moroccanoil.com
Moroccanoil.com is an e-commerce platform showcasing a wide range of hair care products. The website offers shampoo, conditioners, masks, styling products, and treatments. It provides detailed information on various hair concerns and offers professional-grade solutions suitable for different hair types.
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moroccanoil.com Annual Revenue and Growth
moroccanoil.com's annual sales on its online store amounted to $23.1M in 2025, down 10-20% from the previous year. For 2026, revenue is expected to grow by 5-10%. This suggests a turnaround from last year's decline.
moroccanoil.com's monthly revenueOVER TIME
Over the past three months, moroccanoil.com revenue has experienced decline of 4.3%, compared to the preceding three months.
moroccanoil.com competitors
In August 2026, moroccanoil.com leads significantly with a revenue of $1.7 million, far surpassing its competitors. The site achieves 16,200 transactions and 683,000 sessions, demonstrating its strong market presence. In contrast, planetbeauty.com trails with a revenue of $679,000 and 6,489 transactions, while beautycarechoices.com reports even lower figures at $249,000 and 3,543 transactions. thelaurenashtyncollection.com and ogxbeauty.com also lag behind, generating $345,000 and $123,000 respectively, with transaction numbers of 1,102 and 2,871. Although moroccanoil.com has a lower conversion rate of 2.00-2.50% compared to planetbeauty.com and beautycarechoices.com, both of which range from 3.50-4.00%, its substantial revenue and session numbers solidify its position as a leader in the beauty e-commerce space.
Revenue share by device at moroccanoil.com
In August large majority of sales on moroccanoil.com, 50% was finalized on desktop devices, with 50% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
Industries moroccanoil.com operates in
moroccanoil.com is tracked across 1 e-commerce industry. Explore market size, leading retailers and benchmarks for each.
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moroccanoil.com channels
Identify top traffic channels that drive growth for moroccanoil.comand discover how performance of traffic channels has changed over time.
moroccanoil.com Google Ads spend
Evaluate moroccanoil.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
moroccanoil.com devices
Review moroccanoil.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
