moroccanoil.com
Moroccanoil.com is an e-commerce platform showcasing a wide range of hair care products. The website offers shampoo, conditioners, masks, styling products, and treatments. It provides detailed information on various hair concerns and offers professional-grade solutions suitable for different hair types.
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moroccanoil.com's revenueOVER TIME
Over the past three months, moroccanoil.com revenue has experienced decline of 16%, compared to the preceding three months.
moroccanoil.com competitors
In July 2025, moroccanoil.com outperformed its competitors in terms of revenue, generating $1,634,103. The website also had the highest number of transactions at 16,049 and sessions at 677,071. However, moroccanoil.com had a slightly lower average order value (AOV) range of $100-125 and conversion rate of 2.00-2.50%. In comparison, thelaurenashtyncollection.com had a higher AOV range of $250-275, while planetbeauty.com had the highest conversion rate at 3.50-4.00% and a decent revenue of $556,473. beautycarechoices.com had a lower revenue of $171,446 but a high conversion rate of 3.50-4.00%. ogxbeauty.com had the lowest revenue among the competitors at $105,896, with a lower AOV range and conversion rate similar to thelaurenashtyncollection.com. Overall, moroccanoil.com stood out in terms of revenue and transactions but could work on improving its AOV and conversion rate to match some of its competitors.
Revenue share by device at moroccanoil.com
In July large majority of sales on moroccanoil.com, 52% was finalized on desktop devices, with 48% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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moroccanoil.com channels
Identify top traffic channels that drive growth for moroccanoil.comand discover how performance of traffic channels has changed over time.
moroccanoil.com Google Ads spend
Evaluate moroccanoil.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
moroccanoil.com devices
Review moroccanoil.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
