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Sep 2026
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Home/Insights/Retailers/minisoshop.co.uk
TRANSACTION INTELLIGENCE - SEP 2026 GLOBALLY

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219.5K
Revenue
Sep 26
417.6K
Sessions
Sep 26
0.5-1.0%
Conv. rate
Sep 26
$50-75
AOV
Sep 26
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MINISO is an innovative lifestyle and design-led product retailer offering high quality household goods and cosmetics at affordable prices.

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minisoshop.co.uk Annual Revenue and Growth

minisoshop.co.uk's annual sales on its online store amounted to $2.1M in 2025, up 20-50% from the previous year. For 2026, revenue is expected to grow by 50%+. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$2.1M
Annual growth forecast2025/2026
50%+
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eCommerce Revenue
minisoshop.co.uk revenue by year

minisoshop.co.uk's monthly revenueOVER TIME
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Over the past three months, minisoshop.co.uk revenue has experienced decline of 2.8%, compared to the preceding three months.

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minisoshop.co.uk revenue decline for last six months
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OVERVIEW
minisoshop.co.uk's conversion rate is 0.50-1.00%, significantly below the typical gifts and flowers store range of 1.66% to 5.61%. In September 2026, the site generated $219,000 in revenue, greatly exceeding the typical gifts and flowers store's $31,400. With an AOV of $50-75, minisoshop.co.uk falls within the typical range of $53 to $238. Additionally, it recorded 418,000 sessions, far surpassing the typical gifts and flowers store's 8,719 sessions, highlighting its strong online presence in the category. However, it still has room for improvement in conversion rates to fully optimize its performance.
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minisoshop.co.uk competitors

In September 2026, minisoshop.co.uk stands out with the highest number of transactions at 3,368, surpassing its competitors. It also leads in sessions, generating 418,000, which reflects strong user engagement compared to japanla.com’s 137,000 and kidrobot.com’s 310,000. While minisoshop.co.uk’s revenue is $219,000, it trails behind kidrobot.com’s $293,000. Additionally, japanla.com has a lower revenue of $111,000. All three sites share a conversion rate range of 0.50-1.00%, demonstrating similar effectiveness in turning visitors into customers. However, with an Average Order Value (AOV) between $50-75, minisoshop.co.uk is positioned at a more affordable price point compared to japanla.com and kidrobot.com, both of which have an AOV between $75-100. This pricing strategy may appeal to a broader customer base.

japanla.com screenshot
#1 japanla.com
110.5K
Revenue
136.7K
Sessions
0.5-1.0%
Conv. rate
$75-100
AOV
kidrobot.com screenshot
#2 kidrobot.com
292.5K
Revenue
310.1K
Sessions
0.5-1.0%
Conv. rate
$75-100
AOV
minisoshop.co.uk vs top market performers
minisoshop.co.uk
top retailers
conversion rate vs average order value for minisoshop.co.uk and its competitors
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Revenue share by device at minisoshop.co.uk

In September large majority of sales on minisoshop.co.uk, 79% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 21% of sales coming from desktop devices.

In September large majority of sales on minisoshop.co.uk, 79% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 21% of sales coming from desktop devices.
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minisoshop.co.uk channels

Identify top traffic channels that drive growth for minisoshop.co.ukand discover how performance of traffic channels has changed over time.

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minisoshop.co.uk Google Ads spend

Evaluate minisoshop.co.uk's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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minisoshop.co.uk devices

Review minisoshop.co.uk's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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minisoshop.co.uk top markets

Explore minisoshop.co.uk's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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minisoshop.co.uk country & global rank

Assess the ranking of minisoshop.co.uk among other retailers within its primary country and worldwide.

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