Instant e-commerce analysis - revenue, conv. rate, AOV with Grips browser extension

Grips browser extension

Grips
Aug 2025
All countries
Home/Insights/Retailers/mackenzie-childs.com
TRANSACTION INTELLIGENCE - AUG 2025 GLOBALLY

Favicon for mackenzie-childs.commackenzie-childs.com

Start benchmarking for free
Sign in with GoogleSign up with Google
2.1M
Revenue
Aug 25
571.7K
Sessions
Aug 25
2.0-2.5%
Conv. rate
Aug 25
$150-175
AOV
Aug 25
Loading...
  • Main country of store: UNITED STATES
  • Website category: HOME AND GARDEN

Mackenzie-childs.com is an online retail platform offering a wide range of home decor and lifestyle products. The website showcases various items, including ceramics, furniture, tableware, and accessories, with a unique handmade and artistic aesthetic. The brand boasts a vibrant color palette, intricate patterns, and whimsical designs to create a charming and distinctive style.

Loading...

GRIPS CUSTOMERS & RESEARCH PARTNERS

Sally Beauty logoAssembly logoWalmart logoSimpleTire logoNorthwestern University logoColumbia University logo

mackenzie-childs.com Annual Revenue and Growth

mackenzie-childs.com's annual sales on its online store amounted to $31.4M in 2024, up 50%+ from the previous year. For 2025, revenue is expected to decline by 5-10%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$31.4M
Annual growth forecast2024/2025
<0%
Benchmark against your competitors for free
Continue with GoogleSign up with Google
eCommerce Revenue
mackenzie-childs.com revenue by year

mackenzie-childs.com's monthly revenueOVER TIME
View real-time data

Over the past three months, mackenzie-childs.com revenue has experienced growth of 27%, compared to the preceding three months.

View real-time data
mackenzie-childs.com revenue growth for last six months
Benchmark against your competitors for free
Continue with GoogleSign up with Google
OVERVIEW
In August 2025, mackenzie-childs.com in the home_and_garden industry had online sales revenue of $2,112,843, with a conversion rate of 2.00-2.50% and an average order value (AOV) of $150-175. This is higher than the median revenue of $117,963, but lower than the highest AOV of $672 in the category. The website received 571,683 sessions, which is significantly lower than the top store's 175,975,033 sessions from homedepot.com, but higher than the median of 36,030 sessions in the home_and_garden category.
Read more

mackenzie-childs.com competitors

In August 2025, mackenzie-childs.com generated a revenue of $2,112,843 from 12,260 transactions with 571,683 sessions. The average order value (AOV) ranged from $150-175, and the conversion rate was between 2.00-2.50%. Compared to its competitors, mackenzie-childs.com falls behind in revenue and sessions but maintains a competitive AOV and conversion rate. For example, biggsltd.com generated $22,476 from 89 transactions and 9,148 sessions with a higher AOV of $250-275 but a lower conversion rate of 0.50-1.00%. smythjewelers.com outperformed mackenzie-childs.com with $49,143 in revenue from 104 transactions and 19,028 sessions, boasting a higher AOV of $450-475 but a similar conversion rate. ampersandshops.com had lower revenue than mackenzie-childs.com at $10,784 but with a higher conversion rate of 2.50-3.00%, while horchow.com led the pack with $992,903 in revenue from 2,302 transactions and 183,914 sessions, with a higher AOV of $425-450 but a comparable conversion rate.

biggsltd.com screenshot
#1 biggsltd.com
22.5K
Revenue
9.1K
Sessions
0.5-1.0%
Conv. rate
$250-275
AOV
smythjewelers.com screenshot
#2 smythjewelers.com
49.1K
Revenue
19K
Sessions
0.5-1.0%
Conv. rate
$400-500
AOV
ampersandshops.com screenshot
#3 ampersandshops.com
10.8K
Revenue
2.2K
Sessions
2.5-3.0%
Conv. rate
$175-200
AOV
horchow.com screenshot
#4 horchow.com
992.9K
Revenue
183.9K
Sessions
1.0-1.5%
Conv. rate
$400-500
AOV
borsheims.com screenshot
#5 borsheims.com
155.3K
Revenue
82.3K
Sessions
0.0-0.5%
Conv. rate
$600-700
AOV
mackenzie-childs.com vs top market performers
mackenzie-childs.com
top retailers
conversion rate vs average order value for mackenzie-childs.com and its competitors
Benchmark against your competitors for free
Continue with GoogleSign up with Google

Revenue share by device at mackenzie-childs.com

In August large majority of sales on mackenzie-childs.com, 63% was finalized on desktop devices, with 37% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In August large majority of sales on mackenzie-childs.com, 63% was finalized on desktop devices, with 37% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
Review the entire assortment of this retailer and thousands of others in the Grips app
Sign in with GoogleSign up with Google
brands overtime comparison

Gain even more insights with the Grips app

mackenzie-childs.com channels

Identify top traffic channels that drive growth for mackenzie-childs.comand discover how performance of traffic channels has changed over time.

Sign in with GoogleSign up with Google

mackenzie-childs.com Google Ads spend

Evaluate mackenzie-childs.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

Sign in with GoogleSign up with Google

mackenzie-childs.com devices

Review mackenzie-childs.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

Sign in with GoogleSign up with Google

mackenzie-childs.com top markets

Explore mackenzie-childs.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

Sign in with GoogleSign up with Google

mackenzie-childs.com country & global rank

Assess the ranking of mackenzie-childs.com among other retailers within its primary country and worldwide.

Sign in with GoogleSign up with Google
Understand how your competitors drive sales.
Drive growth and optimize key metrics with our e-commerce intelligence platform
Grips Platform Dashboard