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Nov 2025
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Home/Insights/Retailers/midtowncomics.com
TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

Favicon for midtowncomics.commidtowncomics.com

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1.3M
Revenue
Nov 25
300.4K
Sessions
Nov 25
2.0-2.5%
Conv. rate
Nov 25
$150-175
AOV
Nov 25
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  • Main country of store: UNITED STATES
  • Website category: ANIMATION AND COMICS

Midtowncomics.com is an online platform that specializes in selling a wide range of comic books, graphic novels, action figures, collectibles, and manga. Customers can find popular titles from various publishers, along with exclusive variant covers. The diverse inventory caters to both casual readers and avid collectors.

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midtowncomics.com Annual Revenue and Growth

midtowncomics.com's annual sales on its online store amounted to $23M in 2024, up 5-10% from the previous year. For 2025, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$23M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
midtowncomics.com revenue by year

midtowncomics.com's monthly revenueOVER TIME
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Over the past three months, midtowncomics.com revenue has experienced decline of 3.7%, compared to the preceding three months.

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midtowncomics.com revenue decline for last six months
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OVERVIEW
In November 2025, Midtown Comics, the largest online store in the ANIMATION AND COMICS sector, generated impressive revenue of $1,274,185, vastly outperforming the median of $16,268. With sessions totaling 300,395, it significantly eclipses the industry median of 7,256. The store's conversion rate ranges from 2.00% to 2.50%, below the high benchmark of 3.9%, while its average order value (AOV) of $150-$175 approaches the high industry figure of $170, showcasing its strong market presence and consumer engagement despite opportunities for improved conversion performance.
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midtowncomics.com competitors

In November 2025, midtowncomics.com generated a revenue of $1,274,185 from 7,404 transactions with 300,395 sessions, boasting an average order value (AOV) of $150-175 and a conversion rate of 2.00-2.50%. Comparatively, tfaw.com lagged behind with $29,645 in revenue from 145 transactions and 9,137 sessions, with an AOV of $200-225 and a conversion rate of 1.50-2.00%. On the other hand, mycomicshop.com excelled with a revenue of $3,591,005 from 13,607 transactions and 1,048,124 sessions, offering an AOV of $250-275 and a conversion rate of 1.00-1.50%. comiccity.com fell short with only $2,250 in revenue from 21 transactions and 929 sessions, showcasing an AOV of $100-125 and a conversion rate of 2.00-2.50%. Overall, midtowncomics.com performed moderately well compared to its competitors in terms of revenue, transactions, sessions, AOV, and conversion rate.

tfaw.com screenshot
#1 tfaw.com
29.6K
Revenue
9.1K
Sessions
1.5-2.0%
Conv. rate
$200-225
AOV
mycomicshop.com screenshot
#2 mycomicshop.com
3.6M
Revenue
1M
Sessions
1.0-1.5%
Conv. rate
$250-275
AOV
comiccity.com screenshot
#3 comiccity.com
2.3K
Revenue
928.7
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
midtowncomics.com vs top market performers
midtowncomics.com
top retailers
conversion rate vs average order value for midtowncomics.com and its competitors
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Revenue share by device at midtowncomics.com

In November large majority of sales on midtowncomics.com, 76% was finalized on desktop devices, with 24% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In November large majority of sales on midtowncomics.com, 76% was finalized on desktop devices, with 24% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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midtowncomics.com channels

Identify top traffic channels that drive growth for midtowncomics.comand discover how performance of traffic channels has changed over time.

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midtowncomics.com Google Ads spend

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midtowncomics.com devices

Review midtowncomics.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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midtowncomics.com top markets

Explore midtowncomics.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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midtowncomics.com country & global rank

Assess the ranking of midtowncomics.com among other retailers within its primary country and worldwide.

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