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Dec 2025
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Home/Insights/Retailers/missoni.com
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

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494.3K
Revenue
Dec 25
186.2K
Sessions
Dec 25
0.5-1.0%
Conv. rate
Dec 25
$400-500
AOV
Dec 25
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Missoni.com is a website that offers a diverse range of products for sale. They specialize in selling high-quality fashion items like apparel, accessories, and footwear. The products available on the website are known for their unique and vibrant designs, reflecting the brands distinctive aesthetic.

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missoni.com Annual Revenue and Growth

missoni.com's annual sales on its online store amounted to $3.5M in 2024, up 10-20% from the previous year. For 2025, revenue is expected to grow by 50%+. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$3.5M
Annual growth forecast2024/2025
50%+
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eCommerce Revenue
missoni.com revenue by year

missoni.com's monthly revenueOVER TIME
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Over the past three months, missoni.com revenue has experienced growth of 21%, compared to the preceding three months.

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missoni.com revenue growth for last six months
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OVERVIEW
In December 2025, missoni.com generated $494,290 in online sales, significantly surpassing the FASHION AND APPAREL median of $92,600, yet trailing behind industry leader macys.com at $926,839,757; with a conversion rate of 0.50-1.00%, missoni.com is below the high of 3.17% and slightly above the low of 0.72%, while its average order value (AOV) of $400-425 exceeds the median of $389, with total sessions at 186,201, notably above the median of 39,789 but far behind shein.com's 304,519,814 sessions.
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missoni.com competitors

In December 2025, missoni.com reported a revenue of $494,290 from 1,181 transactions and 186,201 sessions, with an average order value (AOV) ranging from $400 to $425 and a conversion rate between 0.50% to 1.00%. In comparison, its competitor moleskine.com performed significantly better with a revenue of $8,252,161 from 60,204 transactions and 765,875 sessions. moleskine.com had a lower AOV of $125 to $150 but a higher conversion rate of 7.50% to 8.00%. Despite having a higher AOV, missoni.com lagged behind moleskine.com in terms of revenue, transactions, sessions, and conversion rate, indicating potential areas for improvement in their e-commerce strategy to compete more effectively in the market.

moleskine.com screenshot
#1 moleskine.com
8.3M
Revenue
765.9K
Sessions
7.5-8.0%
Conv. rate
$125-150
AOV
CLOSEST COMPETITORSby revenue
TOP MARKET PERFORMERSby revenue
missoni.com vs top market performers
missoni.com
top retailers
conversion rate vs average order value for missoni.com and its competitors
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Revenue share by device at missoni.com

In December large majority of sales on missoni.com, 65% was finalized on desktop devices, with 35% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In December large majority of sales on missoni.com, 65% was finalized on desktop devices, with 35% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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missoni.com channels

Identify top traffic channels that drive growth for missoni.comand discover how performance of traffic channels has changed over time.

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missoni.com Google Ads spend

Evaluate missoni.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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missoni.com devices

Review missoni.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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missoni.com top markets

Explore missoni.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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missoni.com country & global rank

Assess the ranking of missoni.com among other retailers within its primary country and worldwide.

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