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May 2026
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Home/Insights/Retailers/missoni.com
TRANSACTION INTELLIGENCE - MAY 2026 GLOBALLY

Favicon for missoni.commissoni.com

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1.1M
Revenue
May 26
238.1K
Sessions
May 26
1.0-1.5%
Conv. rate
May 26
$400-500
AOV
May 26
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Missoni.com is a website that offers a diverse range of products for sale. They specialize in selling high-quality fashion items like apparel, accessories, and footwear. The products available on the website are known for their unique and vibrant designs, reflecting the brands distinctive aesthetic.

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missoni.com Annual Revenue and Growth

missoni.com's annual sales on its online store amounted to $10M in 2025, up 50%+ from the previous year. For 2026, revenue is expected to grow by 0-5%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$10M
Annual growth forecast2025/2026
0-5%
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eCommerce Revenue
missoni.com revenue by year

missoni.com's monthly revenueOVER TIME
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Over the past three months, missoni.com revenue has experienced growth of 93%, compared to the preceding three months.

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missoni.com revenue growth for last six months
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OVERVIEW
In May 2026, missoni.com generated online sales of $1,127,816, significantly outperforming the FASHION AND APPAREL median of $74,720. With a conversion rate of 1.00-1.50%, it falls short of the high industry benchmark of 3.18%. The average order value (AOV) ranges from $400 to $425, closely aligning with the high AOV of $405. The site recorded 238,135 sessions, which is substantial compared to the median of 29,212, but well below the leading competitor, shein.com, which boasts 309,473,559 sessions. Overall, missoni.com shows strong revenue performance but has room for improvement in conversion and session engagement.
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missoni.com competitors

In May 2026, missoni.com generated a revenue of $1,127,816 from 2,673 transactions and 238,135 sessions, resulting in an Average Order Value (AOV) of $400-425 and a conversion rate between 1.00-1.50%. In contrast, moleskine.com outperformed with a revenue of $2,349,945 from 17,345 transactions across 466,301 sessions, indicating a significantly lower AOV of $125-150, but a much higher conversion rate of 3.50-4.00%. While missoni.com caters to a more niche luxury market with higher AOV, moleskine.com attracts a broader audience, reflected in its superior transaction volume and conversion efficiency. Thus, although missoni.com thrives in luxury segments, it faces challenges competing with moleskine.com’s overall sales performance and conversion metrics.

moleskine.com screenshot
#1 moleskine.com
2.3M
Revenue
466.3K
Sessions
3.5-4.0%
Conv. rate
$125-150
AOV
CLOSEST COMPETITORSby revenue
TOP MARKET PERFORMERSby revenue
missoni.com vs top market performers
missoni.com
top retailers
conversion rate vs average order value for missoni.com and its competitors
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missoni.com channels

Identify top traffic channels that drive growth for missoni.comand discover how performance of traffic channels has changed over time.

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missoni.com Google Ads spend

Evaluate missoni.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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missoni.com devices

Review missoni.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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missoni.com top markets

Explore missoni.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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missoni.com country & global rank

Assess the ranking of missoni.com among other retailers within its primary country and worldwide.

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