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Sep 2025
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Home/Insights/Retailers/makeuperaser.com
TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

Favicon for makeuperaser.commakeuperaser.com

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47.6K
Revenue
Sep 25
23.8K
Sessions
Sep 25
2.5-3.0%
Conv. rate
Sep 25
$75-100
AOV
Sep 25
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Makeuperaser.com is an online platform that sells makeup removal products. They offer a range of innovative tools, including makeup remover cloths, pads, and cleansing mitts. The website provides customers with an easy shopping experience and comprehensive product information to facilitate makeup removal for individuals seeking effective solutions without using harsh chemicals.

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makeuperaser.com Annual Revenue and Growth

makeuperaser.com's annual sales on its online store amounted to $1.2M in 2024, down 20-50% from the previous year. For 2025, revenue is expected to decline by 20-50%. The trend is expected to moderate.

Annual Revenue (GMV)2024
$1.2M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
makeuperaser.com revenue by year

makeuperaser.com's monthly revenueOVER TIME
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Over the past three months, makeuperaser.com revenue has experienced decline of 45%, compared to the preceding three months.

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makeuperaser.com revenue decline for last six months
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OVERVIEW
In September 2025, makeuperaser.com achieved online sales of $47,553, exceeding the BEAUTY AND COSMETICS median of $40,540, with a conversion rate of 2.50-3.00%, below the industry's high of 4.54%. The average order value (AOV) ranged from $75-100, lower than the top AOV of $203 in the sector, while the site recorded 23,780 sessions, surpassing the median of 18,928 but significantly lower than the leader, sephora.com, which had 45,764,193 sessions. Overall, makeuperaser.com demonstrates strong performance within its industry, although there is room for improvement in conversion rates and AOV.
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makeuperaser.com competitors

In September 2025, when comparing makeuperaser.com to its competitor winkbrowbar.com, makeuperaser.com stands out with significantly higher revenue of $47,553 compared to $11,314 for winkbrowbar.com. makeuperaser.com also has more transactions at 615 versus 121 for winkbrowbar.com. In terms of sessions, makeuperaser.com had 23,780 compared to 3,386 for winkbrowbar.com. However, winkbrowbar.com has a higher conversion rate of 3.50-4.00% compared to makeuperaser.com's 2.50-3.00%. Both websites have a similar Average Order Value (AOV) of $75-100. Overall, makeuperaser.com demonstrates strong performance in terms of revenue and transactions, while winkbrowbar.com excels in conversion rate.

winkbrowbar.com screenshot
#1 winkbrowbar.com
11.3K
Revenue
3.4K
Sessions
3.5-4.0%
Conv. rate
$75-100
AOV
CLOSEST COMPETITORSby revenue
TOP MARKET PERFORMERSby revenue
makeuperaser.com vs top market performers
makeuperaser.com
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conversion rate vs average order value for makeuperaser.com and its competitors
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Revenue share by device at makeuperaser.com

In September large majority of sales on makeuperaser.com, 66% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 34% of sales coming from desktop devices.

In September large majority of sales on makeuperaser.com, 66% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 34% of sales coming from desktop devices.
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makeuperaser.com channels

Identify top traffic channels that drive growth for makeuperaser.comand discover how performance of traffic channels has changed over time.

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makeuperaser.com Google Ads spend

Evaluate makeuperaser.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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makeuperaser.com devices

Review makeuperaser.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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makeuperaser.com top markets

Explore makeuperaser.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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makeuperaser.com country & global rank

Assess the ranking of makeuperaser.com among other retailers within its primary country and worldwide.

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