moroccanoil.com
Moroccanoil.com is an e-commerce platform showcasing a wide range of hair care products. The website offers shampoo, conditioners, masks, styling products, and treatments. It provides detailed information on various hair concerns and offers professional-grade solutions suitable for different hair types.
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moroccanoil.com Annual Revenue and Growth
moroccanoil.com's annual sales on its online store amounted to $23.1M in 2025, down 10-20% from the previous year. For 2026, revenue is expected to grow by 5-10%. This suggests a turnaround from last year's decline.
moroccanoil.com's monthly revenueOVER TIME
Over the past three months, moroccanoil.com revenue has experienced growth of 48%, compared to the preceding three months.
moroccanoil.com competitors
In June 2026, moroccanoil.com generated significant revenue of $2,749,264 from 27,246 transactions, resulting in a session count of 697,229 and an average order value (AOV) between $100 and $125. Comparatively, its closest competitor, planetbeauty.com, achieved $774,241 in revenue from 7,218 transactions across 162,168 sessions, with a similar AOV of $100 to $125 but a higher conversion rate of 4.00-4.50%. thelaurenashtyncollection.com showed much lower figures, earning $316,582 with an AOV of $300 to $325 but only 982 transactions. beautycarechoices.com recorded $249,860 from 3,509 transactions, and ogxbeauty.com generated $122,208 from 3,091 transactions, both exhibiting lower performance in revenue and transactions. Overall, while moroccanoil.com leads significantly in revenue and session volume, its conversion rate aligns closely with beautycarechoices.com, showcasing competitive efficiency in their respective markets.
Revenue share by device at moroccanoil.com
In June large majority of sales on moroccanoil.com, 50% was finalized on desktop devices, with 50% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
Industries moroccanoil.com operates in
moroccanoil.com is tracked across 1 e-commerce industry. Explore market size, leading retailers and benchmarks for each.
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moroccanoil.com channels
Identify top traffic channels that drive growth for moroccanoil.comand discover how performance of traffic channels has changed over time.
moroccanoil.com Google Ads spend
Evaluate moroccanoil.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
moroccanoil.com devices
Review moroccanoil.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
