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Nov 2025
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Home/Insights/Retailers/mckaynursery.com
TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

Favicon for mckaynursery.commckaynursery.com

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201.7K
Revenue
Nov 25
36.3K
Sessions
Nov 25
2.0-2.5%
Conv. rate
Nov 25
$250-275
AOV
Nov 25
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  • Main country of store: UNITED STATES
  • Website category: HOME AND GARDEN

McKay Nursery has one of the largest selections of fruit trees, evergreens, shrubs, flowers, & more! Shop at our online plant nursery or locally in Wisconsin.

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mckaynursery.com's monthly revenueOVER TIME
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Over the past three months, mckaynursery.com revenue has experienced decline of 22%, compared to the preceding three months.

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mckaynursery.com revenue decline for last six months
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OVERVIEW
In November 2025, mckaynursery.com generated $201,686 in online sales, surpassing the home_and_garden industry median of $122,040, while its conversion rate of 2.00-2.50% remained below the industry high of 3.53%. With an average order value (AOV) between $250-275, mckaynursery.com performed well against the lower AOV benchmark of $95 but fell short of the high AOV of $672. The site attracted 36,320 sessions, slightly exceeding the median of 32,500, yet significantly behind the leading home_and_garden retailer, homedepot.com, which recorded 171,906,089 sessions.
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mckaynursery.com competitors

In November 2025, mckaynursery.com lagged behind its competitors in terms of revenue, with only $201,686 compared to naturehills.com ($412,217) and greatgardenplants.com ($474,387). The number of transactions on mckaynursery.com was also lower at 742, compared to greatgardenplants.com with 4,649 transactions. However, mckaynursery.com had a higher Average Order Value (AOV) range of $250-275, surpassing its competitors such as greatgardenplants.com with an AOV range of $100-125. In terms of conversion rate, mckaynursery.com fell in the middle of the pack with a range of 2.00-2.50%, while gertens.com had the lowest conversion rate at 0.50-1.00% and greatgardenplants.com had the highest at 2.50-3.00%. Despite some areas of improvement, mckaynursery.com had a competitive performance in the market compared to its rivals.

naturehills.com screenshot
#1 naturehills.com
412.2K
Revenue
107.9K
Sessions
1.5-2.0%
Conv. rate
$200-225
AOV
greatgardenplants.com screenshot
#2 greatgardenplants.com
474.4K
Revenue
183.8K
Sessions
2.5-3.0%
Conv. rate
$100-125
AOV
gertens.com screenshot
#3 gertens.com
142.9K
Revenue
137.2K
Sessions
0.5-1.0%
Conv. rate
$150-175
AOV
fast-growing-trees.com screenshot
#4 fast-growing-trees.com
3.2M
Revenue
2M
Sessions
1.0-1.5%
Conv. rate
$125-150
AOV
thetreecenter.com screenshot
#5 thetreecenter.com
255.4K
Revenue
179.2K
Sessions
1.0-1.5%
Conv. rate
$125-150
AOV
mckaynursery.com vs top market performers
mckaynursery.com
top retailers
conversion rate vs average order value for mckaynursery.com and its competitors
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Revenue share by device at mckaynursery.com

In November large majority of sales on mckaynursery.com, 60% was finalized on desktop devices, with 40% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In November large majority of sales on mckaynursery.com, 60% was finalized on desktop devices, with 40% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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mckaynursery.com channels

Identify top traffic channels that drive growth for mckaynursery.comand discover how performance of traffic channels has changed over time.

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mckaynursery.com Google Ads spend

Evaluate mckaynursery.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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mckaynursery.com devices

Review mckaynursery.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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mckaynursery.com top markets

Explore mckaynursery.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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mckaynursery.com country & global rank

Assess the ranking of mckaynursery.com among other retailers within its primary country and worldwide.

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