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Aug 2025
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Home/Insights/Retailers/minisoshop.co.uk
TRANSACTION INTELLIGENCE - AUG 2025 GLOBALLY

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153.3K
Revenue
Aug 25
378.4K
Sessions
Aug 25
0.5-1.0%
Conv. rate
Aug 25
$50-75
AOV
Aug 25
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MINISO is an innovative lifestyle and design-led product retailer offering high quality household goods and cosmetics at affordable prices.

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minisoshop.co.uk's monthly revenueOVER TIME
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Over the past three months, minisoshop.co.uk revenue has experienced growth of 9.9%, compared to the preceding three months.

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minisoshop.co.uk revenue growth for last six months
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OVERVIEW
In August 2025, minisoshop.co.uk, a GIFTS online store, generated $153,306 in revenue with a conversion rate of 0.50-1.00% and an AOV of $50-75. Comparatively, the industry leader, paperlesspost.com, had a revenue of $35,501,412 and the highest AOV at $224. Despite having 378,437 sessions, minisoshop.co.uk falls below the median sessions of 10,894. This suggests potential for growth in both revenue and customer engagement. With strategic marketing and customer retention efforts, minisoshop.co.uk can work towards increasing its market share and improving its performance metrics within the GIFTS industry.
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minisoshop.co.uk competitors

In August 2025, minisoshop.co.uk, with a revenue of £153,306 from 2,605 transactions and 378,437 sessions, falls slightly behind its competitors in terms of revenue. japanla.com outperformed with a revenue of £192,199 from 1,921 transactions and 231,405 sessions, while kidrobot.com surpassed them both with a revenue of £225,433 from 2,670 transactions and 299,438 sessions. However, minisoshop.co.uk boasts a lower Average Order Value (AOV) range of £50-75, which may indicate a higher volume of sales at a lower price point. Despite this, all three companies share a similar conversion rate range of 0.50-1.00, suggesting they are equally effective in turning sessions into transactions. Overall, minisoshop.co.uk may benefit from focusing on increasing its revenue and sessions to better compete with japanla.com and kidrobot.com in the market.

japanla.com screenshot
#1 japanla.com
192.2K
Revenue
231.4K
Sessions
0.5-1.0%
Conv. rate
$100-125
AOV
kidrobot.com screenshot
#2 kidrobot.com
225.4K
Revenue
299.4K
Sessions
0.5-1.0%
Conv. rate
$75-100
AOV
minisoshop.co.uk vs top market performers
minisoshop.co.uk
top retailers
conversion rate vs average order value for minisoshop.co.uk and its competitors
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Revenue share by device at minisoshop.co.uk

In August large majority of sales on minisoshop.co.uk, 79% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 21% of sales coming from desktop devices.

In August large majority of sales on minisoshop.co.uk, 79% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 21% of sales coming from desktop devices.
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minisoshop.co.uk channels

Identify top traffic channels that drive growth for minisoshop.co.ukand discover how performance of traffic channels has changed over time.

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minisoshop.co.uk Google Ads spend

Evaluate minisoshop.co.uk's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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minisoshop.co.uk devices

Review minisoshop.co.uk's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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minisoshop.co.uk top markets

Explore minisoshop.co.uk's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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minisoshop.co.uk country & global rank

Assess the ranking of minisoshop.co.uk among other retailers within its primary country and worldwide.

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