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Dec 2025
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Home/Insights/Retailers/masienda.com
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

Favicon for masienda.commasienda.com

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419.3K
Revenue
Dec 25
159K
Sessions
Dec 25
2.0-2.5%
Conv. rate
Dec 25
$100-125
AOV
Dec 25
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Masienda.com is a website that sells a variety of traditional and traceable heirloom corn products. They source their grains directly from farmers in Mexico, using ethical and sustainable practices. The website features a range of corn-based products, such as tortillas, masa, and cornmeal, aiming to preserve Mexican agricultural diversity.

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masienda.com Annual Revenue and Growth

masienda.com's annual sales on its online store amounted to $4.2M in 2024, up 10-20% from the previous year. For 2025, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$4.2M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
masienda.com revenue by year

masienda.com's monthly revenueOVER TIME
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Over the past three months, masienda.com revenue has experienced growth of 38%, compared to the preceding three months.

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masienda.com revenue growth for last six months
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OVERVIEW
In December 2025, masienda.com achieved online sales revenue of $419,304, significantly surpassing the FOOD AND DRINK median of $58,922, while its conversion rate ranged between 2.00-2.50%, compared to the sector high of 6.41%. The average order value (AOV) was $100-125, lower than the top AOV of $182 but above the category's low of $48. With 158,981 sessions, masienda.com outperformed the median of 19,185 but remained far behind kroger.com, the largest store in this sector, which recorded an astonishing 47,270,812 sessions, highlighting the competitive landscape in the online grocery market.
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masienda.com competitors

In December 2025, masienda.com outperformed its competitors in terms of revenue with $419,304, ranking above haydenflourmills.com ($88,721), mexgrocer.com ($71,387), and surfasonline.com ($113,474), but falling short of ranchogordo.com ($711,586) and breadtopia.com ($364,342). masienda.com also had a high number of transactions at 3,828, placing it above mexgrocer.com (813) and surfasonline.com (772), but below ranchogordo.com (12,092) and breadtopia.com (2,411). In terms of conversion rate, masienda.com was on par with mexgrocer.com and ranchogordo.com at 2.00-2.50%, but lower than haydenflourmills.com (4.50-5.00%), surfasonline.com (5.50-6.00%), and ranchogordo.com (4.00-4.50%). Overall, masienda.com's performance in revenue and transactions stood out, but its conversion rate could be improved to match the top competitors.

haydenflourmills.com screenshot
#1 haydenflourmills.com
88.7K
Revenue
24.4K
Sessions
4.5-5.0%
Conv. rate
$50-75
AOV
breadtopia.com screenshot
#2 breadtopia.com
364.3K
Revenue
280.6K
Sessions
0.5-1.0%
Conv. rate
$150-175
AOV
mexgrocer.com screenshot
#3 mexgrocer.com
71.4K
Revenue
63.2K
Sessions
1.0-1.5%
Conv. rate
$75-100
AOV
surfasonline.com screenshot
#4 surfasonline.com
113.5K
Revenue
13.3K
Sessions
5.5-6.0%
Conv. rate
$125-150
AOV
ranchogordo.com screenshot
#5 ranchogordo.com
711.6K
Revenue
281.5K
Sessions
4.0-4.5%
Conv. rate
$50-75
AOV
masienda.com vs top market performers
masienda.com
top retailers
conversion rate vs average order value for masienda.com and its competitors
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Revenue share by device at masienda.com

In December large majority of sales on masienda.com, 55% was finalized on desktop devices, with 45% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In December large majority of sales on masienda.com, 55% was finalized on desktop devices, with 45% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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masienda.com channels

Identify top traffic channels that drive growth for masienda.comand discover how performance of traffic channels has changed over time.

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masienda.com Google Ads spend

Evaluate masienda.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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masienda.com devices

Review masienda.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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masienda.com top markets

Explore masienda.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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masienda.com country & global rank

Assess the ranking of masienda.com among other retailers within its primary country and worldwide.

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