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Sep 2025
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Home/Insights/Retailers/miniatures.com
TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

Favicon for miniatures.comminiatures.com

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56K
Revenue
Sep 25
34.7K
Sessions
Sep 25
1.5-2.0%
Conv. rate
Sep 25
$75-100
AOV
Sep 25
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  • Main country of store: UNITED STATES
  • Website category: E COMMERCE AND SHOPPING

Miniatures.com offers a wide selection of visually appealing miniature collectibles for avid enthusiasts. The website features a variety of miniature furniture, decor items, accessories, and figurines to cater to different tastes. Hobbyists can explore and purchase these intricately designed miniatures to enhance their collection or create realistic dollhouse scenes.

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miniatures.com Annual Revenue and Growth

miniatures.com's annual sales on its online store amounted to $1.9M in 2024, up 5-10% from the previous year. For 2025, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$1.9M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
miniatures.com revenue by year

miniatures.com's monthly revenueOVER TIME
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Over the past three months, miniatures.com revenue has experienced decline of 46%, compared to the preceding three months.

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miniatures.com revenue decline for last six months
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OVERVIEW
In September 2025, miniatures.com reported online sales revenue of $56,046, below the industry median of $81,105, with a conversion rate of 1.50-2.00%, trailing the high of 3.72%. The average order value (AOV) ranged from $75-100, significantly lower than the industry's high of $351, and the site attracted 34,699 sessions, slightly below the median of 37,786 in the e-commerce_and_shopping sector, while qvc.com dominated the market with a staggering $118,237,048 in revenue and michaels.com leading in sessions at 30,281,186.
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miniatures.com competitors

In September 2025, miniatures.com outperformed dollhousejunction.com in terms of revenue, with miniatures.com bringing in $56,046 compared to dollhousejunction.com's $12,849. miniatures.com also had more transactions, sessions, and a comparable average order value (AOV) ranging from $75 to $100. However, dollhousejunction.com had a slightly higher conversion rate of 2.00-2.50% compared to miniatures.com's 1.50-2.00%. Despite the higher conversion rate, miniatures.com still maintained a significantly higher revenue and transaction volume, showcasing its strong performance in the miniatures market. miniatures.com seems to have a larger customer base and higher sales volume compared to dollhousejunction.com, indicating a more successful online presence in the miniature industry.

dollhousejunction.com screenshot
#1 dollhousejunction.com
12.8K
Revenue
5.3K
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
CLOSEST COMPETITORSby revenue
TOP MARKET PERFORMERSby revenue
miniatures.com vs top market performers
miniatures.com
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conversion rate vs average order value for miniatures.com and its competitors
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Revenue share by device at miniatures.com

In September large majority of sales on miniatures.com, 58% was finalized on desktop devices, with 42% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In September large majority of sales on miniatures.com, 58% was finalized on desktop devices, with 42% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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miniatures.com channels

Identify top traffic channels that drive growth for miniatures.comand discover how performance of traffic channels has changed over time.

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miniatures.com Google Ads spend

Evaluate miniatures.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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miniatures.com devices

Review miniatures.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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miniatures.com top markets

Explore miniatures.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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miniatures.com country & global rank

Assess the ranking of miniatures.com among other retailers within its primary country and worldwide.

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