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Sep 2026
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Home/Insights/Retailers/manduka.com
TRANSACTION INTELLIGENCE - SEP 2026 GLOBALLY

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1.2M
Revenue
Sep 26
326.1K
Sessions
Sep 26
1.5-2.0%
Conv. rate
Sep 26
$175-200
AOV
Sep 26
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Manduka.com is an online commerce platform offering various products. They specialize in selling ethically made eco-friendly yoga mats, props, clothing, and accessories. The website provides a user-friendly interface for customers to explore and purchase a wide range of yoga-related items with a focus on sustainability and quality.

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manduka.com Annual Revenue and Growth

manduka.com's annual sales on its online store amounted to $16.1M in 2025, down 10-20% from the previous year. For 2026, revenue is expected to decline by 0-5%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$16.1M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
manduka.com revenue by year

manduka.com's monthly revenueOVER TIME
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Over the past three months, manduka.com revenue has experienced growth of 0.49%, compared to the preceding three months.

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manduka.com revenue growth for last six months
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OVERVIEW
manduka.com generated $1.2 million in revenue from online sales for the month of September 2026, significantly outperforming a typical fashion and apparel store's $63,500 monthly revenue. With 326,000 sessions, manduka.com also exceeds the typical fashion and apparel store's 26,000 sessions. The site boasts a conversion rate of 1.50-2.00%, which falls within the typical range of 0.67% to 3.16% for the category. Additionally, manduka.com's average order value (AOV) of $175-200 is also within the typical range of $79 to $406. These metrics illustrate manduka.com's strong position within the fashion and apparel category.
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manduka.com competitors

manduka.com leads its competitors with a significant revenue of $1.2 million, ranking second among six in this metric as of September 2026. It also achieves 6,300 transactions and 326,000 sessions, which places it consistently in the upper tier of performance, trailing only beyondyoga.com in these categories. Both manduka.com and huggermugger.com share an average order value (AOV) range of $175-200, showcasing a strong product offering. However, manduka.com’s conversion rate of 1.50-2.00% is notably lower than mukhayoga.com’s higher conversion range of 3.00-3.50%, indicating a potential area for improvement in sales efficiency. Despite this, manduka.com outperforms liforme.com and gaiam.com, which both have lower revenues and conversion rates. Overall, while manduka.com excels in revenue, transactions, and sessions, it faces challenges in conversion compared to its most agile competitors.

mukhayoga.com screenshot
#1 mukhayoga.com
34K
Revenue
9.9K
Sessions
3.0-3.5%
Conv. rate
$100-125
AOV
huggermugger.com screenshot
#2 huggermugger.com
131.2K
Revenue
38.5K
Sessions
1.5-2.0%
Conv. rate
$175-200
AOV
liforme.com screenshot
#3 liforme.com
261.1K
Revenue
270.7K
Sessions
0.5-1.0%
Conv. rate
$100-125
AOV
gaiam.com screenshot
#4 gaiam.com
109.2K
Revenue
99.2K
Sessions
0.5-1.0%
Conv. rate
$100-125
AOV
beyondyoga.com screenshot
#5 beyondyoga.com
6M
Revenue
836.8K
Sessions
2.5-3.0%
Conv. rate
$275-300
AOV
manduka.com vs top market performers
manduka.com
top retailers
conversion rate vs average order value for manduka.com and its competitors
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Revenue share by device at manduka.com

In September large majority of sales on manduka.com, 86% was finalized on desktop devices, with 14% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In September large majority of sales on manduka.com, 86% was finalized on desktop devices, with 14% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

Industries manduka.com operates in

manduka.com is tracked across 8 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

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manduka.com channels

Identify top traffic channels that drive growth for manduka.comand discover how performance of traffic channels has changed over time.

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manduka.com Google Ads spend

Evaluate manduka.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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manduka.com devices

Review manduka.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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manduka.com top markets

Explore manduka.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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manduka.com country & global rank

Assess the ranking of manduka.com among other retailers within its primary country and worldwide.

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