lionel.com
Lionel.com is a website that focuses on selling model trains and accessories. The platform offers a wide range of train sets, tracks, engines, and various train-related products. Customers can explore an extensive catalog of model trains across different themes and scales, expanding their collections or indulging in the world of miniature railroads.
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lionel.com's revenueOVER TIME
Over the past three months, lionel.com revenue has experienced decline of 49%, compared to the preceding three months.
lionel.com competitors
In May 2025, lionel.com outperformed its competitors in terms of revenue, with a total of $229,489. lionelstore.com had the lowest revenue at $39,403, while trainworld.com led the pack with $692,893. In transactions, lionel.com had 466, with tandkhobby.com having the fewest at 74, and trainworld.com the most at 3,490. In sessions, lionel.com recorded 100,293, while tandkhobby.com had the lowest at 4,351, and trainworld.com the highest at 287,783. lionel.com's Average Order Value (AOV) ranged from $475 to $500, while tandkhobby.com had the lowest at $100-$125, and modeltrainstuff.com had the highest at $200-$225. Conversion rates for lionel.com were between 0.00-0.50, with tandkhobby.com having the highest at 1.50-2.00, and trainworld.com the lowest at 1.00-1.50.
Revenue share by device at lionel.com
In May large majority of sales on lionel.com, 74% was finalized on desktop devices, with 26% of sales coming from mobile devices.
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lionel.com channels
Identify top traffic channels that drive growth for lionel.comand discover how performance of traffic channels has changed over time.
lionel.com Google Ads spend
Evaluate lionel.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
lionel.com devices
Review lionel.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
