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Dec 2025
All countries
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

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1M
Revenue
Dec 25
153.3K
Sessions
Dec 25
2.0-2.5%
Conv. rate
Dec 25
$275-300
AOV
Dec 25
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Masimo (NASDAQ: MASI) is a global medical technology company that develops and manufactures innovative noninvasive patient monitoring technologies, medical devices, and a wide array of sensors.

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masimo.com's monthly revenueOVER TIME
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Over the past three months, masimo.com revenue has experienced decline of 8.9%, compared to the preceding three months.

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masimo.com revenue decline for last six months
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OVERVIEW
In December 2025, masimo.com, operating in the health sector, generated online sales revenue of $1,009,600, significantly surpassing the industry median of $97,286, though far below walgreens.com’s $134,927,102. With a conversion rate of 2.00-2.50%, masimo performs above the low end (1.43%) but below the high end (5.42%). The Average Order Value (AOV) ranges from $275 to $300, below the health sector’s high of $363 but above its low of $57. Additionally, masimo.com recorded 153,303 sessions, well above the median of 27,706 yet distant from walgreens.com's 74,557,289 sessions.
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masimo.com competitors

In December 2025, masimo.com outperformed its competitors in terms of revenue, with a total of $1,009,600. This was significantly higher than cablesandsensors.com and cmihealth.com, which reported revenues of $295,599 and $296,166 respectively. masimo.com also had the highest number of transactions at 3,668, compared to qardio.com's 344 and medicaldevicedepot.com's 358. In terms of sessions, masimo.com had 153,303, which was notably higher than qardio.com's 36,410 and medicaldevicedepot.com's 24,852. The average order value (AOV) for masimo.com ranged from $275 to $300, similar to cmihealth.com, while cablesandsensors.com had a slightly higher AOV of $300 to $325. masimo.com's conversion rate of 2.00-2.50% was consistent with its competitors in the same range.

cablesandsensors.com screenshot
#1 cablesandsensors.com
295.6K
Revenue
43.7K
Sessions
2.0-2.5%
Conv. rate
$300-325
AOV
cmihealth.com screenshot
#2 cmihealth.com
296.2K
Revenue
42.8K
Sessions
2.0-2.5%
Conv. rate
$275-300
AOV
qardio.com screenshot
#3 qardio.com
54.8K
Revenue
36.4K
Sessions
0.5-1.0%
Conv. rate
$150-175
AOV
medicaldevicedepot.com screenshot
#4 medicaldevicedepot.com
267.1K
Revenue
24.9K
Sessions
1.0-1.5%
Conv. rate
$700-800
AOV
mfimedical.com screenshot
#5 mfimedical.com
407.8K
Revenue
67.8K
Sessions
1.0-1.5%
Conv. rate
$500-600
AOV
masimo.com vs top market performers
masimo.com
top retailers
conversion rate vs average order value for masimo.com and its competitors
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Revenue share by device at masimo.com

In December large majority of sales on masimo.com, 85% was finalized on desktop devices, with 15% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In December large majority of sales on masimo.com, 85% was finalized on desktop devices, with 15% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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brands overtime comparison

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masimo.com channels

Identify top traffic channels that drive growth for masimo.comand discover how performance of traffic channels has changed over time.

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masimo.com Google Ads spend

Evaluate masimo.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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masimo.com devices

Review masimo.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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masimo.com top markets

Explore masimo.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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masimo.com country & global rank

Assess the ranking of masimo.com among other retailers within its primary country and worldwide.

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