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Jan 2026
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Home/Insights/Retailers/makeuperaser.com
TRANSACTION INTELLIGENCE - JAN 2026 GLOBALLY

Favicon for makeuperaser.commakeuperaser.com

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25.3K
Revenue
Jan 26
31.3K
Sessions
Jan 26
1.0-1.5%
Conv. rate
Jan 26
$50-75
AOV
Jan 26
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Makeuperaser.com is an online platform that sells makeup removal products. They offer a range of innovative tools, including makeup remover cloths, pads, and cleansing mitts. The website provides customers with an easy shopping experience and comprehensive product information to facilitate makeup removal for individuals seeking effective solutions without using harsh chemicals.

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makeuperaser.com Annual Revenue and Growth

makeuperaser.com's annual sales on its online store amounted to $846.8K in 2025, down 20-50% from the previous year. For 2026, revenue is expected to decline by 50%+. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$846.8K
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
makeuperaser.com revenue by year

makeuperaser.com's monthly revenueOVER TIME
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Over the past three months, makeuperaser.com revenue has experienced growth of 22%, compared to the preceding three months.

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makeuperaser.com revenue growth for last six months
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OVERVIEW
In January 2026, makeuperaser.com generated $25,334 in revenue with an online conversion rate of 1.00-1.50%, lower than the BEAUTY AND COSMETICS median of $51,477 and a high of 4.7%. The Average Order Value (AOV) ranged from $50 to $75, significantly below the sector's high of $194. With 31,276 sessions, makeuperaser.com outperformed the median of 22,631 but lagged far behind ulta.com, the industry's largest, with 47,691,438 sessions. Overall, these metrics highlight makeuperaser.com's room for growth in a competitive market dominated by high performers.
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makeuperaser.com competitors

In January 2026, makeuperaser.com outperformed its competitor winkbrowbar.com in terms of revenue, with $25,334 compared to $11,557. makeuperaser.com also had a higher number of transactions with 340, compared to winkbrowbar.com's 123. Additionally, makeuperaser.com had significantly more sessions with 31,276, while winkbrowbar.com only had 3,327 sessions. Despite makeuperaser.com having a lower average order value (AOV) range of $50-75, its conversion rate of 1.00-1.50% was still competitive with winkbrowbar.com's higher AOV range of $75-100 and conversion rate of 3.50-4.00%. Overall, makeuperaser.com demonstrated stronger performance in revenue generation and customer engagement metrics when compared to winkbrowbar.com.

winkbrowbar.com screenshot
#1 winkbrowbar.com
11.6K
Revenue
3.3K
Sessions
3.5-4.0%
Conv. rate
$75-100
AOV
CLOSEST COMPETITORSby revenue
TOP MARKET PERFORMERSby revenue
makeuperaser.com vs top market performers
makeuperaser.com
top retailers
conversion rate vs average order value for makeuperaser.com and its competitors
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Revenue share by device at makeuperaser.com

In January large majority of sales on makeuperaser.com, 66% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 34% of sales coming from desktop devices.

In January large majority of sales on makeuperaser.com, 66% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 34% of sales coming from desktop devices.
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makeuperaser.com channels

Identify top traffic channels that drive growth for makeuperaser.comand discover how performance of traffic channels has changed over time.

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makeuperaser.com Google Ads spend

Evaluate makeuperaser.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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makeuperaser.com devices

Review makeuperaser.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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makeuperaser.com top markets

Explore makeuperaser.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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makeuperaser.com country & global rank

Assess the ranking of makeuperaser.com among other retailers within its primary country and worldwide.

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