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Sep 2025
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Home/Insights/Retailers/masterhorse.de
TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

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199.9K
Revenue
Sep 25
28K
Sessions
Sep 25
6.5-7.0%
Conv. rate
Sep 25
$100-125
AOV
Sep 25
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Masterhorse.de is an online platform connecting customers to a wide range of horse-related products. They offer an extensive variety of equine supplies including feed, grooming tools, horse care products, and riding equipment. The website serves as a convenient hub for equestrians seeking an assortment of essentials and specialized items for their horses well-being.

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masterhorse.de Annual Revenue and Growth

masterhorse.de's annual sales on its online store amounted to $1.9M in 2024, up 0-5% from the previous year. For 2025, revenue is expected to decline by 10-20%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$1.9M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
masterhorse.de revenue by year

masterhorse.de's monthly revenueOVER TIME
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Over the past three months, masterhorse.de revenue has experienced growth of 34%, compared to the preceding three months.

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masterhorse.de revenue growth for last six months
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OVERVIEW
In September 2025, masterhorse.de generated $199,926 in online sales, significantly outperforming the PETS median of $47,884, with a commendable conversion rate of 6.50-7.00%, exceeding the category average of 4.39%. The store's average order value (AOV) ranged between $100-125, notably higher than the lower benchmark of $84 but below the top-tier AOV of $262. With 28,043 sessions, masterhorse.de also surpassed the median of 13,564, though it remains far behind the leading site, smartpakequine.com, which boasts $2,255,518 in sales, highlighting both growth potential and competitive challenges within the market.
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masterhorse.de competitors

When comparing masterhorse.de to its competitors as of September 2025, it is evident that masterhorse.de outperforms in terms of revenue, transactions, and conversion rate. masterhorse.de generated a revenue of 199,926 with 1,882 transactions and a conversion rate of 6.50-7.00%. In contrast, marstall.de had a revenue of 13,055 with 175 transactions and a conversion rate of 3.00-3.50%. equiva.com recorded a revenue of 682,824 with 6,819 transactions and a conversion rate of 2.50-3.00%, while pernaturam.de had a revenue of 64,111 with 1,007 transactions and a conversion rate of 4.00-4.50%. masterhorse.de also had a higher average order value (AOV) in the range of 100-125 compared to marstall.de and pernaturam.de with an AOV of 50-75. masterhorse.de's competitive edge lies in its higher revenue, transactions, and conversion rate, showcasing its strong performance in the equestrian market.

marstall.de screenshot
#1 marstall.de
13.1K
Revenue
5.6K
Sessions
3.0-3.5%
Conv. rate
$50-75
AOV
equiva.com screenshot
#2 equiva.com
682.8K
Revenue
245.4K
Sessions
2.5-3.0%
Conv. rate
$100-125
AOV
pernaturam.de screenshot
#3 pernaturam.de
64.1K
Revenue
23.1K
Sessions
4.0-4.5%
Conv. rate
$50-75
AOV
masterhorse.de vs top market performers
masterhorse.de
top retailers
conversion rate vs average order value for masterhorse.de and its competitors
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Revenue share by device at masterhorse.de

In September large majority of sales on masterhorse.de, 56% was finalized on desktop devices, with 44% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In September large majority of sales on masterhorse.de, 56% was finalized on desktop devices, with 44% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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masterhorse.de channels

Identify top traffic channels that drive growth for masterhorse.deand discover how performance of traffic channels has changed over time.

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masterhorse.de Google Ads spend

Evaluate masterhorse.de's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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masterhorse.de devices

Review masterhorse.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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masterhorse.de top markets

Explore masterhorse.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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masterhorse.de country & global rank

Assess the ranking of masterhorse.de among other retailers within its primary country and worldwide.

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