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Oct 2025
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Home/Insights/Retailers/misterspex.se
TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

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520.4K
Revenue
Oct 25
68.5K
Sessions
Oct 25
4.0-4.5%
Conv. rate
Oct 25
$175-200
AOV
Oct 25
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Misterspex.se is a website that offers a wide selection of eyewear products, including prescription glasses, sunglasses, and contact lenses. They also provide an online optician service, virtual try-on technology, and a lens configurator tool for added convenience. Customers can browse various reputable brands and get their preferred eyewear delivered to their doorstep.

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misterspex.se Annual Revenue and Growth

misterspex.se's annual sales on its online store amounted to $9.9M in 2024, up 10-20% from the previous year. For 2025, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$9.9M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
misterspex.se revenue by year

misterspex.se's monthly revenueOVER TIME
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Over the past three months, misterspex.se revenue has experienced growth of 15%, compared to the preceding three months.

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misterspex.se revenue growth for last six months
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OVERVIEW
In October 2025, misterspex.se generated online sales revenue of $520,439, significantly exceeding the FASHION AND APPAREL median of $80,524, with a conversion rate of 4.00-4.50%, above the high industry benchmark of 3.36%. The average order value (AOV) ranged from $175-200, notably below the high AOV of $378. The site recorded 68,511 sessions, surpassing the median of 33,163, but far behind the leading competitor shein.com, which had an impressive 321,650,758 sessions. Overall, misterspex.se demonstrates strong performance metrics within its industry.
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misterspex.se competitors

In October 2025, misterspex.se performed well compared to its competitors in terms of conversion rate, with a range of 4.00-4.50%, higher than all other listed competitors. While misterspex.se had a lower revenue of 520,439 SEK compared to ray-ban.com's 23,292,632 SEK and specsavers.se's 3,233,360 SEK, its AOV of 175-200 SEK was competitive. In terms of transactions and sessions, misterspex.se had fewer transactions and sessions compared to ray-ban.com and specsavers.se, but performed better than otticanet.com, eye-oo.com, and sunglasshut.com. Overall, misterspex.se stands out with a high conversion rate, indicating strong customer engagement and potentially higher customer loyalty compared to its competitors in the eyewear market.

ray-ban.com screenshot
#1 ray-ban.com
23.3M
Revenue
8.5M
Sessions
1.5-2.0%
Conv. rate
$150-175
AOV
specsavers.se screenshot
#2 specsavers.se
3.2M
Revenue
360.8K
Sessions
1.5-2.0%
Conv. rate
$400-500
AOV
otticanet.com screenshot
#3 otticanet.com
306.9K
Revenue
86.2K
Sessions
1.5-2.0%
Conv. rate
$200-225
AOV
eye-oo.com screenshot
#4 eye-oo.com
227.8K
Revenue
150.9K
Sessions
0.0-0.5%
Conv. rate
$500-600
AOV
sunglasshut.com screenshot
#5 sunglasshut.com
7M
Revenue
2.4M
Sessions
1.0-1.5%
Conv. rate
$225-250
AOV
misterspex.se vs top market performers
misterspex.se
top retailers
conversion rate vs average order value for misterspex.se and its competitors
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misterspex.se channels

Identify top traffic channels that drive growth for misterspex.seand discover how performance of traffic channels has changed over time.

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misterspex.se Google Ads spend

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misterspex.se devices

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misterspex.se top markets

Explore misterspex.se's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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misterspex.se country & global rank

Assess the ranking of misterspex.se among other retailers within its primary country and worldwide.

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