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Jul 2025

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Home/Insights/Retailers/maxpedition.com

TRANSACTION INTELLIGENCE - JUL 2025 GLOBALLY

maxpedition.com

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191.1K

Revenue

120.1K

Sessions

0.5-1.0%

Conv. rate

$150-175

AOV

Main country of store: UNITED STATES
Website category: E COMMERCE AND SHOPPING
D2C

Maxpedition.com is a website that offers a diverse range of products primarily focused on durable and functional everyday carry gear. They provide a variety of backpacks, bags, pouches, and accessories designed to withstand extreme conditions. Their items cater to outdoor enthusiasts, military personnel, first responders, and individuals seeking reliable, high-quality gear.

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maxpedition.com's revenueOVER TIME
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Over the past three months, maxpedition.com revenue has experienced decline of 12%, compared to the preceding three months.

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maxpedition.com revenue decline for last six months

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Top products on maxpedition.comby revenue

#1 Falcon-III Backpack 35L (Buy 1 Get 1 Free. Mix and Match in Multiples of 2. All Sales Final.)

$230

Price

$52K

Revenue

#2 Beefy Pocket Organizer (Buy 1 Get 1 Free Pocket Organizer. Mix and Match in Multiples of 2. All Sales Final.)

$36

Price

$50.9K

Revenue

#3 Doppelduffel Adventure Bag 57L

$213.3

Price

$46.3K

Revenue

#4 Jumbo Versipack (BOGO SALE. ADD MULTIPLES OF 2. FINAL SALE.)

$127.9

Price

Revenue

#5 Mini Pocket Organizer (Buy 1 Get 1 Free Pocket Organizer. Mix and Match in Multiples of 2. All Sales Final.)

$26

Price

Revenue

#6 E.D.C. Pocket Organizer (Buy 1 Get 1 Free Pocket Organizer. Mix and Match in Multiples of 2. All Sales Final.)

$30

Price

Revenue

#7 Falcon-II Backpack 23L (BOGO SALE. ADD MULTIPLES OF 2. FINAL SALE.)

$201

Price

Revenue

#8 Fatty Pocket Organizer (Buy 1 Get 1 Free. Mix and Match in Multiples of 2. All Sales Final.)

$35

Price

Revenue

#9 Tactical Rolling Carry-On Luggage (Buy 1 Get 1 Free. Mix and Match in Multiples of 2. All Sales Final.)

$225.6

Price

Revenue

#10 Gyrfalcon Backpack 36L

$199.2

Price

Revenue

#1 Falcon-III Backpack 35L (Buy 1 Get 1 Free. Mix and Match in Multiples of 2. All Sales Final.)

$230

Price

$52K

Revenue

#2 Beefy Pocket Organizer (Buy 1 Get 1 Free Pocket Organizer. Mix and Match in Multiples of 2. All Sales Final.)

$36

Price

$50.9K

Revenue

#3 Doppelduffel Adventure Bag 57L

$213.3

Price

$46.3K

Revenue

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OVERVIEW

In July 2025, maxpedition.com's revenue for online sales was $191,080 with a conversion rate of 0.50-1.00% and an AOV of $150-175. The store had 120,142 sessions, falling below the median of 93,295 in the E COMMERCE AND SHOPPING category. The largest online store, keurig.com, generated $15,621,240 in revenue. The highest conversion rate in the category was 4.38%, while the lowest was 0.95%. A very high AOV was $299 and a very low AOV was $106. Despite not leading in all metrics, maxpedition.com showed promising performance in the E COMMERCE AND SHOPPING industry.

maxpedition.com competitors

In July 2025, maxpedition.com outperformed its competitors in terms of revenue, with $191,080 generated from 1,106 transactions and 120,142 sessions. The average order value (AOV) for Maxpedition falls within the range of $150-175, with a conversion rate of 0.50-1.00. In comparison, Elite Survival had revenue of $172,133 from 722 transactions and 45,579 sessions, with a higher AOV of $225-250 and conversion rate of 1.50-2.00. Hiding Hilda generated $17,760 from 90 transactions and 3,269 sessions, with an AOV of $175-200 and conversion rate of 2.50-3.00. Tactical Gear Junkie and Flying Circle Gear also lagged behind Maxpedition in terms of revenue, transactions, sessions, AOV, and conversion rate. Maxpedition's strong performance in all these areas showcases its competitiveness in the market.

#1 elitesurvival.com

172.1K

Revenue

45.6K

Sessions

1.5-2.0%

Conv. rate

$225-250

AOV

#2 hidinghilda.com

17.8K

Revenue

3.3K

Sessions

2.5-3.0%

Conv. rate

$175-200

AOV

#3 tacticalgearjunkie.com

77.3K

Revenue

58.9K

Sessions

2.0-2.5%

Conv. rate

$50-75

AOV

#4 flyingcirclegear.com

7.5K

Revenue

4.6K

Sessions

1.0-1.5%

Conv. rate

$125-150

AOV

#5 vanquest.com

51.6K

Revenue

60.3K

Sessions

0.5-1.0%

Conv. rate

$75-100

AOV

maxpedition.com vs top market performers

maxpedition.com

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Revenue share by device at maxpedition.com

In July large majority of sales on maxpedition.com, 70% was finalized on desktop devices, with 30% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

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maxpedition.com channels

Identify top traffic channels that drive growth for maxpedition.comand discover how performance of traffic channels has changed over time.

maxpedition.com Google Ads spend

Evaluate maxpedition.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

maxpedition.com devices

Review maxpedition.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

maxpedition.com top markets

Explore maxpedition.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.