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Aug 2025
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Home/Insights/Retailers/midtowncomics.com
TRANSACTION INTELLIGENCE - AUG 2025 GLOBALLY

Favicon for midtowncomics.commidtowncomics.com

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1.2M
Revenue
Aug 25
341.7K
Sessions
Aug 25
2.0-2.5%
Conv. rate
Aug 25
$150-175
AOV
Aug 25
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  • Main country of store: UNITED STATES
  • Website category: ANIMATION AND COMICS

Midtowncomics.com is an online platform that specializes in selling a wide range of comic books, graphic novels, action figures, collectibles, and manga. Customers can find popular titles from various publishers, along with exclusive variant covers. The diverse inventory caters to both casual readers and avid collectors.

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midtowncomics.com Annual Revenue and Growth

midtowncomics.com's annual sales on its online store amounted to $23M in 2024, up 5-10% from the previous year. For 2025, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$23M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
midtowncomics.com revenue by year

midtowncomics.com's monthly revenueOVER TIME
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Over the past three months, midtowncomics.com revenue has experienced decline of 11%, compared to the preceding three months.

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midtowncomics.com revenue decline for last six months
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OVERVIEW
midtowncomics.com in the ANIMATION AND COMICS industry had a revenue of $1,199,869, a conversion rate of 2.00-2.50%, an AOV of $150-175, and 341,729 sessions in August 2025, making it the largest online store with high performance metrics compared to the median and extremes in the category.
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midtowncomics.com competitors

In August 2025, midtowncomics.com outperformed its competitors in terms of revenue with $1,199,869, compared to tfaw.com with $49,211, mycomicshop.com with $3,494,103, and comiccity.com with $9,246. midtowncomics.com also had a higher number of transactions at 6,887, surpassing tfaw.com with 275 and comiccity.com with 95, but falling behind mycomicshop.com with 13,303. In sessions, midtowncomics.com had 341,729, which was lower than mycomicshop.com with 1,208,397 but higher than tfaw.com with 20,873 and comiccity.com with 4,096. The average order value (AOV) for midtowncomics.com was in the range of $150-175, whereas tfaw.com's AOV was $175-200, mycomicshop.com's was $250-275, and comiccity.com's was $75-100. midtowncomics.com had a conversion rate of 2.00-2.50%, tying with comiccity.com and outperforming tfaw.com and mycomicshop.com, both with a conversion rate of 1.00-1.50%.

tfaw.com screenshot
#1 tfaw.com
49.2K
Revenue
20.9K
Sessions
1.0-1.5%
Conv. rate
$175-200
AOV
mycomicshop.com screenshot
#2 mycomicshop.com
3.5M
Revenue
1.2M
Sessions
1.0-1.5%
Conv. rate
$250-275
AOV
comiccity.com screenshot
#3 comiccity.com
9.2K
Revenue
4.1K
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
midtowncomics.com vs top market performers
midtowncomics.com
top retailers
conversion rate vs average order value for midtowncomics.com and its competitors
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Revenue share by device at midtowncomics.com

In August large majority of sales on midtowncomics.com, 76% was finalized on desktop devices, with 24% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In August large majority of sales on midtowncomics.com, 76% was finalized on desktop devices, with 24% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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midtowncomics.com channels

Identify top traffic channels that drive growth for midtowncomics.comand discover how performance of traffic channels has changed over time.

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midtowncomics.com Google Ads spend

Evaluate midtowncomics.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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midtowncomics.com devices

Review midtowncomics.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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midtowncomics.com top markets

Explore midtowncomics.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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midtowncomics.com country & global rank

Assess the ranking of midtowncomics.com among other retailers within its primary country and worldwide.

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