In July large majority of sales on letu.ru, 52% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 48% of sales coming from desktop devices.
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letu.ru channels

Identify top traffic channels that drive growth for letu.ruand discover how performance of traffic channels has changed over time.

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letu.ru Google Ads spend

Evaluate letu.ru's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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letu.ru devices

Review letu.ru's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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letu.ru top markets

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letu.ru country & global rank

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