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Home/Insights/Retailers/matethelabel.com
TRANSACTION INTELLIGENCE - AUG 2026 GLOBALLY

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1.8M
Revenue
Aug 26
485.9K
Sessions
Aug 26
1.5-2.0%
Conv. rate
Aug 26
$175-200
AOV
Aug 26
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Matethelabel.com is a website that offers apparel for women. They specialize in sustainable, comfortable and timeless basics. Their product range includes t-shirts, tops, bottoms, dresses, and accessories. They prioritize using eco-friendly materials such as organic cotton and plant-based dyes. Additionally, they focus on fair and ethical manufacturing practices.

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matethelabel.com Annual Revenue and Growth

matethelabel.com's annual sales on its online store amounted to $14.5M in 2025, up 0-5% from the previous year. For 2026, revenue is expected to grow by 50%+. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$14.5M
Annual growth forecast2025/2026
50%+
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eCommerce Revenue
matethelabel.com revenue by year

matethelabel.com's monthly revenueOVER TIME
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Over the past three months, matethelabel.com revenue has experienced decline of 14%, compared to the preceding three months.

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matethelabel.com revenue decline for last six months
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OVERVIEW
In August 2026, matethelabel.com generated $1.8 million in online sales, significantly higher than an average fashion and apparel store, which sees around $87,900 monthly. The site recorded 486,000 sessions, vastly exceeding the typical 37,200 for the category. With a conversion rate between 1.50-2.00%, matethelabel.com remains within the typical range of 0.65% to 3.1%. Its average order value (AOV) of $175-200 also falls within the category's typical range of $84 to $408.
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matethelabel.com competitors

matethelabel.com trails its competitors in average order value (AOV), with a range of $175-200. However, in August 2026, it leads in revenue at $1.8 million, surpassing waxbuffalo.com's $12,600, mate.bike's $47,500, fairindigo.com’s $363,000, happyearthapparel.com’s $199,000, and backbeat.co's $2,183. Additionally, matethelabel.com outperforms in transactions, achieving 9,293, and sessions with 486,000, both higher than any competitor. In terms of conversion rates, it matches waxbuffalo.com and happyearthapparel.com, ranging from 1.50% to 2.00%. Overall, while matethelabel.com faces challenges with AOV, its performance in revenue, transactions, and sessions sets it apart in the competitive landscape.

waxbuffalo.com screenshot
#1 waxbuffalo.com
12.6K
Revenue
8.2K
Sessions
1.5-2.0%
Conv. rate
$75-100
AOV
mate.bike screenshot
#2 mate.bike
47.5K
Revenue
6.4K
Sessions
1.0-1.5%
Conv. rate
$700-800
AOV
fairindigo.com screenshot
#3 fairindigo.com
363.4K
Revenue
156.7K
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
happyearthapparel.com screenshot
#4 happyearthapparel.com
198.8K
Revenue
89.4K
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
backbeat.co screenshot
#5 backbeat.co
2.2K
Revenue
683.6
Sessions
2.0-2.5%
Conv. rate
$125-150
AOV
matethelabel.com vs top market performers
matethelabel.com
top retailers
conversion rate vs average order value for matethelabel.com and its competitors
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Revenue share by device at matethelabel.com

In August large majority of sales on matethelabel.com, 56% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 44% of sales coming from desktop devices.

In August large majority of sales on matethelabel.com, 56% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 44% of sales coming from desktop devices.

Industries matethelabel.com operates in

matethelabel.com is tracked across 1 e-commerce industry. Explore market size, leading retailers and benchmarks for each.

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matethelabel.com channels

Identify top traffic channels that drive growth for matethelabel.comand discover how performance of traffic channels has changed over time.

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matethelabel.com Google Ads spend

Evaluate matethelabel.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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matethelabel.com devices

Review matethelabel.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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matethelabel.com top markets

Explore matethelabel.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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matethelabel.com country & global rank

Assess the ranking of matethelabel.com among other retailers within its primary country and worldwide.

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