Get Your Free 2026 Daily Holiday Revenue Report

2026 Holiday Report

Grips
Dec 2025
All countries
Home/Insights/Retailers/merriammusic.com
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

Favicon for merriammusic.commerriammusic.com

Start benchmarking for free
Sign in with GoogleSign up with Google
897.2K
Revenue
Dec 25
129.1K
Sessions
Dec 25
1.0-1.5%
Conv. rate
Dec 25
$600-700
AOV
Dec 25
Loading...
  • Main country of store: UNITED STATES
  • Website category: E COMMERCE AND SHOPPING

Merriammusic.com provides a range of musical instruments, accessories, and sheet music. It offers a wide selection of products including guitars, pianos, keyboards, percussion instruments, wind instruments, DJ equipment, and various music books. The website provides a convenient platform for customers to purchase music-related items.

Loading...

GRIPS CUSTOMERS & RESEARCH PARTNERS

Sally Beauty logoAssembly logoWalmart logoSimpleTire logoNorthwestern University logoColumbia University logo

merriammusic.com Annual Revenue and Growth

merriammusic.com's annual sales on its online store amounted to $10.4M in 2024, down 10-20% from the previous year. For 2025, revenue is expected to decline by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$10.4M
Annual growth forecast2024/2025
<0%
Benchmark against your competitors for free
Continue with GoogleSign up with Google
eCommerce Revenue
merriammusic.com revenue by year

merriammusic.com's monthly revenueOVER TIME
View real-time data

Over the past three months, merriammusic.com revenue has experienced growth of 113%, compared to the preceding three months.

View real-time data
merriammusic.com revenue growth for last six months
Benchmark against your competitors for free
Continue with GoogleSign up with Google
OVERVIEW
In December 2025, merriammusic.com generated $897,195 in online sales, significantly outperforming the e-commerce industry's median revenue of $110,409. With a conversion rate of 1.00-1.50%, it sits below the industry high of 3.94% but above the low of 0.85%. The average order value (AOV) ranges from $600 to $625, surpassing the industry's high of $338. The site attracted 129,058 sessions, well above the median of 47,805 but dwarfed by boots.com's impressive 49,388,130 sessions, indicating solid performance within a competitive landscape.
Read more

merriammusic.com competitors

When comparing merriammusic.com to its competitors as of December 2025, it is evident that Merriam Music falls behind in terms of revenue. Merriam Music generated $897,195 in revenue from 1,470 transactions and 129,058 sessions with an average order value (AOV) ranging from $600 to $625 and a conversion rate between 1.00% to 1.50%. In comparison, Alamo Music produced $634,860 in revenue from 561 transactions and 83,333 sessions, with an AOV between $1125 to $1150 and a conversion rate of 0.50% to 1.00%. Gear4Music leads the pack with a substantial revenue of $12,087,424 from 53,044 transactions and 3,317,841 sessions, featuring an AOV between $225 to $250 and a high conversion rate of 1.50% to 2.00%. Kraft Music also outperforms Merriam Music with $916,584 in revenue from 1,704 transactions and 165,709 sessions, boasting an AOV of $525 to $550 and a comparable conversion rate of 1.00% to 1.50%.

alamomusic.com screenshot
#1 alamomusic.com
634.9K
Revenue
83.3K
Sessions
0.5-1.0%
Conv. rate
$1100-1200
AOV
gear4music.com screenshot
#2 gear4music.com
12.1M
Revenue
3.3M
Sessions
1.5-2.0%
Conv. rate
$225-250
AOV
kraftmusic.com screenshot
#3 kraftmusic.com
916.6K
Revenue
165.7K
Sessions
1.0-1.5%
Conv. rate
$500-600
AOV
merriammusic.com vs top market performers
merriammusic.com
top retailers
conversion rate vs average order value for merriammusic.com and its competitors
Benchmark against your competitors for free
Continue with GoogleSign up with Google

Revenue share by device at merriammusic.com

In December large majority of sales on merriammusic.com, 88% was finalized on desktop devices, with 12% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In December large majority of sales on merriammusic.com, 88% was finalized on desktop devices, with 12% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
Review the entire assortment of this retailer and thousands of others in the Grips app
Sign in with GoogleSign up with Google
brands overtime comparison

Gain even more insights with the Grips app

merriammusic.com channels

Identify top traffic channels that drive growth for merriammusic.comand discover how performance of traffic channels has changed over time.

Sign in with GoogleSign up with Google

merriammusic.com Google Ads spend

Evaluate merriammusic.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

Sign in with GoogleSign up with Google

merriammusic.com devices

Review merriammusic.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

Sign in with GoogleSign up with Google

merriammusic.com top markets

Explore merriammusic.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

Sign in with GoogleSign up with Google

merriammusic.com country & global rank

Assess the ranking of merriammusic.com among other retailers within its primary country and worldwide.

Sign in with GoogleSign up with Google
Understand how your competitors drive sales.
Drive growth and optimize key metrics with our e-commerce intelligence platform
Grips Platform Dashboard