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Jul 2026
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Home/Insights/Retailers/mintandlily.com
TRANSACTION INTELLIGENCE - JUL 2026 GLOBALLY

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3.3M
Revenue
Jul 26
655.3K
Sessions
Jul 26
4.0-4.5%
Conv. rate
Jul 26
$100-125
AOV
Jul 26
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Mintandlily.com is an online retail platform offering an array of products. The website features a diverse collection of items for sale, spanning various categories, such as home decor, accessories, and gifting options. Customers can explore a wide range of unique, stylish, and high-quality products on the platform.

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mintandlily.com Annual Revenue and Growth

mintandlily.com's annual sales on its online store amounted to $32.2M in 2025, up 10-20% from the previous year. For 2026, revenue is expected to grow by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$32.2M
Annual growth forecast2025/2026
20-50%
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eCommerce Revenue
mintandlily.com revenue by year

mintandlily.com's monthly revenueOVER TIME
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Over the past three months, mintandlily.com revenue has experienced growth of 16%, compared to the preceding three months.

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mintandlily.com revenue growth for last six months
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OVERVIEW
mintandlily.com generated $3.3 million in revenue for online sales in July 2026, significantly higher than the average store in the groceries category, which earns around $35,900 a month. With a conversion rate of 4.00-4.50%, mintandlily.com remains within the typical range of 1.36% to 5.3% for the groceries category. Its average order value (AOV) stands at $100-125, comfortably situated within the category's typical range of $51 to $186. The website attracted 655,000 sessions, far exceeding the average store in the groceries category, which sees about 13,000 sessions monthly. This data highlights mintandlily.com's strong position in the groceries category.
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mintandlily.com competitors

The most significant gap between mintandlily.com and its competitors is in revenue, where mintandlily.com leads oakandluna.com by an impressive $2.1 million as of July 2026. With a revenue of $3.3 million, mintandlily.com ranks first among its peers, while oakandluna.com trails significantly at $1.2 million. In transactions, mintandlily.com again takes the lead with 28,600, outperforming soufeel.com by 22,800 transactions. The sessions metric further emphasizes mintandlily.com’s dominance, attracting 655,000 sessions compared to oakandluna.com’s 325,000—an additional 330,000 sessions. Though mintandlily.com and its competitors share similar average order values (AOV) within the ranges of $100-125, and for some even higher, it is mintandlily.com’s conversion rate of 4.00-4.50% that also stands out, exceeding wearfelicity.com’s 2.50-3.00%. Overall, mintandlily.com not only leads in revenue but also excels in transactions and sessions, setting a high bar in the competitive landscape.

wearfelicity.com screenshot
#1 wearfelicity.com
425K
Revenue
123K
Sessions
2.5-3.0%
Conv. rate
$100-125
AOV
namenecklace.com screenshot
#2 namenecklace.com
40.6K
Revenue
19.4K
Sessions
5.5-6.0%
Conv. rate
$25-50
AOV
oakandluna.com screenshot
#3 oakandluna.com
1.2M
Revenue
324.5K
Sessions
1.0-1.5%
Conv. rate
$300-325
AOV
myka.com screenshot
#4 myka.com
112.4K
Revenue
158.3K
Sessions
0.0-0.5%
Conv. rate
$175-200
AOV
soufeel.com screenshot
#5 soufeel.com
526.9K
Revenue
305.4K
Sessions
1.5-2.0%
Conv. rate
$75-100
AOV
mintandlily.com vs top market performers
mintandlily.com
top retailers
conversion rate vs average order value for mintandlily.com and its competitors
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Revenue share by device at mintandlily.com

In July large majority of sales on mintandlily.com, 70% was finalized on desktop devices, with 30% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In July large majority of sales on mintandlily.com, 70% was finalized on desktop devices, with 30% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

Industries mintandlily.com operates in

mintandlily.com is tracked across 8 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

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brands overtime comparison

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mintandlily.com channels

Identify top traffic channels that drive growth for mintandlily.comand discover how performance of traffic channels has changed over time.

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mintandlily.com Google Ads spend

Evaluate mintandlily.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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mintandlily.com devices

Review mintandlily.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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mintandlily.com top markets

Explore mintandlily.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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mintandlily.com country & global rank

Assess the ranking of mintandlily.com among other retailers within its primary country and worldwide.

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