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Jan 2026
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TRANSACTION INTELLIGENCE - JAN 2026 GLOBALLY

Favicon for minted.comminted.com

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36.1M
Revenue
Jan 26
3.1M
Sessions
Jan 26
3.5-4.0%
Conv. rate
Jan 26
$300-325
AOV
Jan 26
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Minted.com is an online platform where artists and designers showcase their work for sale. It offers a wide range of customizable products including paper goods, home décor, art prints, and personalized gifts. Users can browse and purchase unique, high-quality items from independent artists internationally.

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minted.com Annual Revenue and Growth

minted.com's annual sales on its online store amounted to $431.3M in 2025, up 0-5% from the previous year. For 2026, revenue is expected to grow by 5-10%. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$431.3M
Annual growth forecast2025/2026
5-10%
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eCommerce Revenue
minted.com revenue by year

minted.com's monthly revenueOVER TIME
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Over the past three months, minted.com revenue has experienced growth of 133%, compared to the preceding three months.

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minted.com revenue growth for last six months
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OVERVIEW
In January 2026, minted.com generated impressive online sales of $36,107,734, establishing itself as the largest store in the WEDDINGS sector, though slightly below the industry median of $41,607. The site achieved a solid conversion rate of 3.50-4.00%, approaching the high end of 4.76% for the industry. Its average order value (AOV) ranged between $300-325, below the industry high of $354. Additionally, minted.com recorded 3,058,154 sessions, significantly fewer than azazie.com’s 8,939,006 and below the WEDDINGS median of 12,929 sessions, indicating room for growth in attracting traffic.
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minted.com competitors

When comparing minted.com to its competitors in January 2026, some interesting insights can be gathered. minted.com had a revenue of $36,107,734 with 114,251 transactions and 3,058,154 sessions, boasting an average order value (AOV) of $300-325 and a conversion rate of 3.50-4.00%. In comparison, paperlesspost.com had a higher revenue of $46,836,523 but significantly more transactions and sessions at 695,757 and 12,597,789 respectively, with a lower AOV of $50-75 but a higher conversion rate of 5.50-6.00%. shutterfly.com surpassed all with a revenue of $81,018,042, 655,809 transactions, and 13,231,330 sessions, with an AOV of $100-125 and a conversion rate of 4.50-5.00%. Overall, while minted.com holds its ground in the market, it faces stiff competition in terms of revenue, transactions, and sessions from other major players like shutterfly.com.

paperlesspost.com screenshot
#1 paperlesspost.com
46.8M
Revenue
12.6M
Sessions
5.5-6.0%
Conv. rate
$50-75
AOV
shutterfly.com screenshot
#2 shutterfly.com
81M
Revenue
13.2M
Sessions
4.5-5.0%
Conv. rate
$100-125
AOV
snapfish.com screenshot
#3 snapfish.com
26.8M
Revenue
3.2M
Sessions
5.0-5.5%
Conv. rate
$150-175
AOV
papersource.com screenshot
#4 papersource.com
1.7M
Revenue
536.2K
Sessions
3.5-4.0%
Conv. rate
$75-100
AOV
papier.com screenshot
#5 papier.com
13.1M
Revenue
2.2M
Sessions
2.5-3.0%
Conv. rate
$175-200
AOV
minted.com vs top market performers
minted.com
top retailers
conversion rate vs average order value for minted.com and its competitors
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Revenue share by device at minted.com

In January large majority of sales on minted.com, 95% was finalized on desktop devices, with 4.9% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In January large majority of sales on minted.com, 95% was finalized on desktop devices, with 4.9% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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minted.com channels

Identify top traffic channels that drive growth for minted.comand discover how performance of traffic channels has changed over time.

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minted.com Google Ads spend

Evaluate minted.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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minted.com devices

Review minted.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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minted.com top markets

Explore minted.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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minted.com country & global rank

Assess the ranking of minted.com among other retailers within its primary country and worldwide.

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