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Apr 2026
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Home/Insights/Retailers/milky-mama.com
TRANSACTION INTELLIGENCE - APR 2026 GLOBALLY

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611.8K
Revenue
Apr 26
62.2K
Sessions
Apr 26
19.5-20.0%
Conv. rate
Apr 26
$25-50
AOV
Apr 26
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Milky-mama.com is an online platform that focuses on providing products for lactating mothers. They offer a variety of items aimed at supporting lactation, including cookies, supplements, tea blends, and apparel. The website serves as an information hub, providing resources and an online shop for breastfeeding individuals.

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milky-mama.com Annual Revenue and Growth

milky-mama.com's annual sales on its online store amounted to $11.3M in 2025, up 50%+ from the previous year. For 2026, revenue is expected to grow by 20-50%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$11.3M
Annual growth forecast2025/2026
20-50%
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eCommerce Revenue
milky-mama.com revenue by year

milky-mama.com's monthly revenueOVER TIME
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Over the past three months, milky-mama.com revenue has experienced decline of 15%, compared to the preceding three months.

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milky-mama.com revenue decline for last six months
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OVERVIEW
In April 2026, milky-mama.com achieved impressive online sales revenue of $611,786, significantly surpassing the CHILDCARE median of $38,623, while its conversion rate of 19.50-20.00% far exceeded the high industry benchmark of 4.44%. With an average order value (AOV) ranging from $25 to $50, milky-mama.com also showcased strong engagement, attracting 62,173 sessions, well above the median of 18,157, though still a fraction of the leading babylist.com, which recorded 16,933,794 sessions. Overall, milky-mama.com stands out for its remarkable performance in a competitive landscape.
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milky-mama.com competitors

As of April 2026, milky-mama.com outperforms its competitors significantly. With a revenue of $611,786 and 12,338 transactions, its conversion rate stands at an impressive 19.50-20.00%, indicating strong customer engagement. In contrast, motherlove.com generated only $48,077 from 1,026 transactions and a conversion rate of 4.50-5.00%. Meanwhile, legendairymilk.com, while boasting the highest number of sessions at 113,362, only achieved $126,084 in revenue with 4,195 transactions and a conversion rate of 3.50-4.00%. Despite a higher session count, legendairymilk.com fails to convert as effectively as milky-mama.com. Overall, milky-mama.com not only leads in revenue but also showcases superior performance in conversion efficiency compared to its rivals, establishing itself as a dominant player in the market.

motherlove.com screenshot
#1 motherlove.com
48.1K
Revenue
20.6K
Sessions
4.5-5.0%
Conv. rate
$25-50
AOV
legendairymilk.com screenshot
#2 legendairymilk.com
126.1K
Revenue
113.4K
Sessions
3.5-4.0%
Conv. rate
$25-50
AOV
milky-mama.com vs top market performers
milky-mama.com
top retailers
conversion rate vs average order value for milky-mama.com and its competitors
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Revenue share by device at milky-mama.com

In April large majority of sales on milky-mama.com, 80% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 20% of sales coming from desktop devices.

In April large majority of sales on milky-mama.com, 80% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 20% of sales coming from desktop devices.
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milky-mama.com channels

Identify top traffic channels that drive growth for milky-mama.comand discover how performance of traffic channels has changed over time.

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milky-mama.com Google Ads spend

Evaluate milky-mama.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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milky-mama.com devices

Review milky-mama.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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milky-mama.com top markets

Explore milky-mama.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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milky-mama.com country & global rank

Assess the ranking of milky-mama.com among other retailers within its primary country and worldwide.

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