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Home/Insights/Retailers/milky-mama.com
TRANSACTION INTELLIGENCE - MAY 2026 GLOBALLY

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1.6M
Revenue
May 26
87.4K
Sessions
May 26
17.5-18.0%
Conv. rate
May 26
$100-125
AOV
May 26
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Milky-mama.com is an online platform that focuses on providing products for lactating mothers. They offer a variety of items aimed at supporting lactation, including cookies, supplements, tea blends, and apparel. The website serves as an information hub, providing resources and an online shop for breastfeeding individuals.

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milky-mama.com Annual Revenue and Growth

milky-mama.com's annual sales on its online store amounted to $11.3M in 2025, up 50%+ from the previous year. For 2026, revenue is expected to grow by 20-50%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$11.3M
Annual growth forecast2025/2026
20-50%
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eCommerce Revenue
milky-mama.com revenue by year

milky-mama.com's monthly revenueOVER TIME
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Over the past three months, milky-mama.com revenue has experienced growth of 46%, compared to the preceding three months.

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milky-mama.com revenue growth for last six months
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OVERVIEW
In May 2026, milky-mama.com generated an impressive revenue of $1,557,833, far exceeding the CHILDCARE median of $39,345, with a robust conversion rate of 17.50-18.00%, significantly higher than the industry average of 4.52%. Their average order value (AOV) ranged between $100-125, while the sector's high AOV is $278. The site recorded 87,353 sessions, surpassing the median of 14,612 in the industry, although still dwarfed by babylist.com’s 16,509,473 sessions, showcasing milky-mama.com’s strong performance in the competitive lifestyle and childcare market.
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milky-mama.com competitors

In May 2026, milky-mama.com outperformed its competitors significantly in revenue, generating $1,557,833 from 15,520 transactions over 87,353 sessions, yielding a conversion rate of 17.50-18.00%. In contrast, miraclemilkookies.com only brought in $168 from 1 transaction during 29 sessions, with a much higher AOV of $225-250 but a conversion rate of 2.00-2.50%. motherlove.com reported revenue of $71,028 from 1,547 transactions across 20,539 sessions, with an AOV of $25-50 and a conversion rate of 7.50-8.00%. legendairymilk.com, with a revenue of $255,221, had 4,498 transactions and 131,267 sessions, resulting in an AOV of $50-75 and a conversion rate of 3.00-3.50%. Overall, milky-mama.com dominates in revenue and conversion efficiency, highlighting its strong market position.

miraclemilkookies.com screenshot
#1 miraclemilkookies.com
168.5
Revenue
29
Sessions
2.0-2.5%
Conv. rate
$225-250
AOV
motherlove.com screenshot
#2 motherlove.com
71K
Revenue
20.5K
Sessions
7.5-8.0%
Conv. rate
$25-50
AOV
legendairymilk.com screenshot
#3 legendairymilk.com
255.2K
Revenue
131.3K
Sessions
3.0-3.5%
Conv. rate
$50-75
AOV
milky-mama.com vs top market performers
milky-mama.com
top retailers
conversion rate vs average order value for milky-mama.com and its competitors
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Revenue share by device at milky-mama.com

In May large majority of sales on milky-mama.com, 80% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 20% of sales coming from desktop devices.

In May large majority of sales on milky-mama.com, 80% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 20% of sales coming from desktop devices.

Industries milky-mama.com operates in

milky-mama.com is tracked across 2 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

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milky-mama.com channels

Identify top traffic channels that drive growth for milky-mama.comand discover how performance of traffic channels has changed over time.

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milky-mama.com Google Ads spend

Evaluate milky-mama.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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milky-mama.com devices

Review milky-mama.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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milky-mama.com top markets

Explore milky-mama.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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milky-mama.com country & global rank

Assess the ranking of milky-mama.com among other retailers within its primary country and worldwide.

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