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Sep 2025
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Home/Insights/Retailers/maxpedition.com
TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

Favicon for maxpedition.commaxpedition.com

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161.7K
Revenue
Sep 25
90.1K
Sessions
Sep 25
1.0-1.5%
Conv. rate
Sep 25
$150-175
AOV
Sep 25
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  • Main country of store: UNITED STATES
  • Website category: E COMMERCE AND SHOPPING
  • D2C

Maxpedition.com is a website that offers a diverse range of products primarily focused on durable and functional everyday carry gear. They provide a variety of backpacks, bags, pouches, and accessories designed to withstand extreme conditions. Their items cater to outdoor enthusiasts, military personnel, first responders, and individuals seeking reliable, high-quality gear.

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maxpedition.com Annual Revenue and Growth

maxpedition.com's annual sales on its online store amounted to $4.4M in 2024, down 50%+ from the previous year. For 2025, revenue is expected to decline by 50%+. The trend is expected to moderate.

Annual Revenue (GMV)2024
$4.4M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
maxpedition.com revenue by year

maxpedition.com's monthly revenueOVER TIME
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Over the past three months, maxpedition.com revenue has experienced decline of 13%, compared to the preceding three months.

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maxpedition.com revenue decline for last six months
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Top products on maxpedition.comby revenue

#1 Falcon-III Backpack 35L
$230
Price
$60.5K
Revenue
#2 Doppelduffel Adventure Bag 57L
$225.8
Price
$55.1K
Revenue
#3 Gyrfalcon Backpack 36L
$230.6
Price
$44.5K
Revenue
#4 Falcon-II Backpack 23L (BOGO SALE. ADD MULTIPLES OF 2. FINAL SALE.)
$201
Price
Revenue
#5 Fliegerduffel Adventure Bag 42L (Buy 1 Get 1 Free. Mix and Match in Multiples of 2. All Sales Final.)
$225.3
Price
Revenue
#6 Sitka Gearslinger (Buy 1 Get 1 Free. Mix and Match in Multiples of 2. All Sales Final.)
$166
Price
Revenue
#7 Jumbo Versipack (BOGO SALE. ADD MULTIPLES OF 2. FINAL SALE.)
$128.6
Price
Revenue
#8 Tactical Rolling Carry-On Luggage
$243.9
Price
Revenue
#9 Beefy Pocket Organizer (Buy 1 Get 1 Free. Mix and Match in Multiples of 2. All Sales Final.)
$36
Price
Revenue
#10 E.D.C. Pocket Organizer (Buy 1 Get 1 Free. Mix and Match in Multiples of 2. All Sales Final.)
$30
Price
Revenue
#1 Falcon-III Backpack 35L
$230
Price
$60.5K
Revenue
#2 Doppelduffel Adventure Bag 57L
$225.8
Price
$55.1K
Revenue
#3 Gyrfalcon Backpack 36L
$230.6
Price
$44.5K
Revenue
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OVERVIEW
In September 2025, maxpedition.com, an e-commerce and shopping site, generated $161,732 in online sales, below the industry median of $229,875, with a conversion rate between 1.00-1.50%, slightly higher than the low end of the sector at 0.96%. Its average order value (AOV) ranged from $150-175, which is competitive against the low of $114 but below the high of $320. With 90,055 sessions, maxpedition.com approached the median of 94,854 sessions in the industry, while keurig.com dominated the market with $26,405,092 in revenue and 1,930,201 sessions.
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maxpedition.com competitors

In September 2025, maxpedition.com outperformed its competitors in terms of revenue, transactions, sessions, and average order value (AOV). maxpedition.com generated a revenue of $161,732 with 940 transactions and 90,055 sessions, maintaining an AOV range of $150-175 and a conversion rate of 1.00-1.50%. In comparison, elitesurvival.com had revenue of $133,843, 579 transactions, and 28,273 sessions, with a higher AOV of $225-250 and a conversion rate of 2.00-2.50%. hidinghilda.com, tacticalgearjunkie.com, and flyingcirclegear.com also lagged behind maxpedition.com in terms of revenue, transactions, and sessions. However, each competitor had unique strengths, such as higher AOV for elitesurvival.com and hidinghilda.com, and higher conversion rates for tacticalgearjunkie.com and hidinghilda.com. Overall, maxpedition.com demonstrated strong performance across multiple domains compared to its competitors in the outdoor gear market.

elitesurvival.com screenshot
#1 elitesurvival.com
133.8K
Revenue
28.3K
Sessions
2.0-2.5%
Conv. rate
$225-250
AOV
hidinghilda.com screenshot
#2 hidinghilda.com
23.9K
Revenue
4.3K
Sessions
2.5-3.0%
Conv. rate
$175-200
AOV
tacticalgearjunkie.com screenshot
#3 tacticalgearjunkie.com
107.6K
Revenue
76.3K
Sessions
3.0-3.5%
Conv. rate
$25-50
AOV
flyingcirclegear.com screenshot
#4 flyingcirclegear.com
4K
Revenue
2.8K
Sessions
1.0-1.5%
Conv. rate
$125-150
AOV
vanquest.com screenshot
#5 vanquest.com
26.1K
Revenue
53.7K
Sessions
0.5-1.0%
Conv. rate
$75-100
AOV
maxpedition.com vs top market performers
maxpedition.com
top retailers
conversion rate vs average order value for maxpedition.com and its competitors
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Revenue share by device at maxpedition.com

In September large majority of sales on maxpedition.com, 78% was finalized on desktop devices, with 22% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In September large majority of sales on maxpedition.com, 78% was finalized on desktop devices, with 22% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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maxpedition.com channels

Identify top traffic channels that drive growth for maxpedition.comand discover how performance of traffic channels has changed over time.

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maxpedition.com Google Ads spend

Evaluate maxpedition.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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maxpedition.com devices

Review maxpedition.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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maxpedition.com top markets

Explore maxpedition.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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maxpedition.com country & global rank

Assess the ranking of maxpedition.com among other retailers within its primary country and worldwide.

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