lifetouch.com
Lifetouch is the largest and most trusted family and school photography company in the country. We believe that every picture tells a story and that life is about making memories and sharing them with others.
GRIPS CUSTOMERS & RESEARCH PARTNERS
lifetouch.com Annual Revenue and Growth
lifetouch.com's annual sales on its online store amounted to $262.3M in 2025, up 20-50% from the previous year. For 2026, revenue is expected to grow by 5-10%. The trend is expected to moderate.
lifetouch.com's monthly revenueOVER TIME
Over the past three months, lifetouch.com revenue has experienced decline of 6.8%, compared to the preceding three months.
lifetouch.com competitors
In April 2026, lifetouch.com generated $23,038,039 in revenue from 146,430 transactions across 3,435,708 sessions, achieving a conversion rate of 4.00-4.50%. This positions it as a strong player in the market, particularly with an average order value (AOV) ranging from $150 to $175. In comparison, jostens.com outperformed lifetouch.com with revenue of $32,166,547 from 104,773 transactions over 3,442,084 sessions, translating to a lower conversion rate of 3.00-3.50%. Despite its higher revenue and AOV of $300 to $325, jostens.com secured fewer transactions. lifetouch.com’s more favorable conversion rate indicates stronger performance in converting visitors into buyers, showcasing its competitive edge despite lower overall revenue.
Revenue share by device at lifetouch.com
In April large majority of sales on lifetouch.com, 62% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 38% of sales coming from desktop devices.
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lifetouch.com channels
Identify top traffic channels that drive growth for lifetouch.comand discover how performance of traffic channels has changed over time.
lifetouch.com Google Ads spend
Evaluate lifetouch.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
lifetouch.com devices
Review lifetouch.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
