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Jan 2026
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Home/Insights/Retailers/matethelabel.com
TRANSACTION INTELLIGENCE - JAN 2026 GLOBALLY

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1.2M
Revenue
Jan 26
435.6K
Sessions
Jan 26
2.0-2.5%
Conv. rate
Jan 26
$100-125
AOV
Jan 26
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Matethelabel.com is a website that offers apparel for women. They specialize in sustainable, comfortable and timeless basics. Their product range includes t-shirts, tops, bottoms, dresses, and accessories. They prioritize using eco-friendly materials such as organic cotton and plant-based dyes. Additionally, they focus on fair and ethical manufacturing practices.

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matethelabel.com Annual Revenue and Growth

matethelabel.com's annual sales on its online store amounted to $14.5M in 2025, up 0-5% from the previous year. For 2026, revenue is expected to decline by 10-20%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2025
$14.5M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
matethelabel.com revenue by year

matethelabel.com's monthly revenueOVER TIME
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Over the past three months, matethelabel.com revenue has experienced growth of 62%, compared to the preceding three months.

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matethelabel.com revenue growth for last six months
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OVERVIEW
In January 2026, matethelabel.com generated online sales of $1,205,339, significantly surpassing the FASHION AND APPAREL median of $91,806, with a conversion rate of 2.00-2.50%, just below the category high of 3.1%. The site's average order value (AOV) ranged from $100-125, aligning closely with the low benchmark of $76. matethelabel.com attracted 435,616 sessions, far exceeding the median of 38,909, although still dwarfed by shein.com, the leading online store with $809,875,018 in revenue and 279,580,739 sessions. Overall, these metrics reflect a strong performance in a competitive market.
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matethelabel.com competitors

In January 2026, matethelabel.com generated a revenue of $1,205,339 with 9,863 transactions and 435,616 sessions, boasting an average order value (AOV) of $100-125 and a conversion rate of 2.00-2.50%. Compared to its competitors, matethelabel.com outperformed waxbuffalo.com, which only had a revenue of $9,177 from 110 transactions and 5,340 sessions with a similar conversion rate. mate.bike, on the other hand, had a higher revenue of $105,653 but with fewer transactions and sessions than matethelabel.com, along with a higher AOV of $625-650 and a lower conversion rate. fairindigo.com had a revenue closer to matethelabel.com at $305,059 with a similar AOV and conversion rate. yearofours.com and happyearthapparel.com fell in between, with revenue and metrics varying compared to matethelabel.com.

waxbuffalo.com screenshot
#1 waxbuffalo.com
9.2K
Revenue
5.3K
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
mate.bike screenshot
#2 mate.bike
105.7K
Revenue
17K
Sessions
0.5-1.0%
Conv. rate
$600-700
AOV
fairindigo.com screenshot
#3 fairindigo.com
305.1K
Revenue
115.7K
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
yearofours.com screenshot
#4 yearofours.com
26K
Revenue
14.5K
Sessions
1.0-1.5%
Conv. rate
$125-150
AOV
happyearthapparel.com screenshot
#5 happyearthapparel.com
220.6K
Revenue
131.1K
Sessions
1.0-1.5%
Conv. rate
$100-125
AOV
matethelabel.com vs top market performers
matethelabel.com
top retailers
conversion rate vs average order value for matethelabel.com and its competitors
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Revenue share by device at matethelabel.com

In January large majority of sales on matethelabel.com, 56% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 44% of sales coming from desktop devices.

In January large majority of sales on matethelabel.com, 56% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 44% of sales coming from desktop devices.
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matethelabel.com channels

Identify top traffic channels that drive growth for matethelabel.comand discover how performance of traffic channels has changed over time.

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matethelabel.com Google Ads spend

Evaluate matethelabel.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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matethelabel.com devices

Review matethelabel.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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matethelabel.com top markets

Explore matethelabel.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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matethelabel.com country & global rank

Assess the ranking of matethelabel.com among other retailers within its primary country and worldwide.

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