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Jul 2026
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TRANSACTION INTELLIGENCE - JUL 2026 GLOBALLY

Favicon for minted.comminted.com

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27.1M
Revenue
Jul 26
2.5M
Sessions
Jul 26
3.0-3.5%
Conv. rate
Jul 26
$300-325
AOV
Jul 26
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Minted.com is an online platform where artists and designers showcase their work for sale. It offers a wide range of customizable products including paper goods, home décor, art prints, and personalized gifts. Users can browse and purchase unique, high-quality items from independent artists internationally.

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minted.com Annual Revenue and Growth

minted.com's annual sales on its online store amounted to $431.3M in 2025, up 0-5% from the previous year. For 2026, revenue is expected to grow by 10-20%. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$431.3M
Annual growth forecast2025/2026
10-20%
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eCommerce Revenue
minted.com revenue by year

minted.com's monthly revenueOVER TIME
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Over the past three months, minted.com revenue has experienced growth of 3.2%, compared to the preceding three months.

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minted.com revenue growth for last six months
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OVERVIEW
In July 2026, minted.com generated $27.1 million in revenue from online sales, significantly higher than an average weddings store, which typically sees around $47,600 monthly. Its conversion rate of 3.00-3.50% falls within the category's typical range of 1.08% to 4.72%. Additionally, minted.com's average order value (AOV) of $300-325 is well within the typical AOV range of $67 to $397. However, its 2.5 million sessions are lower than an average weddings store, which experiences around 10,900 sessions monthly.
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minted.com competitors

In July 2026, minted.com stands out with a solid average order value (AOV) of $300-325, significantly higher than its competitors. However, it ranks third among six competitors with a revenue of $27.1 million, trailing paperlesspost.com by $29.9 million. In transactions, minted.com recorded 85,700, falling short of paperlesspost.com by 796,000. The site also secured 2.5 million sessions, ranking third but still lagging behind paperlesspost.com by 12.6 million. In terms of conversion rates, minted.com performs competitively with a range of 3.00-3.50%, on par with papier.com but lower than paperlesspost.com’s 5.50-6.00%. Overall, while minted.com excels in AOV, it faces considerable challenges in revenue and customer engagement metrics against its competitors.

paperlesspost.com screenshot
#1 paperlesspost.com
57M
Revenue
15.1M
Sessions
5.5-6.0%
Conv. rate
$50-75
AOV
shutterfly.com screenshot
#2 shutterfly.com
53.6M
Revenue
8.7M
Sessions
4.0-4.5%
Conv. rate
$125-150
AOV
snapfish.com screenshot
#3 snapfish.com
26.1M
Revenue
1.9M
Sessions
7.0-7.5%
Conv. rate
$175-200
AOV
papersource.com screenshot
#4 papersource.com
1.3M
Revenue
450.9K
Sessions
2.5-3.0%
Conv. rate
$100-125
AOV
papier.com screenshot
#5 papier.com
7.8M
Revenue
1.2M
Sessions
3.0-3.5%
Conv. rate
$200-225
AOV
minted.com vs top market performers
minted.com
top retailers
conversion rate vs average order value for minted.com and its competitors
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Revenue share by device at minted.com

In July large majority of sales on minted.com, 95% was finalized on desktop devices, with 4.9% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In July large majority of sales on minted.com, 95% was finalized on desktop devices, with 4.9% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

Industries minted.com operates in

minted.com is tracked across 10 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

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minted.com channels

Identify top traffic channels that drive growth for minted.comand discover how performance of traffic channels has changed over time.

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minted.com Google Ads spend

Evaluate minted.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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minted.com devices

Review minted.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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minted.com top markets

Explore minted.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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minted.com country & global rank

Assess the ranking of minted.com among other retailers within its primary country and worldwide.

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