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Apr 2026
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Home/Insights/Retailers/mintandlily.com
TRANSACTION INTELLIGENCE - APR 2026 GLOBALLY

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2.4M
Revenue
Apr 26
557K
Sessions
Apr 26
4.0-4.5%
Conv. rate
Apr 26
$100-125
AOV
Apr 26
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Mintandlily.com is an online retail platform offering an array of products. The website features a diverse collection of items for sale, spanning various categories, such as home decor, accessories, and gifting options. Customers can explore a wide range of unique, stylish, and high-quality products on the platform.

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mintandlily.com Annual Revenue and Growth

mintandlily.com's annual sales on its online store amounted to $32.2M in 2025, up 10-20% from the previous year. For 2026, revenue is expected to grow by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$32.2M
Annual growth forecast2025/2026
20-50%
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eCommerce Revenue
mintandlily.com revenue by year

mintandlily.com's monthly revenueOVER TIME
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Over the past three months, mintandlily.com revenue has experienced decline of 59%, compared to the preceding three months.

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mintandlily.com revenue decline for last six months
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OVERVIEW
In April 2026, mintandlily.com generated $2,373,183 in online sales, significantly surpassing the food and drink industry's median revenue of $41,101, with a strong conversion rate of 4.00-4.50%, approaching the category's high of 5.45%. Their average order value (AOV) ranged from $100 to $125, while industry leaders boast higher AOVs around $180. The site attracted 557,006 sessions, vastly exceeding the median of 15,274, yet still trailing behind the highest performer, kroger.com, which had 38,651,813 sessions. Overall, mintandlily.com demonstrates strong performance metrics within the competitive food and drink/groceries sector.
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mintandlily.com competitors

In April 2026, mintandlily.com significantly outperformed its competitors in key metrics. With a revenue of $2,373,183 and 23,443 transactions from 557,006 sessions, it boasted a conversion rate of 4.00-4.50%. In contrast, wearfelicity.com generated $690,891 with a conversion rate of 3.00-3.50% from 5,920 transactions and 177,485 sessions. oakandluna.com, while achieving $1,403,519 in revenue, had a conversion rate of just 0.50-1.00% with fewer transactions at 4,659. namenecklace.com recorded the lowest revenue at $50,709, despite a higher conversion rate of 5.50-6.00%. myka.com and soufeel.com also lagged behind mintandlily.com, with revenues of $254,654 and $415,432, respectively, both exhibiting conversion rates below 2.50%. Overall, mintandlily.com stands out as a leader in both revenue and transaction volume, highlighting its strong market position.

wearfelicity.com screenshot
#1 wearfelicity.com
690.9K
Revenue
177.5K
Sessions
3.0-3.5%
Conv. rate
$100-125
AOV
namenecklace.com screenshot
#2 namenecklace.com
50.7K
Revenue
21.4K
Sessions
5.5-6.0%
Conv. rate
$25-50
AOV
oakandluna.com screenshot
#3 oakandluna.com
1.4M
Revenue
600.9K
Sessions
0.5-1.0%
Conv. rate
$300-325
AOV
myka.com screenshot
#4 myka.com
254.7K
Revenue
230.9K
Sessions
0.5-1.0%
Conv. rate
$175-200
AOV
soufeel.com screenshot
#5 soufeel.com
415.4K
Revenue
238.7K
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
mintandlily.com vs top market performers
mintandlily.com
top retailers
conversion rate vs average order value for mintandlily.com and its competitors
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Revenue share by device at mintandlily.com

In April large majority of sales on mintandlily.com, 70% was finalized on desktop devices, with 30% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In April large majority of sales on mintandlily.com, 70% was finalized on desktop devices, with 30% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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brands overtime comparison

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mintandlily.com channels

Identify top traffic channels that drive growth for mintandlily.comand discover how performance of traffic channels has changed over time.

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mintandlily.com Google Ads spend

Evaluate mintandlily.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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mintandlily.com devices

Review mintandlily.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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mintandlily.com top markets

Explore mintandlily.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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mintandlily.com country & global rank

Assess the ranking of mintandlily.com among other retailers within its primary country and worldwide.

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