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Jun 2025
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Home/Insights/Retailers/makeupmania.com
TRANSACTION INTELLIGENCE - JUN 2025 GLOBALLY

Favicon for makeupmania.commakeupmania.com

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6.2K
Revenue
5.1K
Sessions
2.5-3.0%
Conv. rate
$25-50
AOV
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Makeupmania.com is a website that offers a wide range of makeup products. They sell cosmetics such as foundations, eyeshadows, lipsticks, and more. Customers can browse and purchase various brands, shades, and formulas, catering to their individual preferences. The website also provides tools like brushes and applicators to assist with makeup application.

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makeupmania.com's revenueOVER TIME
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Over the past three months, makeupmania.com revenue has experienced decline of 24%, compared to the preceding three months.

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makeupmania.com revenue decline for last six months
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OVERVIEW
In June 2025, makeupmania.com in the BEAUTY AND COSMETICS industry had a revenue of $6,201, a conversion rate of 2.50-3.00%, and an AOV of $25-50. The highest conversion rate in the industry was 4.4%, while the lowest was 1.06%. The highest AOV was $209, and the lowest was $50. The website had 5,051 sessions, with the highest being 36,910,068 from sephora.com, and the median for the industry being 19,241. ulta.com led in revenue with $86,039,297, while the median revenue was $43,095.
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makeupmania.com competitors

In June 2025, makeupmania.com reported a revenue of $6,201 from 150 transactions with 5,051 sessions, boasting an average order value (AOV) of $25-50 and a conversion rate of 2.50-3.00%. In comparison to its competitors, frendsbeauty.com leads the pack with a revenue of $70,163 from 520 transactions and 25,622 sessions, with an AOV of $125-150 and a conversion rate of 2.00-2.50%. stagemakeuponline.com follows with $22,401 in revenue from 259 transactions and 15,035 sessions, featuring an AOV of $75-100 and a conversion rate of 1.50-2.00%. embellishfx.com generated $29,701 in revenue from 421 transactions and 12,360 sessions, offering an AOV of $50-75 and a conversion rate of 3.00-3.50%. norcostco.com achieved a revenue of $161,957 from 458 transactions and 13,869 sessions, showcasing an AOV of $350-375 and a conversion rate of 3.00-3.50%. Finally, camerareadycosmetics.com recorded $59,040 in revenue from 792 transactions and 87,924 sessions, with an AOV of $50-75 and a conversion rate of 0.50-1.00%.

stagemakeuponline.com screenshot
#1 stagemakeuponline.com
22.4K
Revenue
15K
Sessions
1.5-2.0%
Conv. rate
$75-100
AOV
embellishfx.com screenshot
#2 embellishfx.com
29.7K
Revenue
12.4K
Sessions
3.0-3.5%
Conv. rate
$50-75
AOV
norcostco.com screenshot
#3 norcostco.com
162K
Revenue
13.9K
Sessions
3.0-3.5%
Conv. rate
$350-375
AOV
camerareadycosmetics.com screenshot
#4 camerareadycosmetics.com
59K
Revenue
87.9K
Sessions
0.5-1.0%
Conv. rate
$50-75
AOV
frendsbeauty.com screenshot
#5 frendsbeauty.com
70.2K
Revenue
25.6K
Sessions
2.0-2.5%
Conv. rate
$125-150
AOV
makeupmania.com vs top market performers
makeupmania.com
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conversion rate vs average order value for makeupmania.com and its competitors
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Revenue share by device at makeupmania.com

In June large majority of sales on makeupmania.com, 53% was finalized on desktop devices, with 47% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In June large majority of sales on makeupmania.com, 53% was finalized on desktop devices, with 47% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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brands overtime comparison

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makeupmania.com channels

Identify top traffic channels that drive growth for makeupmania.comand discover how performance of traffic channels has changed over time.

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makeupmania.com Google Ads spend

Evaluate makeupmania.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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makeupmania.com devices

Review makeupmania.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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makeupmania.com top markets

Explore makeupmania.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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makeupmania.com country & global rank

Assess the ranking of makeupmania.com among other retailers within its primary country and worldwide.

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