lionel.com
Lionel.com is a website that focuses on selling model trains and accessories. The platform offers a wide range of train sets, tracks, engines, and various train-related products. Customers can explore an extensive catalog of model trains across different themes and scales, expanding their collections or indulging in the world of miniature railroads.
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lionel.com Annual Revenue and Growth
lionel.com's annual sales on its online store amounted to $4.4M in 2025, down 10-20% from the previous year. For 2026, revenue is expected to grow by 20-50%. This suggests a turnaround from last year's decline.
lionel.com's monthly revenueOVER TIME
Over the past three months, lionel.com revenue has experienced growth of 3.2%, compared to the preceding three months.
lionel.com competitors
lionel.com significantly surpasses lionelstore.com in revenue, generating $321,000 compared to $48,800. In September 2026, lionel.com achieved 683 transactions from 160,000 sessions, while lionelstore.com recorded 287 transactions from 49,800 sessions. Although lionel.com maintains a higher average order value (AOV) range of $450-475, it has a conversion rate of 0.00-0.50%, which trails lionelstore.com's conversion rate of 0.50-1.00%. However, both stores are outperformed by trainworld.com, which leads with a remarkable $671,000 in revenue and 3,730 transactions across 246,000 sessions. Overall, lionel.com ranks 2 of 6 in revenue, transactions, and sessions, illustrating its strong position amidst competitive pressures.
Revenue share by device at lionel.com
In September large majority of sales on lionel.com, 80% was finalized on desktop devices, with 20% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
Industries lionel.com operates in
lionel.com is tracked across 1 e-commerce industry. Explore market size, leading retailers and benchmarks for each.
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lionel.com channels
Identify top traffic channels that drive growth for lionel.comand discover how performance of traffic channels has changed over time.
lionel.com Google Ads spend
Evaluate lionel.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
lionel.com devices
Review lionel.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
