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Oct 2025
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Home/Insights/Retailers/missoni.com
TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

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940.1K
Revenue
Oct 25
162.6K
Sessions
Oct 25
1.0-1.5%
Conv. rate
Oct 25
$375-400
AOV
Oct 25
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Missoni.com is a website that offers a diverse range of products for sale. They specialize in selling high-quality fashion items like apparel, accessories, and footwear. The products available on the website are known for their unique and vibrant designs, reflecting the brands distinctive aesthetic.

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missoni.com Annual Revenue and Growth

missoni.com's annual sales on its online store amounted to $3.5M in 2024, up 10-20% from the previous year. For 2025, revenue is expected to grow by 50%+. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$3.5M
Annual growth forecast2024/2025
50%+
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eCommerce Revenue
missoni.com revenue by year

missoni.com's monthly revenueOVER TIME
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Over the past three months, missoni.com revenue has experienced decline of 32%, compared to the preceding three months.

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missoni.com revenue decline for last six months
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OVERVIEW
In October 2025, missoni.com achieved online sales revenue of $940,139, significantly higher than the FASHION AND APPAREL median of $80,524, with an AOV of $375-400, surpassing the category's average of $378. The website's conversion rate ranged from 1.00-1.50%, lower than the top benchmark of 3.36%, while attracting 162,593 sessions, far above the median of 33,163, but dwarfed by shein.com's impressive 321,650,758 sessions and $977,396,912 in revenue, illustrating Missoni's strong positioning yet potential for growth in a competitive landscape.
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missoni.com competitors

In October 2025, when comparing missoni.com to its competitor moleskine.com, it is evident that moleskine.com outperforms missoni.com in terms of revenue, transactions, and sessions. moleskine.com generated a revenue of $3,310,170 from 25,076 transactions and 500,679 sessions, while missoni.com earned $940,139 from 2,367 transactions and 162,593 sessions. However, missoni.com has a higher average order value (AOV) ranging from $375 to $400 compared to moleskine.com's AOV of $125 to $150. Additionally, missoni.com's conversion rate falls within the range of 1.00% to 1.50%, whereas moleskine.com boasts a higher conversion rate of 5.00% to 5.50%. Overall, while missoni.com excels in AOV, moleskine.com surpasses in revenue, transactions, sessions, and conversion rate.

moleskine.com screenshot
#1 moleskine.com
3.3M
Revenue
500.7K
Sessions
5.0-5.5%
Conv. rate
$125-150
AOV
CLOSEST COMPETITORSby revenue
TOP MARKET PERFORMERSby revenue
missoni.com vs top market performers
missoni.com
top retailers
conversion rate vs average order value for missoni.com and its competitors
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Revenue share by device at missoni.com

In October large majority of sales on missoni.com, 65% was finalized on desktop devices, with 35% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In October large majority of sales on missoni.com, 65% was finalized on desktop devices, with 35% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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missoni.com channels

Identify top traffic channels that drive growth for missoni.comand discover how performance of traffic channels has changed over time.

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missoni.com Google Ads spend

Evaluate missoni.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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missoni.com devices

Review missoni.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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missoni.com top markets

Explore missoni.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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missoni.com country & global rank

Assess the ranking of missoni.com among other retailers within its primary country and worldwide.

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